Tag "Vedd a hazait! Védd a hazait!"
It is a good strategy to support Hungarian products
SPAR Magyarország finished second in the Retail Award of Excellence for Hungarian Products competition this year. This shows very well that promoting Hungarian products is a good strategic direction. The...
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The most popular brands are also trademark users
Savencia Fromage & Dairy Hungary Zrt.’s brands first joined the ‘Buy Hungarian! Protect domestic products!’ campaign of Hungarian Product, and based on their positive experiences they trademarked popular cheese brands...
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Beyond poppy seed noodles and after a price increase
One of last year’s winners is the pasta category, but the rapid sales growth seems to have come to a halt this year – we learned from Gábor Bokros, deputy...
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Magazine: Yogurts make us healthier!
Last year was an adventurous one for the yogurt category. The high season was just about to start in March, but in the panic-buying that commenced due to the pandemic...
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The “Buy Domestic!” campaign continues with unprecedented collaboration
With the unprecedented collaboration of twenty companies, the “Buy Domestic!” campaign continues with a TV campaign in which the Magyar Termék Nonprofit Kft. encourages the purchase of domestically produced products....
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The Buy Domestic! Protect Domestic! movement continues with the autumn campaign
Incentive to buy Hungarian goods the “Buy Domestic! Protect Domestic!” will continue with an autumn television advertising campaign – Benedek Eszter, the managing director of the Magyar Termék Nonprofit Kft....
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Excellent Product and Green Product markings from Hungarian Product
At a business breakfast, Hungarian Product has unveiled its new trademark that certifies product excellence and eco-friendliness. Eszter Benedek, managing director of Hungarian Product Nonprofit Kft. told in her presentation...
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