Auchan makes its customers’ lives easier with a chatbot

Nowadays, customer service work is not limited to answering telephone and written inquiries. More and more companies in the digital world are switching to real-time communication, but there are not enough human resources for this. This is when chatbots appear, which can now be endowed with their own personality. Such is Polly, Auchan’s tireless virtual assistant, who answers consumers’ questions at any time of the day, always in a kind, relaxed and friendly manner!