Market News
Export and import decreased in August
Date: 2008-10-10 00:00:00
According to datas of Hungarian Statistic Office in August 2008, according to first estimates, exports amounted to HUF 1,265 billion (EUR 5,378 million), while the value of imports reached HUF...
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People like cold milk desserts
Date: 2008-10-10 00:00:00
According to Nielsen research the category is the 15. most popular food category. It has HUF 26 billion sales between October 2007 – September 2008. In volume it is 5%...
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FMCG top sales managers have HUF 8 million salary pro year
Date: 2008-10-10 00:00:00
Hewit Human Tanácsadó Kft. asked 2,000 specialists from the sector in 2008. The top sales manager earn HUF 8 million, the variable part of their salary is 5-30%. The senior...
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We have to queue more as average in Europe
Date: 2008-10-08 00:00:00
In Hungary normally 8 people stand infront of us in the line, it is 3-4 in Europe. In our country people have to wait minimum 5 minuts to arrange, the...
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Awards for the most attractive shop fronts on Budapest boulevard
Date: 2008-10-08 00:00:00
The jurey found the store window of Calliope fashion, the Kiwi Sun and Katti Zoób's salon the most spectacular. At the first Boulevard store window compatition the specialist spyed 800...
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Consumers like brands sponsoring good causes
Date: 2008-10-07 00:00:00
According to Cone Communication's research 4/5 of the people prefers to buy brands which protecting good causes, but the most important is the price and the quality. The 'good cause'...
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The domestic enterprises leave too much on their subjective value judgement
Date: 2008-10-07 00:00:00
The most Hungarian companies associate based on personal connections or previous experience – is lying in latest assaying of the Coface Hungary . Coface is producing more than one thousand...
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The OKSZ would simplify the environment control green tax
Date: 2008-10-07 00:00:00
The smallholders are tallying that the file and account commitment is without reason too sophisticated, and they hold , that in 2009 figure of the green tax will be growing...
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The trade confidence index came to halt
Date: 2008-10-06 00:00:00
According to the survey conducted by GKI Economic research Co. (www.gki.hu) with the support of the European Union, the trend of business expectations remained unchanged. In September, the confidence index...
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Big increase in yoghurt sales
Date: 2008-10-05 08:00:00
According to the Retail Index of Nielsen, retail sales of yoghurt were up by 9 per cent in terms of quantity in the June 2007 – July 2008 period, compared...
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E-invoicing useful for everybody
Date: 2008-10-05 08:00:00
Electronic invoicing had been regarded as a remote possibility by companies for a long time. However, it has become reality. Companies using electronic invoicing will soon find themselves making more...
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What is business intelligence good for?
Date: 2008-10-05 08:00:00
Most companies spend days or weeks compiling data for background analysis which is required for business decisions. Results are far from being up to date or accurate, which means that...
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Money contra health among yoghurts
Date: 2008-10-05 08:00:00
Health consciousness is the only factor which can counter the sudden urge felt by consumers to economise on food spending. The price of milk started to drop in February, after...
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Daily finances
Date: 2008-10-05 08:00:00
According to László Göndör, consulting director of Hostlogic Kft, we not only see financial systems, but also ERP systems in use today. These systems allow FMCG companies to process information...
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Pioneering in-store research: long live shopper marketing! (ECR Europe, part 2.)
Date: 2008-10-05 08:00:00
For a long time, we have been waiting for a method to measure the effectiveness of POS marketing. We have seen a promising method at the annual ECR Europe conference...
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Roasted coffee leading, instant 3in1 growing
Date: 2008-10-05 08:00:00
According to the Nielsen Retail Index, the consumer price of roasted coffee was up by 10 per cent in April-May this year, compared to the same period in 2007, while...
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Industry down
Date: 2008-10-05 08:00:00
Industrial production was down by 0.3 percent in June, compared to June 2007. According to a report by KSH, total production was up by 5.6 percent in the first half...
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Quotes – from our correspondent in Berlin
Date: 2008-10-05 08:00:00
„We have taught consumers to focus on prices” Kees Jacobs, director of Capgemini • „When the taxes on packaging materials are raised by politicians, they seem to forget that packaging...
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Quick and convenient coffee with or without machines
Date: 2008-10-05 08:00:00
Coffee machines for home use and pre-portioned capsules have appeared in the assortments of both leading coffee distributors. Consumption habits are slowly changing in the coffee market as well. Manufacturers...
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Inflation highest in Latvia
Date: 2008-10-05 08:00:00
Inflation averaged 4.3 percent in the 27 EU member states in the June 2007 – June 2008 period. It was lowest in the Netherlands with 2.3 percent and highest in...
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Increasing consumption in the 3in1 segment
Date: 2008-10-05 08:00:00
According to data from GfK ConsumerScan, the number of consumers in the 3in1 segment has been growing at a double digit rate in recent years. Consumption of ground-roasted coffee was...
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Moderate rise in the price of swine
Date: 2008-10-05 08:00:00
Trends in the world market of meat and poultry are monitored by the Agricultural Business Research Institute (AKI). Data from the price information system (PÁIR) operated by KSH and AKI...
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Brands getting stronger in the fondant category
Date: 2008-10-05 08:00:00
While overall sales dropped last year, most manufacturers increased their sales, owing to a leading competitor leaving the market. This year, we will probably see if the shift from quantity...
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Deteriorating prospects for Europe
Date: 2008-10-05 08:00:00
According to a forecast by GKI Gazdaságkutató Zrt. with Erste Bank, growth will speed up in the second half of the year. Both internal and external balance is improving and...
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Fondants in bags still most popular
Date: 2008-10-05 08:00:00
According to data from GfK Hungária ConsumerScan, the market of seasonal sweets for Christmas shrunk last year, with sales of fondants down by 14 percent and chocolate Santa Claus figures...
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Rising incomes
Date: 2008-10-05 08:00:00
Gross average income was up by 8.2 percent, while net income was up by 7.3 percent. According to KSH data, the average income of employees in full time employment was...
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