Market News
Igitur ad astra… it all began with the white Astras!
Date: 2008-05-21 08:00:00
How should we choose? We calculate costs. Fringe benefit or tool? It all began with the white Astras and continued with APEH inspections. Financing is also different nowadays. Leasing or...
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Chicken in the grey zone
Date: 2008-05-21 08:00:00
Though the price of Hungarian poultry is rising, the sector is in danger. Prices might rise by as much as 30-40 per cent in the next two years, which might...
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Dish washing liquids for sensitive skin increasingly popular
Date: 2008-05-21 08:00:00
According to data from the ConsumerScan of Gfk Hungária, an average Hungarian household consumes 4.4 litres of dish washing liquid per year. Sales dropped in terms of quantity last year....
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Consumer expectations deteriorating
Date: 2008-05-21 08:00:00
Consumer expectations showed detectable deterioration in March, while business expectations were also somewhat more pessimistic than before, according to a survey by GKI: Within the competitive sphere, expectations of the...
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Considerations in choosing a fleet of passenger cars
Date: 2008-05-21 08:00:00
It takes a lot of careful thinking to choose the best vehicles for use as company cars. Essential conditions need to be given priority and those which are desirable, but...
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Turkey days in Debrecen
Date: 2008-05-21 08:00:00
The Debrecen Turkey day are to be held for the sixth time on 6-7. June. Competitions for professional and amateur cooks, waiters, and confectioners will be included in the program....
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More sun lotions sold in warmer climate
Date: 2008-05-21 08:00:00
Demand for sun lotions is growing as a result of climate change. According to data from the Key Account Index of Nielsen, retail sales have expanded by 12 per cent...
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Prices of agricultural products up by a third
Date: 2008-05-21 08:00:00
The prices of agricultural products were up by 33.9 per cent on average in February 2008, compared to February 2007. The prices of plant products were up by 46.9, while...
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When customers ask for time
Date: 2008-05-21 08:00:00
This is the sixth occasion that we discuss the role of specific categories in specific retail units. This time, we’ll take a look at convenience products, which generally account for...
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New section established by agencies
Date: 2008-05-21 08:00:00
Trough the Line (TTL) is the name of the new section established within the Hungarian Advertising Association by László Vekkel (HPS Group), Zsolt Urbán (HD Group) and Tamás Tóth (Special...
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Spending on safe sunbathing
Date: 2008-05-21 08:00:00
Choosing the right sun lotion is extremely important and people are willing to pay more for sunbathing in safety than before. Unlike other cosmetic categories, the sales of more expensive...
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Food industry lagging behind
Date: 2008-05-21 08:00:00
Industrial production rose by 9.8 per cent in the February 2007 – February 2008 period. Industrial export was up by 15.5 per cent in February 2008, compared to the previous...
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Modelling: reduces risk, boosts chances of success
Date: 2008-05-21 08:00:00
How many customers am I going to lose by raising my price? How will a reduction in my competitor’s price effect my sales? Which promotional tool generates the biggest sales?...
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Largest Marché opening in Austria
Date: 2008-05-21 08:00:00
Marché Schwechat was opened at the end of April, on the Vienna external ring. Construction work has taken 14 months and cost EUR 3,5 billion. This facility is the largest...
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What’s inside Hungarian warehouses?
Date: 2008-05-21 08:00:00
We can easily find warehouses of European standard in Hungary at present, especially if we want it to be bear Budapest. – According to estimates, over a hundred thousand square...
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Still in recession
Date: 2008-05-21 08:00:00
Retail sales were down by 2.5 per cent in February 2008, compared to February 2007. According to the latest KSH report, retail sales were down by 0.2 per cent in...
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Packaging in three stages – part 1: colour
Date: 2008-05-21 08:00:00
Our sense of colours is a prehistoric heritage, related to our deepest reproductive drives. The use of colours is so ancient and universal, that even flowers know everything about it…...
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STI group to expand its international organisation
Date: 2008-05-21 08:00:00
A Turkish partner and a new Polish production facility have been added to the STI group. Dasa and Milas Ambalaj based in Istanbul is a manufacturer of premium category packaging...
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Tough challenges for designers
Date: 2008-05-21 08:00:00
The main driving force behind innovation in the market of commercial vehicles is EU environmental policy. As a result of increasingly strict EU emission standards, environmental considerations are the current...
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Less grain for export
Date: 2008-05-21 08:00:00
Exports were up by 19 per cent in January 2008, while imports were 15 per cent higher than a year earlier. Total exports amounted to HUF 1,529 million in the...
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POP materials popular among customers
Date: 2008-05-21 08:00:00
Emotions are playing an increasing role in influencing in-store activities. According to a presenter at the EuroShop exhibition held in Düsseldorf, providing joy and an exciting experience for customers is...
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Private labels strong in discounts
Date: 2008-05-21 08:00:00
Private label products are 40 per cent cheaper than brand products on average in Hungary. The market share of PL products has been rising for years, but the rate of...
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Top model slower than IFA
Date: 2008-05-21 08:00:00
There are two ways for commercial vehicles to meet Euro V standards. One is the recycling of emission gases (EGR), while the other is based on selective catalytic reduction (SCR),...
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More optimistic households
Date: 2008-05-21 08:00:00
The complex Consumer Confidence Index of Gfk Hungária and Corvinus University improved by four per cent in the first quarter of 2008. Expectations regarding financial position next year were up...
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JÓFEJ-campaign for the fourth time
Date: 2008-05-21 08:00:00
A campaign against drunk driving is to be organised by the Association of Hungarian Breweries for the fourth time in 2008. The JÓFEJ campaign to be conducted in the summer...
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Mobile refrigerator boxes with GPS
Date: 2008-05-21 08:00:00
Today, it is possible not only to monitor where our vehicles are and what they are doing, but we can also check the temperature in the storage space and whether...
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Strong concentration, soft discount stores in Norway
Date: 2008-05-21 08:00:00
The retail of food shows and exceptional degree of concentration in Norway. There were 442 modern stores for each 1 million people in 2006. Knut Gartland, head of marketing and...
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Beauty contest for Wukis
Date: 2008-05-21 08:00:00
Results from the 1st Wukiland Beauty Contest organised by EVM Zrt were announced in April. The three competitors found to be most beautiful by the Wukiland community received valuable prizes....
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Increasingly strict standards for food safety
Date: 2008-05-21 08:00:00
EU legislation pertaining to food safety has been changing since 2000. A new approach called “from farm to fork” has been adopted, which emphasises that all elements of the food...
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Aldi assortment tailored to Hungarians
Date: 2008-05-21 08:00:00
1,085 items have been recorded by Nielsen in the Debrecen Aldi store. The widest assortment of products is that of groceries, with 285 items. The price of the few branded...
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