Market News

Merry digital Christmas!

As the end of the year is here, we’ll take a look at the future. Today, we see digital solutions wherever we look, because electronic media is highly flexible and...

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Wide gap in frankfurter prices

The market of frankfurters serves as a good example of complex and often incoherent consumer behaviour. Though consumers are increasingly concerned about the healthiness of ingredients, private labels show expansion....

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Sales stagnating

Retail sales were down by 1.4 percent in August 2008, compared to August 2007. Sales showed stagnation compared to July. Food retail units generated 0.7 percent lower revenues in August...

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Thorough preparations – half way to success

We have asked a number of display manufacturers what in their opinion ideal trade marketing or marketing professionals are like. The answer was: those who know their job, know what...

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Private labels generating growth in market of frankfurters made from poultry

Sales of frankfurters were up by 4 percent in the first nine months of 2008, compared to 2007. According to data from the ConsumerScan of GfK Hungária, this was the...

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Meat prices to drop by end of the year

Trends in the world market of meat and poultry are monitored by Agricultural Business Research Institute (AKI). Data from the Market and Price Information system operated by AKI and KSH...

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What briefs should contain

What is our target group? What kind of stores is the display intended for? How long do we intend to use the display? What kind of display do we want?...

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Sweet white champagne enjoying outstanding popularity

Sales of champagne totalled HUF 11,5 billion in the October 2007–September 2008 period, showing year on year growth of 5 percent. Modern store types account for the largest part of...

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Economy in recession, Euro coming

According to a forecast made by GKI Gazdaságkutató Zrt. with Erste Bank, the Hungarian economy will be forced to change course as a result of radical changes in the world...

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Limonissimo

Lemon substitute had been a popular product in the socialist era, owing to the popularity of tea made with lemon. Apart from lemon substitutes in the form of tablets, liquid...

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Glasses to be clinked this year as well

The market of champagne is a stable and predictable one. Demand for cheap imported products is up as a result of the recession. The minimal decline seen in recent years...

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Accommodation generally booked without agents

The number of nights spent by guests in commercial places of accommodation was down by 1.3 percent in the January-September 2008 period, compared to 2007. Revenues of the sector showed...

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Five beers – each offering a different experience

According to Ingo Nassau, chairman of the German POS Marketing Association, “emotionalisation” of brands and creating an experience linked to the product are the two main current trends in POS...

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Medals from France

Champagnes of the Törley group (BB Zrt. Chapel Hill Chardonnay Brut, Törley Chardonnay Brut and Francois President Rosé) have won three medals at the Effervescents du Monde competition held in...

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Agricultural prices swinging

Supply prices of agricultural products were down by 8.8 percent in September 2008, compared to September 2007. The price of plant products was down by 22.2 percent, while that of...

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Expectations of a CEO regarding the supply chain

Retailers accounted for 47 percent of the 215 participants at the CIES conference held in Vienna, in early October. Current trends and concepts were illustrated by the example of a...

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Retro

Lánchíd Klub, the Brands Association and everybody else is co-operating in working out a new agreement for the future of th e Hungarian food sector. Some encouraging news has been...

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Household consumption of champagne still dropping last year

According to data from the ConsumerScan of GfK Hungária, the number of households buying champagne and sparkling wine continued to shrink last year, dropping to 45 percent of all households....

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Cooking oil producing highest price rise

Prices were up by 5.1 percent in October 2008, compared to October 2007, and 0.2 percent higher than in September. Food prices were up by 0.3 percent compared to September....

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Delhaize group in seven countries

The Delhaize group ranks 31st among the largest retail enterprises in the world. . It has 2 602 stores in seven countries, with 1 575 located in the US. In...

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Hidden camera

In the summer, the Dairy Product Council had begun preparing for demonstrations against multinational chains blamed for the market difficulties which milk producing and processing enterprises are facing. They want...

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Concentration stopping in the fruit juice market

Retail sales of fruit juice were up by 5 percent in terms of value in the September 2007 – August 2008 period, compared to the preceding year, totalling HUF 47...

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Shrinking orders

Industrial production was down by 0.7 percent in September 2008, compared to September 2007. Industrial export was down by 2.1 percent. Production of the processing industry was down by 1.8...

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New products in the top 10

A top 10 of the best selling FMCG categories is compiled by Nielsen at the end of each two month period. Processed meat, beer, cheese, carbonated soft drinks and mineral...

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Drinks rich in vitamins, at decreasing prices

Demand for fruit juices is higher in colder months than in the summer. However, growth of the segment stopped last season, as a result of a substantial rise in the...

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Increasing number of private labels in promotional leaflets

According to the leaflet Monitor published by GfK Hungária, growth has continued in the market of promotional leaflets. Leaflets are still regarded as one of the most effective advertising tools...

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Decreasing prices in agriculture

In October 2008 the producer price level of agricultural products was 16.5% lower than in the corresponding period of the previous year – said the Hungarian Statistic Office.  More specifically,...

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Collective bargaining ended

Employers and unions agreed at a Friday meeting of the OET to a general wage increase of 3-5% in 2009 and to establish Hungary’s monthly minimum wage at HUF 71,500...

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Demand for households papers and desodors grow

According to Nielsen research the common sold household chemicals are the fabric softeners, the toilet papers, dushgels and pocket tissues. The value of the TOP 10 households chemicals is over...

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The production of manufacturing fell by 8.6% in October

According to Hungarian Central Statistic Office In October 2008, industrial gross output decreased by 7.2% compared to October 2007, the index adjusted for working days was equal to the non-adjusted...

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