Market News
CSR – what lies behind the letters
Date: 2010-02-14 08:00:00
In 1987, the United Nations’ World Commission on Environment and Development established the following definition: ‘sustainable development is development that meets the needs of the present without compromising the ability...
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Two-digit decrease among frozen convenience foods and ready-made meals
Date: 2010-02-14 08:00:00
ConsumerScan by GfK Hungária reveals that narrowing spending possibilities of households had a significant effect on convenience foods and ready-made meals as well. The market was expanding until 2007, when...
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Preserving industry produces less
Date: 2010-02-14 08:00:00
Two thirds of the preserving industry is dominated by Hamé, Univer and Bonduelle. Last year they held back production by 15-20 percent. The canning segment’s annual sales revenue is HUF...
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Creative yearend
Date: 2010-02-14 08:00:00
The end of the year was all about the holidays: an arsenal of decorational accessories lured customers and the impulse zone was full of seasonal products. Small household appliances and...
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Trade marketing toolbar – Display
Date: 2010-02-14 08:00:00
What makes a display work? Why do some of them multiply sales while others remain practically invisible? Are their golden rules? What are the latest trends? To display means making...
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We economise on pizza too
Date: 2010-02-14 08:00:00
The frozen pizza category has always been price-sensitive and the market has been shrinking since 2007. Despite consumers’ spending more time with cooking at home, frozen pizza sales are not...
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The frozen food market contracted
Date: 2010-02-14 08:00:00
According to GfK Hungária’s ConsumerScan, 67 percent of Hungarian households bought a frozen product (pizza, meat product, potato, vegetables) at least once in October 2008-September 2009, down 1 percentage point...
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Most people would prefer free Internet content
Date: 2010-02-14 08:00:00
80 percent of Internet users would like free access to Internet contents; one third want free content without advertisements, but the majority would tolerate advertisements if access was free. In...
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Environmental product charge system changed again from 1 January
Date: 2010-02-14 08:00:00
As recession hit different industries to a varying extent, actors in the packaging industry sensed the crisis differently. Those who produce packaging for daily consumer goods were affected less or...
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More expensive milk chocolate egg and rabbit figures are the most popular
Date: 2010-02-14 08:00:00
Easter sweets sales are expected to be around HUF 2.3 billion-2.5 billion. According to the Nielsen Retail Index, seasonal turnover growth stopped in 2008 – in volume there was an...
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Baking industry concentrates further
Date: 2010-02-14 08:00:00
While last year’s grain harvest was good, low buying prices were a disappointment to farmers. The baking industry has been concentrating for years; the number of small companies is declining,...
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Retail keeps shrinking
Date: 2010-02-14 08:00:00
Retail sales continued to fall in October, informs KSH’s quick report. Volume sales of retail stores were down by 4.7 percent in the first t en months of 2009 and...
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It is rewarding to care about hair
Date: 2010-02-14 08:00:00
Hair dye belongs to the smaller categories on the cosmetics market, but it is very important and it expands by 3-5 percent every year. No wonder, as many decide to...
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You can look and you can touch – Easter chocolate figures
Date: 2010-02-14 08:00:00
After last year’s renewal, this year it is the turn of presenting the assortment in a spectacular fashion at Bonbonetti, the market leader in Easter chocolate figures production. According to...
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Pasta prices slightly reduced – turnover remains stable
Date: 2010-02-14 08:00:00
Pasta is one of the most popular food products in Hungary. It ranks eleventh among the 90 categories measured by Nielsen, measured in value. Annual retail sales are above the...
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Fewer promotional leaflets and shorter promotional periods
Date: 2010-02-14 08:00:00
According to GfK Hungária’s Leaflet Monitor, comparing the first nine months of the leaflet market in 2009 with the same period in 2008 shows that the number of leaflets published...
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Easter chocolate figure market keeps shrinking
Date: 2010-02-14 08:00:00
This March-April 30 percent of Hungarian households bought some kind of Easter chocolate figure, while in the same period a year earlier this ratio was around 33 percent – informs...
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Improved position for the 401-2,500 m² channel in the sweets segment
Date: 2010-02-14 08:00:00
According to Nielsen, the 401-2,500 m² channel’s position improved (from 30 percent to 32) in the highest-selling sweets’ category (cooled countline sweets, sweet biscuits and chocolate bars – with sales...
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Hungary on top of the inflation list
Date: 2010-02-14 08:00:00
In November 2009, in the EU-27 consumer prices were 1 percent higher on average, compared to prices in November 2008. The biggest increase was measured in Hungary (5.2 percent) and...
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The own branded products market is a 300 billion market
Date: 2010-02-12 00:02:03
Almost every fourth forints that the costumers spent, went on the purchasing of own branded products last year. This is approx. 300 billion HUF – sets Nielsen market research company,...
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Slowly the spring will come in the Hungarian economy
Date: 2010-02-12 00:01:45
The tempo of the decline in retail turnover can slow down, decrease will stop in industrial production and sales – indicates the publication of Ecostat Economic Research, called Mikroszkóp. According...
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Hungarian paprika in Japan
Date: 2010-02-12 00:01:11
Hungarian peppers are grown in Szolnok’s Japanese twin town: in Yuza. The vicinity of the town became an important pepper-growing area within the country, so there is a chance that...
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Third of the adult population in Hungary celebrates Valentine's Day
Date: 2010-02-12 00:00:02
Some people think that Valentine's Day was invented by the lingerie, chocolate, balloons, and plush teddy bear manufacturers. Valentine's Day is a big business and the supermarket chains are eager...
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The crisis and the bad weather worsened the performance of agriculture last year
Date: 2010-02-11 00:04:58
The agricultural performance declined in 2009 to its one-third – said Gőgös Zoltán, the Secretary of the Ministry of Agriculture and Rural Development, on the event of the Pest County...
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Less credit applications for greater amounts
Date: 2010-02-11 00:04:25
According to the datas of the Hungarian Development Bank; the borrowing mood of the companies decreased, but the value of credit applications increased. The average of the previous loan applications...
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Sustainable growth can cost tens of thousand billions
Date: 2010-02-11 00:04:02
According to the report of the Business Council for Sustainable Development (WBCSD), consist of 29 large companies; The shift to sustainable development generates huge market demand and business opportunities worldwide....
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Swiss chocolate manufacturers closed a bitter year
Date: 2010-02-11 00:03:02
The crisis affected badly the turnover of Swiss chocolate manufacturers: according to the trade association of manufacturers; for the first time in six years, the sales volume and revenue also...
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Men have better salary than women at all age of groups
Date: 2010-02-11 00:01:28
In Hungary, men and those people have the highest salaries, who are facing with retirement. The average income for men in all age of groups is higher, than the salary...
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Improving sentiment in the euro area
Date: 2010-02-11 00:00:38
The business sentiment in the euro area improvemed further in January this year. According to the datas of the German IFO Institute for Economic Research; the comprehensive business sentiment indicator...
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Last year – with a significant surplus – foreign trade turnover declined
Date: 2010-02-10 00:04:01
According to the preliminary datas of the Central Statistical Office; the value of export was 16 729 billion HUF, while the value of import was 15 439 billion HUF last...
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