Innovations

Baileys Strawberries & Cream

Baileys Strawberries&Cream is only available for a limited period of time. Ripe strawberries, delicious vanilla, a bit of white chocolate and irresistible Baileys meet for a silky smooth taste. Contact:...

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Gluten-free Valdor Wiener schnitzel and chicken nuggets

Breaded products that offer the chance to enjoy Wiener schnitzel and similar breaded meats to consumers living with gluten intolerance. These quick-frozen ready meals can be prepared simply and quickly....

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New Globus sauces

This year the Globus dressing brand is expanding and optimising its sauce portfolio. Four new products are launched, which offer an excellent choice for consumers for even more dishes and...

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Hajdú grill cheese with sausage seasoning

A new product in the category-establishing Hajdú grill cheese range, with sausage seasoning! One of the main goals during the innovation work was to harmonise the taste of cheese with...

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New Dreher IPA

Dreher IPA is characteristically bitter and full-bodied beer, it is a genuine and exciting Indian Pale Ale. Just like all Dreher beers, Dreher IPA contains only the 3 classic ingredients:...

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GreenHigiene hand and surface sanitiser

Due to the coronavirus pandemic demand has increased sharply for hand sanitisers. As a reaction to this, alcohol-containing hand and surface sanitiser Brands and More has been launched. The product...

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Orbit Refreshers sugar-free chewing gum

Orbit Refreshers sugar-free chewing gum is the refreshing innovation of 2020. Thanks to the crystals in Orbit Refreshers, chewing the gum starts with instant refreshment as the crystals quickly dissolve...

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Theodora KÉKKÚTI carbonated mineral water

Hungary’s highest calcium content natural mineral water, in addition to the still variant now also available in shops in carbonated version, in 1.5-litre size. Contact:  Szentkirályi Magyarország Kft. Customer Service...

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CHEERIOS OAT breakfast cereals

The Cheerios line welcomes two new products this spring: 85-percent and 91-percent oat content CHEERIOS OAT apple-cinnamon and natural breakfast cereals. Crispy CHEERIOS OAT rings make a perfect breakfast for...

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Ledo dumplings with double filling

This product is innovative because of the special double filling that makes a classic dish stylishly different. The dumplings have 20-percent filling and they can be prepared straight out of...

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Pek-Snack sandwich bakery

Our new product isn’t only a perfect sandwich ingredient for franchise partners, but also for consumers. The product format is ideal, it is in line with the consumption capacities of...

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Desperados Mojito

Desperados was the first tequila-flavoured premium lager beer specialty in the world, which stands out from the world of classic beers thanks to its citrus taste and 5.9-percent alcohol content....

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Snickers Crisp 2×20g

With the motto of the Snickers brand in mind and taking into consideration the global snacking trends of today, we have created Snickers Crisp: a product that offers consumers a...

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XIXO Mojito, XIXO Mojito Mango

Original flavours with stevia and fructose, made from the best ingredients without aspartame. The 250ml variant doesn’t contain preservatives. This is a 100-percent Hungarian brand. Currently available in 250ml size,...

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Hohes C fruit juices

100-percent Hohes C fruit juices are rich in natural vitamin C, and now they are made using the new, direct pressing production method, so that their tastes preserve the original...

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PICK PICKOLINO Hot-dog

PICK PICKOLINO Hot-dog is a peeled wiener made of poultry meat, the delicious taste of which comes from the characteristic spices and smoking on beech wood chips. Shoppers can find...

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Vénusz flavoured oils

A real novelty in the market that guarantees a diversity of flavours in the kitchen. The perfect choice for frying or grilling meat and vegetables, or for preparing salads and...

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PICK HARMÓNIA Bolognas

Just like the very popular PICK Bologna products, the new PICK HARMÓNIA Bolognas offer the usual high PICK quality – and of course the unique flavours. These products don’t contain...

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PICK duck liver in wax casing

PICK duck liver in wax casing is a pleasantly creamy liver paté product made with duck liver. Added dairy cream ensures easier spreading and special spicing guarantees the characteristic taste....

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Monster Ultra Paradise

Another new product in the sugar-free Monster series. Monster Ultra Paradise enters the scene with a bang in a crazy green can, bringing real refreshment with the flavours of tropical...

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Eisberg vegan smoothie and juice 250 ml

Cold-pressed, 100-percent natural, vegan smoothie and juice range. Thanks to using the HPP technology, the products preserve the taste and vitamin content of fruits longer. Eisberg Tropical Smoothie, Eisberg Chia...

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Kométa grill sausages

Kométa’s grill product selection returns renewed this season. Grill sausages are now available in 300g size. Last year the Hungarian-style and cheese variants were very popular, and this year new...

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Libresse sanitary pads

The goal is being eco-friendly: Libresse has made the packaging of products sustainable. The plastic packaging of sanitary pads is now 50-percent renewable and contains sugar cane from responsible farming....

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Anti-Cellulite warming gel

Anti-Cellulite warming gel: oil-free gel with an intensive warming effect before doing sports or using fitness equipment – for warm-up, burning fat, against cellulitis or treating striae. The Skin Soothing,...

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Pápai already offers vegan products

The Pápai Hús Kft. has entered a new era of food production. The company, especially famous for its hams, has developed a vegan product consisting exclusively of plant ingredients. After...

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Theodora KÉKKÚTI innovates with carbonated mineral water

The Theodora KÉKKÚTI natural mineral water product family with a high calcium content is expanded with a carbonated version. With its unique mineral composition, the product with a characteristic taste...

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Wrinkle filling with the best of nature

Diadermine’s latest innovation, the Lift + BOTOLOGY, has arrived in Hungary. The brand’s first product line with 92% natural ingredients helps to rejuvenate the skin with a wrinkle-filling effect. Our...

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OMV VIVA’s coffee portfolio is expanded with caramel iced coffee

The family of OMV VIVA iced coffees will soon be expanded with a new, limited-edition flavor: Café Caramel, following the launch of the regular Cappuccino and Caffè Latte in May...

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Coca-Cola HBC also brings irresistible Costa coffee to Hungary

The Hungarian company of Coca-Cola HBC, is introducing numerous new products for Costa coffee for home, takeaway and work use. Among the European countries, the Costa brand, acquired by The...

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UK scientists breed wheat to boost whisky production

The development could make UK grown wheat more desirable for use in whisky compared to imported British scientists have used ‘reverse genetics’ to breed a wheat specifically designed to improve...

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