Company and Personal News

(HU) Debrecenben nyílik az első Aldi

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(HU) Drágának találták a Meriant

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dm store in Diósd

The drugstore chain dm opened its new unit next to Interspar in Diósd on 22. March. Over 8000 products are sold in the 245 square meter store where mini size...

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Answer:

There is no simple answer to this question. I will only talk about forgery and imitation in my answer, though many other actions may be regarded as “illegal trade practices”....

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„Green” Tesco in Dorog

The Tesco supermarket opened on 5 April in Dorog was designed with regard to environmental considerations and to reducing energy consumption. The geo-thermal heat pump which uses heat from the...

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From basic to special

MONA Hungary Kft. pursues a brand building strategy under the slogan “Montice – the family is together”. According to Ildikó Kátai marketing and sales director of MONA Hungary Kft., they...

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Medals for the Törley group

Törley group received four out of the five medals won by Hungarian products at the Chardonnay du Monde international wine competition....

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Zott joining as well

A recent development is that Zott intends to enter this category as well. Zott clotted cream will appear in March. Two versions with different fat content will be available in...

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Tesco opening in Csorna

The 71st Hungarian Tesco hyper market opened on 12. April in Csorna. The 3,000 square meter store has an assortment of thirty thousand products and employs 150 people. There are...

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BOMBA! Energy drink

BOMBA! Energy drink in 0,25 l can, The code for the consumer prize game is under the tab on promotional packaging....

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Tesco announcing results

Gross total revenues of Tesco-Global Áruházak Zrt. grew to HUF 544 billion in the fiscal year 2006. They have opened 6 stores so far this year and they are planning...

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Coca-Cola

The Life with Coke by my side campaign is a call to live much more spontaneously, to see the positive side of life, to make our lives better and to...

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Franz Maas becoming DSV

Frans Maas Hungária Kft. has been continuing its forwarding and logistic activities under the name DSV Hungária Kft. since February 2007....

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Kylie Minogue Darling

The film symbolises everything represented by Kylie Minogue and her first fragrance. It shows us that apart from being an international star, Kylie is also a sophisticated and sensual woman...

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A medal for the SPAR boss

Mag. Guntram Drexel, chairman of the supervisory board of SPAR Magyarország Kft., and president of Austria SPAR International AG (ASPIAG) has received the Knight’s Cross of the Republic of Hungary....

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Douwe Egberts

Everybody has a playful side. Play and win with Douwe Egberts Karaván coffee! Agency: BBDO Budapest Zrt. Customer: Sara Lee Hungary Zrt. Product: Douwe Egberts Karaván Apperance: RTL Klub, Viasat...

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Purchasing without touchnig

The first touch-free purchase in the European McDonald’s chain was completed at the end of March, using OneSmart MasterCard® PayPass™ technology and card. PayPass™ cards are issued by the Swiss...

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Scooby-Doo

The children’s favourite Scooby-Doo, goes through exciting adventures in the cartoon serial. From now on, children will be able to accompany him on his adventures. Stickers can be collected from...

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In house health program

As a part of its “Testébresztő” project, supporting amateur sports activities, Coca-Cola Beverages (Magyarország) Kft. has worked out a health improvement program for its own employees as well to assist...

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Libero Up&Go

It’s natural to be wet, it takes Libero to be dry. Agency: DDB Budapest Reklámügynökség Customer: SCA Hygiene Products Kft. Product: Libero Up&Go Bugyipelenka Apperance: RTL Klub, Viasat 3 Period:...

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Mirbest opening new warehouse

Mirbest Group opened its new warehouse in Biatorbágy on 21. March. The group was established by nine Hungarian wholesale businesses in 2003 to compensate for the effects of market concentration...

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Royal days with royal aroma!

During the two weeks before Easter, a promotion named “Royal days with royal aroma” was held by Kraft Foods in selected stores of the Spar group. Hosts and hostesses from...

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First Borsodi graduates

The first graduates of Borsodi Business Academy received their diplomas in The Adult Education and Regional Institute of Miskolc University, on 13. April. Borsodi Sörgyár Zrt. and Miskolc University established...

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