Company and Personal News
Mars and Snickers getting smaller
Date: 2009-06-04 00:12:00
While the consumer price remains the same, the size of Mars and Snickers chocolates reduced by 7 percent in Great Britain. The chocolate manufacturer Mars Incorporated tryed to defense that...
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Playboy-bunnies on energy drinks
Date: 2009-06-04 00:10:00
The distribution of the Playboy-branded energy products will begin soon in Eastern Europe. An Albanian company won the exclusive manufacturing and distribution rights in Eastern Europe. In those countries where...
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Asda expands further in Scotland
Date: 2009-06-04 00:04:00
UK retailer, Asda, has announced plans to expand within Scotland, investing over €300 million and creating over 3,500 new jobs over the next three years. It currently has 47 food...
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The Pepsi Bottling Group Raises Second Quarter and Full-Year 2009 Earnings Guidance
Date: 2009-06-04 00:01:00
The company now expects to deliver comparable diluted earnings per share of $0.70 to $0.74 in the second quarter. For the full-year, PBG now expects comparable diluted EPS in the...
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Another prestigious awards for the Soproni product family
Date: 2009-06-03 00:20:00
Soproni brand family has won several awards again on Monde Selection world qualifying tournament for beers from all over the world. The awards ceremony, took place on 1 June in...
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Tesco eatblishes Banks
Date: 2009-06-03 00:12:00
One of the world's leading retail chain announced to expand its already broad portfolio. Tesco has promised that to end of the year its 30 new banks will be opened...
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Henkel Innovation Challenge International student challenge has been closed
Date: 2009-06-03 00:05:00
Henkel has announced its second international student challenge under the name of Henkel Innovation Challenge in the autumn of 2008. Twelve student groups from different European countries measured their power...
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Wal-Mart Bharti opens first BestPrice store
Date: 2009-06-03 00:01:00
The first BestPrice wholesale store, a joint venture between Wal-Mart Inc and Bharti Enterprises has opened in Amritsar, Punjab, India. The new store will stock around 6,000 items, including fresh...
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Tesco is building environmentally friendly hypermarkets
Date: 2009-06-02 00:21:00
The British chains of stores are building a completely environmentally friendly, hypermarket, that is completely environmentally friendly, and operating with the minimization of emissions. The new technology will however raise...
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Bravo – “Party Party Praty” Summer promotion
Date: 2009-06-02 00:20:00
Rauch Hungária Ltd. puts great emphasis on promotions every year. This summer, Rauch Hungária plans a game on Bravo brand for the 15-24 year-olds. The game is based on the...
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Danone shares can be subscribed
Date: 2009-06-02 00:01:00
Danone would utilize the 3.05 billion euros which would came from a preferential share issue on debt repayment and the purchasing of smaller rival firms – reports Világgazdaság Online. Danone...
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Growth and real optimism at McDonald's
Date: 2009-05-29 00:34:45
McDonald's has maintained its leading position. Seventy-nine million guests, 12 percent growth, a $ 38.7 billion HUF in turnover and 1.54 billion operating profit were last year’s results. The company...
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Deák Ferenc elected again
Date: 2009-05-29 00:29:00
Deák Ferenc who is the Managing Director of Henkel Hungary has been elected as the President of the Hungarian Brand Alliance for a further two years, on the General Meeting...
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Mars Hungary – less chocolate, more pet food this year
Date: 2009-05-29 00:28:58
Mars Hungary plans a turnover of 50 billion HUF for the 2009 financial year, stated, Ács Tamás the Executive Director of Mars Hungary on a press conference held in Budapest...
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Chiquita Ltd. abolished
Date: 2009-05-29 00:05:12
The Vác based fruit trader the Chiquita Hungary Trading Ltd. will be wound up. The company majority-owned by Chiquita Banana Company B.V. registered in the Netherlands, imported fruits, especially bananas...
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Lidl plans to enter Romanian market
Date: 2009-05-29 00:00:43
Discount food chain Lidl has advanced plans to enter the Romanian market and is currently scouting out potential store space, according to representatives of the company quoted by local newspaper...
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Liquidation of Herz Salami has been started
Date: 2009-05-28 00:32:00
The liquidation application against Herz Salami Ltd. became effective. It is begining of the liquidation of the 120 year old domestic company. The company's majority owner Jámbor János said, that...
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Record revenues for Ringier-group
Date: 2009-05-27 08:00:00
The Ringier group produced 5.3 percent growth in 2008, with revenues totalling CHF 1,536 million. Digital media accounting for 8.5 percent of total revenues achieved especially dynamic growth. Ringier Magyarország...
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Bronze Pöttyös Warehouse Raktár (FrieslandCampina) – No need for luck, IT ALL DEPENDS ON YOU!
Date: 2009-05-27 08:00:00
In the dynamic campaign conducted by Pöttyös Túró Rudi in the spring of 2008, the Pöttyös packaging turned into a currency buying over 80 kinds of crazy gifts supplied by...
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New sales director for POS Media
Date: 2009-05-27 08:00:00
Nikolett Neff, former in-store sales manager was appointed sales director of POS Media Hungary in March. She has been working for POS media since June 2004. Her tasks will include...
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Third place: Coke ZERO – Lauritzen Marketing – The impossible is possible
Date: 2009-05-27 08:00:00
The spectacular sampling campaign organised to support the introduction of Coke Zero was a great success among consumers and members of the jury as well. Young urban males were stopped...
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Hungarian salami under the protection of Brussels
Date: 2009-05-27 08:00:00
Budapest winter salami marketed under the Herz brand name in Hungary was granted protection by the competent EU commission in April. This decision has already generated new sales for the...
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Stainless donations this year as well
Date: 2009-05-27 08:00:00
Magyar Máltai Szeretetszolgálat and Vanish are to continue their campaingn to collect clothing this year as well. 8 tonnes of clothing was collected last year and cleaned in a laundry...
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Smurf invasion
Date: 2009-05-27 08:00:00
A new customer loyalty campaign has been launched by SPAR Magyarország Kereskedelmi Kft. Customers in INTERSPAR, SPAR, Kaiser’s and Plus stores will receive Smurf figures and points depending on the...
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Stores opening
Date: 2009-05-27 08:00:00
Tesco, Tököl Open: 25 March Chain: Tesco Store space: 1000 m2 SKU: 20 000 Spar, Balassagyarmat Open: 30 April Chain: Spar Store space: 688* m2 SKU: 6000 Spar, Érd Open:...
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Pawing Man, Crying Man and the rest
Date: 2009-05-27 08:00:00
The digital campaign conducted by Heineken to promote responsible alcohol consumption under the title “Know the signs” in 2008 was a success. Five archeotypes representing the most typical forms of...
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BAT Hungary turning green
Date: 2009-05-27 08:00:00
The efforts made by British American Tobacco Hungary in this year’s Green Office Competition were recognised by the “best work environment” title awarded by KÖVET Egyesület. The objective of this...
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