vásárlás - Trademagazin

Offline and online – hand in hand
Date: 2024-10-09 11:27:57

Modern consumers increasingly expect the harmonisation of online and offline channels: they want fast, convenient and personalised shopping options. This article is available for reading in Trade magazin 2024/10 Domestic...

In addition to the soccer EC, shopping also keeps the country in a frenzy
Date: 2024-07-03 12:10:07

An online survey was conducted by Pepita.hu, which revealed that Dominik Szoboszlai is more popular among Hungarians than Christiano Ronaldo and Kylian Mbappé combined. Although the Hungarian team has already...

We spend carefully: 43% of consumers fear that their financial situation will deteriorate
Date: 2024-06-11 13:17:53

Although concerns about the cost of living have eased, consumers remain confident that the price of consumer staples will moderate. The ever-increasing inflationary pressure not only rearranges consumer trends, but...

IKEA is expanding its services in seven large rural towns
Date: 2024-03-27 12:12:21

In the spirit of affordability and accessibility, IKEA is constantly improving its services. To ensure the comfort of customers and to ensure that their favorite IKEA products reach as many...

This is what the youngest customer group spends on
Date: 2024-03-26 11:05:15

Two-thirds of the 14-18-year-olds receive an average of HUF 22,000 in pocket money per month. Girls spend more on clothes and gifts, boys spend more on online games and electronic...

The MNB provides consumer protection advice for an intimate Christmas
Date: 2023-11-22 11:59:32

This year, the MNB is creating a financial consumer protection advent calendar for the first time, giving 24 financial advices for 24 days, sharing tips on its social media platforms;...

RetailZoom: A vásárlói hűség a mentőöv az inflációs válság idején
Date: 2023-11-15 11:45:32

A RetailZoom ügyvezető igazgatója, Andreas Christou a Business Daysen elhangzott idei prezentációjában a már megszokott piaci áttekintésen túl a résztvevők fókuszát tágítani igyekezvén a számok és trendek mellett arról is...

Consumption in a crisis period
Date: 2023-10-11 22:18:31

In recent years, we have been hit by crises one after another, the effects of which can also be felt in everyday life: something is not available in the store,...

More than half of Hungarian women regularly buy from webshops, the largest proportion of which is food
Date: 2023-09-20 12:02:59

In Hungary, women most often order food on a monthly and weekly basis during their online shopping, but purchasing clothing, medical or even drugstore products online is also particularly popular...

In-store cash withdrawals have started
Date: 2023-07-06 11:29:53

On July 1st, the possibility to withdraw cash in conjunction with the purchase opened, which allows customers to withdraw cash up to two times a month, for a total amount...

New Zealand has banned plastic bags used to store vegetables and fruits in stores
Date: 2023-07-03 11:10:05

New Zealand has become the first in the world to extend the ban on plastic bags to the thin plastic bags that are typically used when buying fruit or vegetables...

Half of young consumers consider it acceptable to buy counterfeit products
Date: 2023-06-13 12:55:06

80 percent of Europeans agree that counterfeits help criminal organizations and destroy businesses and jobs. Two out of three also believe that counterfeits pose a threat to health, safety and...

K&H: that’s how much Hungarians spent on food
Date: 2023-02-23 12:53:34

Inflation accelerating to a multi-decade peak is clearly visible, including the more than 40 percent increase in food prices for card spending, according to K&H’s summary. In December last year,...

Euromonitor reveals top 10 global consumer trends in 2023
Date: 2023-01-17 09:00:23

Global market research company Euromonitor International has released its landmark “Top 10 Global Consumer Trends 2023” report on January 16. Euromonitor’s annual report aims to help organisations stay ahead of...

These were the most wanted tech items of 2022
Date: 2023-01-06 09:57:45

Compared to the previous year, the demand for televisions in MediaMarkt’s stores and on its online interface did not decrease. Within this category, consumers were primarily looking for 4K UHD...

We will go to the store more often in 2023, but we will spend less
Date: 2022-12-20 12:49:57

Due to high inflation, customers will go shopping more often in 2023, but they will spend less on one occasion. Consumers will turn to cheaper brands and put fewer products...

Hungarians would most like to see household appliances and electronic products under the tree
Date: 2022-12-14 15:30:25

Buyers are trying to counteract the economic difficulties with a more conscious attitude, more than half of whom – taking advantage of the sales and discounts at the end of...

Survey: Black Friday is a compulsion to buy for many
Date: 2022-11-21 11:53:59

Compulsion to buy, buying unnecessary products, overspending, shopping addiction, or Black Friday is upon us again. In the period of endless overconsumption, it becomes even more important to highlight good...

These will be the most popular products of this year’s Black Friday
Date: 2022-11-09 10:27:39

In recent years, Black Friday fever has raged among retailers and customers alike. Many people wait for the sale period to buy the necessary electronic devices, and it is also...

Going against the PRICE flow
Date: 2022-11-07 12:47:46

Tünde Turcsán, GfK’s FMCG director gave a presentation at the Business Days conference on Wednesday. She told that there is no household in Hungary today that isn’t worried about the...

This year, holiday shopping starts much earlier than before
Date: 2022-11-03 12:25:48

Holiday shopping starts earlier and earlier every year, as a significant number of consumers believe that early discounts are a good “deal”. On the other hand, there are those who...

Payment Experience Report: 6 out of 10 of us have made purchases while lying in bed, but at least it was planned
Date: 2022-09-19 15:12:13

Based on this year’s report of the Payment Experience Report, online shopping is beginning to find its physical place in our lives: our bedroom has clearly become the main scene...

July heatwave boosts supermarket spendings in UK
Date: 2022-08-09 11:54:31

Scorching weather resulted in a boost in supermarket sales last month, a recent report has revealed. According to Barclaycard, spending grew 7.7% in July compared to the same period in...

Brits are turning back to cash – says Post Office
Date: 2022-08-09 08:58:44

According to new research by the Post Office, people are increasingly turning back to cash as they look to control their spending during the cost of living crisis and soaring inflation....

K&H: a spectacular border crossing is taking place in Hungarian stores: over a hundred thousand
Date: 2022-07-05 09:38:52

K&H crossed a line: in May, the number of people paying with smart devices was over 100,000, which is almost three times the number of a year earlier. As a...

Hungarians are uninformed about commodity loans
Date: 2022-01-27 10:13:54

The majority of Hungarians are cautious when it comes to buying household appliances and consumer electronics of higher value: they would rather collect the price of the appliances than take...

“Buy now, pay later” payment plans are catching up
Date: 2022-01-14 10:54:36

Companies using the BNPL payment plan are moving forward unstoppably, portfolio wrote. The acronym means buy-now-pay-later, meaning buy-now-pay-later, i.e. buy now, pay later, undoubtedly seems tempting…...

One day, we spent 3416 forints in the store
Date: 2022-01-07 12:17:06

But if you live in Budapest, you can live for 3,987 forints. And if it’s in Nograd, it’s 2,476 forints. In the first three quarters of 2021, the difference in...

(HU) Négy országban kérdezték a lakosságot az ünnepi vásárlási szokásokról
Date: 2021-12-17 21:43:30

Sorry, this entry is only available in HU....

Atmedia research: How media effects our shopping habits?
Date: 2021-11-12 19:00:03

Atmedia and Gfk Hungária examined the media usage of main shopping groups of GfK household panel . The results were then compared to FMCG shopping volumes. It turned out that...

Offline and online – hand in hand Date: 2024-10-09 11:27:57

In addition to the soccer EC, shopping also keeps the country in a frenzy Date: 2024-07-03 12:10:07

We spend carefully: 43% of consumers fear that their financial situation will deteriorate Date: 2024-06-11 13:17:53

IKEA is expanding its services in seven large rural towns Date: 2024-03-27 12:12:21

This is what the youngest customer group spends on Date: 2024-03-26 11:05:15

The MNB provides consumer protection advice for an intimate Christmas Date: 2023-11-22 11:59:32

RetailZoom: A vásárlói hűség a mentőöv az inflációs válság idején Date: 2023-11-15 11:45:32

Consumption in a crisis period Date: 2023-10-11 22:18:31

More than half of Hungarian women regularly buy from webshops, the largest proportion of which is food Date: 2023-09-20 12:02:59

In-store cash withdrawals have started Date: 2023-07-06 11:29:53

New Zealand has banned plastic bags used to store vegetables and fruits in stores Date: 2023-07-03 11:10:05

Half of young consumers consider it acceptable to buy counterfeit products Date: 2023-06-13 12:55:06

K&H: that’s how much Hungarians spent on food Date: 2023-02-23 12:53:34

Euromonitor reveals top 10 global consumer trends in 2023 Date: 2023-01-17 09:00:23

These were the most wanted tech items of 2022 Date: 2023-01-06 09:57:45

We will go to the store more often in 2023, but we will spend less Date: 2022-12-20 12:49:57

Hungarians would most like to see household appliances and electronic products under the tree Date: 2022-12-14 15:30:25

Survey: Black Friday is a compulsion to buy for many Date: 2022-11-21 11:53:59

These will be the most popular products of this year’s Black Friday Date: 2022-11-09 10:27:39

Going against the PRICE flow Date: 2022-11-07 12:47:46

This year, holiday shopping starts much earlier than before Date: 2022-11-03 12:25:48

Payment Experience Report: 6 out of 10 of us have made purchases while lying in bed, but at least it was planned Date: 2022-09-19 15:12:13

July heatwave boosts supermarket spendings in UK Date: 2022-08-09 11:54:31

Brits are turning back to cash – says Post Office Date: 2022-08-09 08:58:44

K&H: a spectacular border crossing is taking place in Hungarian stores: over a hundred thousand Date: 2022-07-05 09:38:52

Hungarians are uninformed about commodity loans Date: 2022-01-27 10:13:54

“Buy now, pay later” payment plans are catching up Date: 2022-01-14 10:54:36

One day, we spent 3416 forints in the store Date: 2022-01-07 12:17:06

(HU) Négy országban kérdezték a lakosságot az ünnepi vásárlási szokásokról Date: 2021-12-17 21:43:30

Atmedia research: How media effects our shopping habits? Date: 2021-11-12 19:00:03