Tag "sajátmárkás termékek"

This miracle weapon is what keeps Lidl and Aldi alive in these difficult times

Hungarian customers are spending carefully and judiciously: many are looking for entry-level products, premium food products are being sold less, and interest in own-brand products has also increased. While customers...

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British Consumers Favour Cheaper Own-Brand Alternatives – Forbes Study Finds

A new study from Forbes Advisor has revealed that four-in-five (82%) Brits have switched well-known brands for cheaper own-brand alternatives, as the cost-of-living crisis intensifies. The price comparison and financial...

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This is how Penny reacts to inflation and how their customers react

Reális és elfogadható okok állnak az élelmiszer-termékpályák egyes cikkeinek drágulása mögött, amelyet a kereskedelmi szereplők is kénytelenek érvényesíteni áraikban. A mostani kiélezett helyzet sem írja felül az évek alatt kialakult...

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Irish Customers are Saving Money With Own-Label Products and Online Shopping

Irish shoppers spent €42.6 million less on branded groceries in the latest twelve weeks ended 7 August 2022, while own-label sales accounted for 46.7% of the total Irish grocery market,...

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AMC: own-brand products may be one of the breaking points for Hungarian food producers

Consumer confidence in own-brand products is growing, the market can be expected to strengthen further, and this segment could also be one of the breakthroughs for the success of Hungarian...

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Tesco extends its new ambitious healthy lifestyle targets to Hungary

Tesco has published its health strategy to support shoppers in Hungary in a balanced and sustainable diet. The sustainability projects focuses on three major fields: Increase the proportion of healthier...

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Online and health are top trends in the world of private label too

In the PLMALive.eu monthly online video news programme the main topic was the PLMA online ‘World of Private Label’ trade show, which takes place between 1 and 4 December; the...

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Waitrose cuts private label product prices

British retailer Waitrose & Partners is lowering the prices of more than 200 private label products by an average of more than 15 percent. The retailer stressed: despite offering lower prices,...

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Reál concentrates on private label products

László Szili, commercial director of Reál Hungária Élelmiszer Kft. talked to our magazine about the positive feedback from shoppers and trade experts on the renewal of Reál’s private label product...

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Magazine: Strong brands among meat-based spreads

Values sales are growing in the meat-based spread category, while volume sales are decreasing a little. Annual sales are around 9,230 tons and according to Pick Szeged Zrt.’s interim marketing...

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SPAR reduces the sugar content in its own branded products with fifty tons

As a company committed to a healthy lifestyle, SPAR significantly reduces the amount of added sugar, even this year, among its own product line. In addition to its Less Sugar...

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Lidl: focusing on health consciousness

Lidl will cut the salt and sugar content of private label products by 20 percenrt until 2025. In order to raise awareness of the discount supermarket chain’s healthe efforts, on...

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Lidl reduces the salt and sugar content of its branded products by twenty percent

As an innovative and responsible company, Lidl Magyarország is committed to help in the healthy nutrition of families in Hungary by targeting a 20 percent reduction in the salt and...

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Tesco’s food supply to expand with freshly prepared meals

Salads, sandwiches, wraps and pizzas ready to be consumed are also included in Tesco’s new product line introduced in the Central European market. In the self-branded offer, Czech, Polish, Slovak...

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Nielsen: the market of own-branded products has gained a new impetus

The Hungarian consumers purchase commercial brands from pet foods and kitchen towels. The market of commercial brands has gained a new impetus in term of the sales of global retail...

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We spend one of four forints on own branded products

The market share of the supermarket chains’ own branded products is growing steadily, according to Gfk’s survey. By the end of 2016, their market share reached 25 percent, ie one...

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GfK: the market power of the discounters is improving year by year

According to GfK’s latest 2016 Trade Analyzes study analyzing annual trends, the commercial channels the discounters increased their market share, while the non-organized trade – street vendors and markets and...

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Aldi: the company’s private label products have the same quality in all countries

There are no differencies between the quality of the company’s products sold abroad or domestically. However, the manufacturers of the international brands sold by the chain are responsible for the...

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SPAR categorizes and designates its special products

The SPAR has increased the number of its products that support the balanced diets, as well as the number of its organic, gluten-free and lactose-free products. “Product development and the...

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The globalisation of retail trade

A study prepared by the Consumer Goods Forum and Planet Retail claims that retail chains are expanding at a breakneck speed. The 100 biggest chains are present in more countries...

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New private label products on the SPAR shelves

The range of private label products on the shelves of SPAR expanded with health conscious foods and household chemical goods. Now more than 2,300 private label products are available nationwide...

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Magazine: Anuga: what will be the major trends of 2016?

Anuga analysed the latest trends in detail, within the framework of its Innnova Market Insights forum and our magazine sets out to introduce some of them. One of the biggest...

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GfK: the price advantage of private label products has decreased

The price advantage of private label products has decreased last year, partly because their price rose in several other product categories – GfK’s commercial brand analysis study reveals. According to...

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Branded private label products in the Auchan

The 17-year-old Auchan Magyarország Kft. has signed a strategic cooperation with the ”MAGYAR TERMÉK” Nonprofit Kft. (“HUNGARIAN PRODUCT” Nonprofit Ltd.) so 101 of the chain's own branded products have Hungarian...

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A Rossmann drugstore was opened in Csepel

The first Rossmann drugstore of Csepel opened its doors on Monday. On the occasion of the opening special discounts and 10 percent coupons await the customers. The drugstore has 461...

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A new SPAR Express at the OMV filling station near Szigetszentmiklós

A SPAR Express was opened at another OMV filling station. This is the sixth SPAR Express store, which is operated by a local retailer at an OMV filling station, within...

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