Tag "Lenor"

Procter & Gamble experiments with paper bottle

Procter & Gamble has debuted with its first paper bottle for Lenor in cooperation with paper bottle company Paboco, and announced a test period for Western Europe in 2022. P&G’s...

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Procter & Gamble Announces Lenor Paper Bottle Pilot

Procter & Gamble has unveiled its first paper bottle for Lenor in partnership with paper bottle company Paboco and announced a pilot for Western Europe in 2022. Lenor’s first paper bottle...

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Lenor –a preference by Zólyomi Zsolt

Four-fifths of the population (84%) care about the good smell of freshly washed clothes, according to a June Lenor online representative survey. For the majority of respondents (64%), there is...

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New perfume collection from Lenor

Lenor introduces the new Parfum des Secrets collection. Four uniquely enchanting textile rinsers that revolutionize your perfume wear. One of Lenor’s highly regarded traditions is the feeling of freshness. One...

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Lenor launched a new, inspirational product line

Fleeing from the fast-paced everyday modern lifestyles, four out of five, 81 percent of people would like to spend more time outdoors. Our dense, often chaotic schedule does not always...

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P&G: behavioral science and product innovation

The world's leading manufacturer of detergents uses analysis in connection with psychological and cognitive behavioral science in innovative product development. The detergent business segment of P&G, which is the manufacturer...

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The P&G promotes the environmentally responsible choice

The sustainability for P&G means the production of high quality products and at the same time to reduce the company's carbon footprint and to strenghten the positive social presence. The...

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