Tag "Kantar"
It is great to be out and about, but now is a time when there is no place like home!
Date: 2021-04-21 10:55:54
According to a survey that Nielsen did, before the coronavirus 91 percent of coffee drinkers had coffee in their homes every day and 53 percent drank one at their workplace...
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Magazine: Impacts and trends in 2021
Date: 2021-04-06 10:48:58
At the ‘I Love Trade Marketing’ online conference of Trade Marketing Club Gábor Tolnai, head of division of Kantar-Hoffmann used the findings of the Kantar Global Business Compass study to...
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Advertising: United they stand
Date: 2020-11-10 20:17:59
Atmedia has done a comprehensive survey on how campaigns in different channels of media influence product sales in the FMCG market. In this sector about 90 percent of advertising budgets...
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Lidl plans to open 50 new stores a year in France until 2022
Date: 2020-02-10 12:57:42
Discounter Lidl plans to open 50 new stores a year in France by 2022, following its busiest year for new store openings in the country. Since 2012 Lidl has invested...
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Sainsbury’s to sell 100-percent free-range eggs only from April 2020
Date: 2019-10-20 14:09:38
UK retailer Sainsbury’s has announced that it will only sell eggs sourced from free-range farms as of April 2020. The decision to switch to 100-percent free-range eggs will help in...
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Magazine: KPMG: Promotional leaflets are the most useful – for the time being
Date: 2019-10-03 07:12:06
More and more information is available to shoppers for deciding where to do their shopping. Most of them still opt for traditional shops, but the good old retail channels mustn’t forget...
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Health, Environment Key To Success Of FMCG Brands In France: Kantar
Date: 2019-07-23 08:30:45
French consumers are displaying a growing interest in organic and traceable products, a new study by Kantar has revealed, indicating that health and environment are among the top five concerns...
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The GfK market research company may have a new owner
Date: 2016-08-25 11:32:47
German market research firm GfK named an executive from its main shareholder as its chairman on Thursday, on the same day a magazine reported the shareholder was considering a sale...
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The Brexit and the British supermarket chains
Date: 2016-07-14 11:06:41
The British-owned supermarket chains – such as Tesco and Marks & Spencer – may be affected badly with the effect of weakening pound caused by the Brexit and more expensive...
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