Tag "Helia-D"

Helia-D became a sponsor of Hungarian women’s water polo

Helia-D and the UVSE Water Polo Sports Association announced a cooperation agreement. One of Hungary’s best-known cosmetic brands will be the key supporter and naming sponsor of the UVSE women’s...

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It has been a favorite of generations for 40 years – the Helia-D Classic product line is being renewed

Helia-D began long-term development last year, within the framework of which the iconic Classic product line will debut this summer with a more intensive formula, new active ingredients and a...

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Serums here, active ingredients there

Traditionally women’s facial care products have been surrounded by greater interest, but as men’s skin care habits have changed in recent years, cosmetics for men are increasingly in the centre...

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Teltház az év beauty eseményén

Három nap alatt telt be a 2000 fős előregisztráció a Rossmann Beauty Expójára, amelyet szeptember 15-én közel 50 kiállító részvételével tartottak meg a Millenáris G épületében. A rendezvényen a legmeghatározóbb nemzetközi beauty márkák...

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Future-proof strategies discussed at the Agóra conference

August was a special month for Hungarian Product Nonprofit Kft.: they not only organised the very successful Hungarian Product Month campaign, but also the 9th Agóra conference at the Rókusfalvy Estate...

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„Bőrgyógyász és kozmetikus” a fürdőszobapolcon

Az arcápolási kategóriában jelentős mértékű növekedés történt az elmúlt időszakban, ami leginkább a COVID alatti lezárások ideje alatt berobbanó trendnek, az otthoni, tudatos bőrápolásnak köszönhető. Arcbőrünk ápolása már korántsem egy...

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Helia-D starts autumn with a renewed product line and a new ambassador

Helia-D turbocharges its Cell Concept product line with even more effective formulas. Following the successful launch of the Hydramax family in spring, the Hungarian brand, which looks back on more...

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Let’s do sports!

This article is available for reading in Trade magazin 2023/5 SPAR Magyarország has been the name sponsor of the SPAR Budapest Marathon® Festival, one of the biggest leisure sport events...

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HELIA-D unveils new product range

HELIA-D has introduced its latest innovation, the new HELIA-D Hydramax range. This article is available for reading in Trade magazin 2023/6-7. The Hydramax range is a new generation of deep...

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Show me your face, …!

This article is available for reading in Trade magazin 2023/5 NielsenIQ data show that both value and volume sales increased in the women’s facial care category in Hungary in 2022....

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It’s surprising how much we spend on beauty care

When it comes to cosmetics, Hungarian women buy body lotion and moisturizing cream most often, while ampoule concentrate, facial serum and sunscreen are the least frequently purchased, according to Helia-D’s...

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Research: Hungarian women aged 40-49 are the most aware skin care professionals

Although nearly half of Hungarian women take care of their skin regularly, only every third woman has a morning and evening skin care routine, according to Helia-D’s research. Among those...

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Nóra Ördög and Helia-D dreamed up a joint makeup collection

The birth of NORA BEAUTY was inspired by women’s roles, everyday tasks and the challenges of lack of time. With the collection, Nóra Ördög and Helia-D want to appeal to...

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Positive Adamsky has been chosen as its agency partner by Helia-D, who is 40 years old this year.

One of Hungary’s most established cosmetic brands has been working with the PR and social member agency of the Positive Adamsky agency group since January 2022....

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