Tag "GRP"

(HU) Nielsen: a sörös, üdítős és pudingos tv-reklámok a legnépszerűbbek

(HU) Nielsen: a sörös, üdítős és pudingos tv-reklámok a legnépszerűbbek
Date: 2016-11-09 11:38:56

In the third quarter of this year, TV viewers watched beer spots among the food TV ads the most and among the lotions TV ads, toothpaste got the most views...

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Food TV ads reached the most viewers in May

Food TV ads reached the most viewers in May
Date: 2016-06-14 11:52:54

Within the sectors, the TV ads of foods reached the most viewers among the 18-49 year-old viewers in May this year, just like in May 2015. Most recently, the Nielsen...

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Nielsen: trade advertisings have increased

Nielsen: trade advertisings have increased
Date: 2016-05-11 11:55:53

Trade advertising increased significantly, after the stores can remain open again on Sundays. While in case of spots promoting trade, the Nielsen Közönségmérés Kft. (Nielsen Audience Measurement Ltd.) registered a...

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Nielsen: slice chocolate commercials were seen by the most viewers

Nielsen: slice chocolate commercials were seen by the most viewers
Date: 2016-04-20 11:43:59

Slice chocolate commercials at foods and toothpaste commercials at body lotion reached the most TV viewers in the first quarter this year – according to the data of the Nielsen...

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Nielsen: medical products and food TV ads to get the most views

Nielsen: medical products and food TV ads to get the most views
Date: 2016-03-18 11:38:23

The TV spots of pharmaceutical compositions and food products, beauty products and TV ads of trade reached the most TV viewers of 18-49-year-old in February this year. The Nielsen Audience...

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Nielsen: trade turnover increased beside more active advertising

Nielsen: trade turnover increased beside more active advertising
Date: 2016-01-29 11:55:42

For the domestic TV ads of food, household chemical products and cosmetics the companies spent 20 percent more last year than in the year before, on the list price. The...

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Household chemicals, cosmetics sales up

Household chemicals, cosmetics sales up
Date: 2015-10-21 15:04:10

Sales of household chemicals and cosmetics in Hungary saw a year-on-year rise of 6%, reaching HUF 230 bln, in the period of January-August, Hungarian news agency MTI reported, citing data...

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Nielsen: more people were watching food, chemicals and cosmetics commercials

Nielsen: more people were watching food, chemicals and cosmetics commercials
Date: 2015-02-25 12:00:43

The domestic TV commercials of food, household chemicals and cosmetics reached 1 percent more GRP last year, than a year before – according to a Nielsen Audience Measurement Ltd. The...

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