Tag "értékesítés"

Személyesen vagy online?

Az elmúlt években a koronavírus számos országban, így hazánkban is jelentős mértékben hozzájárult az online értékesítés népszerűségének növekedéséhez. Bár kijelenthető, hogy az online piac egyre nagyobb szeletét teszi ki a...

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In the end of February, the economic sentiment of companies and households improved further

The population’s and businesses’ sense of the economic situation also improved in February, based on the Századvég Economic Researcher’s survey. The population index, interpreted on a scale between minus 100...

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Supply chain management issues in the food industry

In crisis situations supply chain management is strategically important for food companies. The war between Ukraine and Russia causes problems in the food sectors of many countries, as Ukraine is...

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Fertilizer sales were interrupted in the second quarter

In the second quarter, fertilizer sales in Hungary decreased by 44 percent compared to the same period of the previous year, while sales prices rose by 2.2-3.8 times – read...

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The role of video marketing in sales is growing

We also witnessed the overwhelming explosion of online commerce in Hungary: in 2020, the e-commerce sector in Hungary expanded by 45%, and then by another 30% last year, and soon...

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Rossmann is strengthening its renewed customer service with colleagues from sales

One of the largest drugstore chains in Hungary has created a new customer service model. The system is designed to give customers answers to their questions in as little as...

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Digital customer experience is the key to success

Superior customer experience continues its reign in the daily lives of shoppers and retailers. Everything depends on how customers engage with a brand through all interactions they have on their...

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New sales leader at Alföldi Tej Ltd.

From June 2021, a new manager will manage the sales activities of Alföldi Tej Kft.: Csaba Hang, the company’s senior customer relations manager to date, will take over the role...

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The Netflix influence on sales of related products

Data now show that a streaming TV series can have an impact on product sales. Researchers are finding correlations between Netflix shows and U.S. sales of products related to their...

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Advertising: United they stand

Atmedia has done a comprehensive survey on how campaigns in different channels of media influence product sales in the FMCG market. In this sector about 90 percent of advertising budgets...

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H-E-B sells meals from local restaurants amid COVID-19 pandemic

With the foodservice sector hit hard by the coronavirus pandemic, Texas grocer H-E-B is helping out local restaurants by selling their meals in its stores. Under a pilot program, H-E-B...

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New leader in Dreher sales

From 2020 Gyovai Györgyi is responsible for managing Dreher’s sales and is a member of the Board of Directors. The specialist arrives to the company from the executive chair of...

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Hungarian businesses have discovered online marketplaces

GKI Digital’s estimation is that there are more than 4,500 enterprises in Hungary (mainly SMEs) that have some kind of connection with selling at online marketplaces. Net sales by these...

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Walmart uses game app in training

From February Walmart uses a simulation game app called Spark City to train newly recruited store staff. Workers have to manage the dry goods section of the store in real...

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New sales leader for Unilever Food Solutions

Last November Péter Bisits joined the Unilever Food Solutions team as sales leader for Hungary. Mr Bisits has worked in the HoReCa sector for more than 20 years. Relying on...

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Retail Decoded continues

Shop!’s podcast series already has six episodes: in the latest one Jean-Pierre Lacroix, president of the Toronto-based agency Shikatani Lacroix gives an insight into how artificial intelligence technology can be...

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Henkel reports strong organic sales growth, further improved margin and higher earnings in second quarter

Sales increase to new high: 5,143 million euros, organic growth +3.5% EBIT* reaches new high: 926 million euros (+1.8%) EBIT margin* further improved: +20 basis points to 18.0% Earnings per...

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The Szentkirályi-Kékkúti Mineral Water Ltd. sold 16 million bottles more last year than a year before

In 2017, the Szentkirályi-Kékkúti Ásványvíz Kft. sold 16 million bottles more in the Hungarian market than in the previous year, increasing its annual volume to 282 million bottles – the...

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2016 was a good year for Hungarian retail and for the country’s food industry

According to Nielsen, in 2016 Hungarian retail sales increased by 2.8 percent in value in the food and household chemicals market, in comparison with the previous year. This performance was...

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Tender to be launched for the marketing of fisheries products

A non-refundable tender resource will be opened for the marketing of fishery products with a budget of 400 million HUF – the Prime Minister’s Office told MTI on Wednesday. According...

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Konzum Nyrt. may be the new owner of Hunguest Hotels

The screening of the Hunguest Hotels Zrt. is completed, but the entire buying process can last until mid-August – origo wrote. At the end of the process, the Hunguest Hotels...

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