Tag "Dreher 24"
Dreher 24 is updating its non-alcoholic portfolio with a lime-mint flavor
Date: 2023-04-13 10:06:33
In April, Dreher 24 launches a new product with a lime-mint flavor and 0.0% alcohol content. Flavored and non-flavored non-alcoholic beers have been increasingly popular among domestic consumers for years,...
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Dreher 24 helps to keep the non-alcoholic November with chatbots and ambassadors
Date: 2020-11-09 11:22:37
Dreher 24 has launched an autumn campaign to actively support non-alcoholic November consumers. Dreher’s 24 campaign now underway emphasizes that you don’t have to give up the taste of good...
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Dreher 24 Red Beer
Date: 2020-03-30 14:14:49
Several brands can be found in the market of unflavoured alcohol-free beers, but typically these are lager-type products. Dreher 24 Red Beer changes the situation. Thanks to the special brewing...
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Dreher 24 has a new brand manager
Date: 2020-03-10 11:28:07
From this year Fekete Gergely will be responsible for branding the Dreher non-alcoholic product line, Dreher 24. The young professional has strengthened the marketing teams of several popular brands, Vodafone,...
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Dreher is brewing experiences
Date: 2019-08-20 12:03:10
Dreher Breweries is 165 years old this year. Our magazine interviewed CEO Gábor Békefi on this occasion. What would you like to highlight from the company’s successful history? – What...
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Magazine: FMCG brands and sports: Brand building and mission (Part 2)
Date: 2019-05-09 07:56:38
OMV sponsors athletes in several countries, because the company is fully aware of the fact that the values of the world of sport fall in line with the expectations of...
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The renascent of the Dreher 24 brand
Date: 2016-06-14 11:20:11
Extra vitamins, new name, new look – Dreher’s D24 non-alcoholic fruit beers are available with added vitamins. This year, the Dreher 24 brand went through a complete renewal. From May,...
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