DigInStore Zrt. - Trademagazin

2024 is a year of challenges for the tobacco industry and retail
Date: 2024-03-28 10:06:01

Annual tobacco retail sales are expected to have increased in 2023, even if industry players were facing a number of adverse changes last year. Manufacturers of FMCG products sold in...

Együtt hajóztunk (1. rész)
Date: 2023-11-14 12:27:32

Az Anglia legyőzésére küldött Spanyol Armada 1588-ban 130 hajóból állt – ehhez képest 2023 szeptemberében Tapolcán, a Hotel Pelionban közel 1100 fős „hajóhad” gyűlt össze az idei Business Days konferencián....

Digital Retail Media Workshop 2023 – or a new media channel in the making
Date: 2023-11-08 11:22:23

DigInStore Zrt, which created and operates TrafikTV, the most dynamically developing digital signage advertising network in Hungary, organized its first workshop. TrafikTV offers a solution to further strengthen the effectiveness...

A digitális megoldásoknak a képzelet sem szab határt
Date: 2023-10-11 11:10:33

A digitalizáció és a fenntartható konstrukciók iránti megnövekedett igény összetettebb tervezési és gyártási folyamatokat igényel az eladótéri eszközök gyártóitól. Az innovatív megoldások és technológiák alkalmazása lehetővé teszi az olyan hatékony...

“Most successful promotion of the year 2023” awards were presented to the winners
Date: 2023-06-06 13:52:35

This year Trade magazin organised the “Most successful promotion of the year” competition for the 15th time, the results of which were announced as part of a one-day conference, titled...

Survival strategies
Date: 2023-04-04 12:37:48

Trade Marketing Club (TMK) organises its “I Love Trade Marketing” conference every year, and this time the title of the one-day online event was Survival Strategies. More than 200 people...

TrafikTV – where “only the results matter”
Date: 2023-02-28 10:53:07

According to the analysis of RetailZOOM Kft., sales of FMCG products increased by more than 27% in National Tobaccos Shops in 2022, with sales revenue approaching HUF 170bn. TrafikTV has...

Digital in-store marketing in tobacco shops – how to reach hundreds of thousands of consumers in 90 seconds
Date: 2022-11-14 10:54:28

DigInStore Zrt.’s TrafikTV digital solutions can help companies improve their sales performance in National Tobacco Shops. So far research results from Hungary haven’t proven how much TrafikTV’s cost-efficient solutions can...

(HU) Ott voltunk a (játék)szeren (1. rész)
Date: 2022-11-07 23:11:36

Between 19 and 23 September, the Trade Playground was full: Trade magazine organised its Business Days conference for the 15th time. Almost 900 decision-makers gathered from the HoReCa and FMCG...

Changing POS tools and new technologies
Date: 2022-07-05 08:29:30

The biggest companies are putting new innovative products on the market every month, which they say are the “future of retail” – these can be software products, payment methods, and...

First-hand information from market researchers
Date: 2022-06-08 07:29:32

Nearly 100 participants registered for the online Trade Marketing Club meeting on 7 April. DigInStore TrafikTV sponsored the event, so participants had to pay no fee to discuss the changes...

Try to find MUCI!
Date: 2022-05-09 10:11:37

Trade Marketing Club (TMK) has been organising its annual ‘I Love Trade Marketing’ conference around Valentine’s Day for almost 20 years. In 2022 the event’s title was ‘Try to find...

Tobacco shops pass the thousand billion forint threshold
Date: 2022-04-12 06:40:34

Estimation is that the value of Hungarian tobacco product sales reached HUF 940 billion in 2021 – this constitutes an approximately HUF 100 billion growth. This stunning rise was actually...

Offline and in-store have transformed
Date: 2021-07-05 10:26:50

Due to the pandemic, door, window and floor stickers with health protection information, plus the placement of hand sanitisers or face masks have become part of the in-store decoration. As...

COVID-resistant tobacco industry and retail
Date: 2021-06-29 10:29:38

With limited opening hours, National Tobacco Shops could stay open without interruption during the pandemic. In 2020 the sales revenue of these units grew by 11 percent and reached HUF...

Magazine: The changing face of retail
Date: 2019-11-22 07:48:06

Trafik.hu coordinates the purchasing and sales work of 100 National Tobacco Shops. Data from the company reveals that these units are playing an ever-bigger role in Hungary’s FMCG retail. According...

2024 is a year of challenges for the tobacco industry and retail Date: 2024-03-28 10:06:01

Együtt hajóztunk (1. rész) Date: 2023-11-14 12:27:32

Digital Retail Media Workshop 2023 – or a new media channel in the making Date: 2023-11-08 11:22:23

A digitális megoldásoknak a képzelet sem szab határt Date: 2023-10-11 11:10:33

“Most successful promotion of the year 2023” awards were presented to the winners Date: 2023-06-06 13:52:35

Survival strategies Date: 2023-04-04 12:37:48

TrafikTV – where “only the results matter” Date: 2023-02-28 10:53:07

Digital in-store marketing in tobacco shops – how to reach hundreds of thousands of consumers in 90 seconds Date: 2022-11-14 10:54:28

(HU) Ott voltunk a (játék)szeren (1. rész) Date: 2022-11-07 23:11:36

Changing POS tools and new technologies Date: 2022-07-05 08:29:30

First-hand information from market researchers Date: 2022-06-08 07:29:32

Try to find MUCI! Date: 2022-05-09 10:11:37

Tobacco shops pass the thousand billion forint threshold Date: 2022-04-12 06:40:34

Offline and in-store have transformed Date: 2021-07-05 10:26:50

COVID-resistant tobacco industry and retail Date: 2021-06-29 10:29:38

Magazine: The changing face of retail Date: 2019-11-22 07:48:06