Tag "Coca Cola"

The best known pálinka brand confirms its position

This year, the twelve-year-old pálinka house opens a new chapter: packaging is changing and the product portfolio is rationalized. One thing, however, still does not change: the high and constant...

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Coca-Cola zero Vanilla launched

For the first time in over a decade, Coca-Cola is unveiling a new flavor. Say hello to Orange Vanilla Coke and Orange Vanilla Coke Zero Sugar. The pair of new...

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Coca-Cola launches water brand Aquarius in the UK

Coca-Cola is expanding its presence in the functional drinks market with the launch of new brand Aquarius in the UK. Aquarius is a low-calorie range of flavoured drink that Coca-Cola...

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Coca-Cola Energy is here

Coca-Cola fans, prepare to be hyped. And really, really energized. The brand with the iconic red and white label has its sights set on producing its first line of energy...

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Magazine: Value, product protection, communication

Philip Bittermann, editor-in-chief of German trade magazine Neue Verpackung, drew the conclusion after the first German packaging summit – which was held in Munich – that the influence of product...

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The #énjövőm program of Coca-Cola Magyarország is Expanding

The #énjövőm (#my future) program of Coca-Cola Magyarország opens up for more people with new training locations. The Coca-Cola HBC and the Hungarian subsidiary of The Coca-Cola Company continue the...

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Aldi: new discount offer strategy and distribution centre in the UK

In Germany, Aldi Nord and Sud will be offering branded products at reduced prices from their permanent ranges. Aldi used to limit these offers to temporary listed products or brands....

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Coca-Cola HBC buys Serbian confectionery manufacturer Bambi

Coca-Cola HBC has announced buying Serbian biscuit and confectionery manufacturer Bambi for EUR 260 million from private equity investor Mid Europa Partners. Bambi had revenue of around EUR 80 million...

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How much do the Hungarians drink?

The habits and knowledge of domestic consumers regarding fluid intake were studied in national research. The relationship between Hungarian consumers and recommended daily liquid intake is controversial. Although nearly two-thirds...

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Coca-Cola took over the confectionery company

Coca-Cola Hellenic Bottling Company takes over the leading Serbian confectionery company, the Bambi in Požarevac from the Mid Europa partners London-based investment fund – Világgazdaság Online wrote after the Magyar...

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Coca-Cola’s sugar-free products are successful

According to the American Coca-Cola, a 4 percent profit increase is expected this year, which is explained by the slowdown in economic growth, the strong dollar and the political uncertainty...

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Coca-Cola x Highlights of Hungary with Great Steps towards Sustainable Communities

This year’s list of Highlights of Hungary presented 55 stories, selected by curators involved in the initiative to highlight independent, inspirational and exemplary and value-creating initiatives. The Special Prize winner...

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What can be the main trends in the communication strategies of FMCG brands in 2019?

Between 1 July and 31 December 2018 the Hungarian representatives of the most valuable international FMCG brands were communicating online in line with global trends. International surveys showed that among...

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(HU) „Mi tudjuk, hogy megéri – megtérülés a trade marketingben”

Sorry, this entry is only available in HU....

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Coca-Cola x Highlights of Hungary: looking for the most exciting sustainable community

Domestic successes, exemplary performance, inspirational stories, value-creating projects, and finding and embracing all these without categories, independently – the Highlights of Hungary has been working for years on these. Due...

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Voluntary restriction from Coca-Cola

The Coca-Cola Magyarország has introduced more restrictive voluntary trade restriction than the legal regulations. From January, only low-calorie or calorie-free drinks are sold to secondary schools – penzcentrum.hu wrote. For...

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Give Joy! Coca-Cola posters will also help you

The interactive posters of Coca-Cola Magyarország encourage goodness and give inspirations for ideas. Good intentions are present in everyone, but we are often uncertain how to express this. Coca-Cola Magyarország...

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Coca-Cola bottled in Hungary celebrated its 50th anniversary

Coca-Cola Magyarország and contemporary Hungarian authors asked by the company have remembered with special ornamental bottles and personal writings over the last half century. Coca-Cola Hungary made a unique design...

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New Executive Director at Coca-Cola Magyarország

From November 1, Kerekes Péter is the Executive Director of Coca-Cola’s Hungarian subsidiary, the company told MTI on Tuesday. According to the information, the expert has more than 20 years...

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Coca-Cola has come to Hungary fifty years ago

Coca-Cola started production in Hungary in 1968, half a century ago: the first bottle was filled by the company on 17 June in the liqueur factory of the Likőripari Vállalat...

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Coca-Cola’s report was published

Coca-Cola published its third quarterly report on Tuesday. The company’s revenue fell by 9.2 percent to 8.245 billion USD, compared with the same period of the previous year. Coca-Cola explained...

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Here is the cinnamon-flavored coke

Coca-Cola has announced thatt he company is preparing with cinnamon-flavored Coca-Cola for the holiday season. The novelty has already arrived at store shelves in England but will only be available...

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New Public Relations and Communications Director at Coca-Cola HBC Magyarország

From 1 August 2018, Jakab János is the head of Coca-Cola HBC Magyarország for new public relations and communication. His predecessor, Tóth Valentin is responsible for the social programs of...

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Fanta colorizes everyday life

Who said that the gray weekdays will begin with the autumn? In September this year, Fanta explodes with true color and taste bombs: the Instamix has arrived in three exciting...

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Kresz Magdolna is the new commercial leader of Coca-Cola Magyarország

Kresz Magdolna, the new commercial leader of Coca-Cola Magyarország has held domestic and international sales positions at Procter & Gamble in the past ten years. Kresz Magdolna is strengthening the...

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Surf and fulfill with your favorite drink.

If you are tempted to internet, drink a Coca-Cola, Fanta or Sprite boxed product, fill in the code under the opening tab and use 100 MB internet! One of the...

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Nearly two thousand people would be Coca-Cola’s new poster face

About twice as many women as men, mostly in their twenties, but several retired age candidates would be happy to be a poster model. A total of 1728 refreshment enthusiasts...

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Be The Coca-Cola Poster Face!

Here is the opportunity to sign up for Coca-Cola Magyarország’s autumn poster campaign! Now, you can be the poster face of Coca-Cola Magyarország, after Palvin Barbara, Mihalik Enikő and Freddie!...

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New Communications Manager at Coca-Cola Magyarország

Szűcs Judit became the new corporate relations and communications manager of the Coca-Cola Magyarország Kft. The specialist came from Microsoft, where she worked for four years as a communications manager....

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Coca-Cola: Wait for the Music!

With music everything is easier, even waiting. We can feel good in those moments as we wait for the tram or our late friend: Coca-Cola Magyarország will help you get...

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