Tag "Brand Finance"

Befektetés

Emberekbe, márkákba és technológiába – nagyjából az egész lapszámunkat rá lehet húzni erre a témára. A cikk a Trade magazin 2023/10. lapszámában olvasható. Egy évvel ezelőtt, amikor lehetőséget kaptunk, hogy partnerei...

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Nestlé and the Schwarz Group at the top of the international brand equity ranking

According to the latest report from brand valuation consultancy Brand Finance, Nestlé is the world’s most valuable food brand. Among retail chains, the Schwarz Group is the leader in Europe,...

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Top 10 most valuable beer brands in the world

New research has revealed which beer brand is the most valuable in the world this year, with the previous title-holder taking second place in 2023 to a new frontrunner. Brand...

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Starbucks named as most valuable restaurant brand

According to the 2023 “Restaurants 25” report by the independent consultancy firm Brand Finance, Starbucks has remained the world’s most valuable restaurant brand. The company’s annual report analysed factors such...

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Craft beer that the whole world knows

BrewDog is the best-known craft beer brand in the world, but even they had to close some of their pubs due to rising costs. Still, brand valuation consultancy Brand Finance...

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Nestlé retains position as world’s most valuable food brand

According to the world’s leading brand valuation consultancy, Brand Finance, Nestlé remains on top by a significant margin, with its brand value worth almost twice as much as the second...

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Allianz: The most valuable insurance brand in Europe

Allianz continues to be the world’s most valuable insurance brand, according to the 2021 Best Global Brands ranking, released by leading consultancy Interbrand today. Within the top 100 global brands,...

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Apple is the most valuable brand in the world, according to Brand Finance

For the second year in a row, Apple has become the most valuable brand in the world according to the 2022 Global 500 rankings of the British Brand Finance market...

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Apple is the most valuable brand in the world, according to Brand Finance

After three years, Apple is once again the most valuable brand in the world according to the 2021 Global 500 rankings of the British Brand Finance market research and business...

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Amazon is the most valuable brand according to Brand Finance

Amazon is the most valuable brand in the world according to the 2020 Global 500 Ranking of the UK’s Brand Finance market research and business consulting firm. According to the...

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Lego overtook Google

Lego has become the most powerful brand in 2017, according to the list of Brand Finance. The toy manufacturer overtook Google, Nike and Ferrari – mfor.hu wrote. The Brand Finance...

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