Company and Personal News
Intelligent companies
Date: 2013-02-07 23:46:36
According to Ernő Ferenc Jancsich, an expert with Xapt Kft. the food industry creates a great challenge for business management software in the fields of base material supply and production....
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IT-audit: hardly known in Hungary, almost an obligatory routine abroad
Date: 2013-02-07 23:34:17
Firms that have their IT systems audited from time to time can save significant amounts of money from their IT budget. Still, in Hungary one quarter of companies doesn’t use...
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Production restarted in the meat plant in Gyula
Date: 2013-02-07 12:50:51
Quality food production has a great future in Hungary, Fazekas Sándor Rural Development Minister said on Wednesday in Gyula, where he visited the meat plant with Budai Gyula, Minister of...
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Brandbank Hungary has been launched
Date: 2013-02-07 12:40:08
The Brandbank, that was founded 14 years ago is present in several European countries has been launched in Hungary too at the end of last year. The company's main profile...
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Magazine: OK or KO: will Dairy Queen enter Hungary?
Date: 2013-02-07 12:26:37
Dairy Queen didn’t give up its plan of entering Central Europe. Last October, when the company placed its partner seeking ad for the second time. The problem is that the...
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I've heard about it, but… 8. – What is tex-mex?
Date: 2013-02-07 11:07:48
“Tex-Mex” (portmanteau of Texan and Mexican) is a term describing a regional American cuisine that blends food products available in the United States and the culinary creations of Mexican-Americans influenced...
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Fast Food Restaurant for Kids: Chuck E. Cheese’s targets Hungary
Date: 2013-02-07 11:00:57
(HU) nchse-alapon...
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Makó plans to build on multi-day tourism
Date: 2013-02-07 10:28:29
The Hagymatikum bath complex in Makó expects more than 200 thousand guests in 2013. The complex has an annual 470 million HUF budget – Nagy Nándor the director of spa...
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Ten billion HUF from Széchenyi Rest Card
Date: 2013-02-07 10:12:42
At the moment, the Széchenyi Rest Card does not seem to be a success story. According to the datas of the Central Statistical Office (KSH) last year the revenues of...
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New type fun for our kids – Video of te day
Date: 2013-02-07 09:56:01
The concept is a sit-down pizza restaurant, complemented by arcade games, amusement rides, an animatronic show, and other diversions, such as climbing equipment, tubes, and slides − all mainly directed...
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Detergents, softeners: this is the age of rationalising
Date: 2013-02-07 00:34:10
This year both detergent and softener volume sales plunged by 10 percent. Softeners: the number of buyers fell considerably (the category’s penetration lowered from 68 to 65 percent from one...
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Old and new tricks in washing
Date: 2013-02-07 00:29:57
Anna Siba, brand manager of Henkel Hungary’s detergents and household cleaners division is of the view that some consumers still wash their clothes driven by their old habits, but at...
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A new look and more muscular promotional activity from Vöslauer
Date: 2013-02-07 00:23:15
Vöslauer is one of the key brands in the premium segment. Krisztina Papp, marketing and sales assistant of its distributor, IN-FOOD 2000 Kft. told our magazine that sales augmented in...
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Brand evolution on a higher level (part 1)
Date: 2013-02-07 00:01:19
Today we already know that the classic ‘knows it-uses it-loyal’ type measurement is not enough in marketing any more. GfK has been researching the evolution of brands, with the help...
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Magazine: What do cookbook-worms eat?
Date: 2013-02-06 12:00:00
In bookshop cafés people talk in a low voice, just like in libraries. But the situation is different in bookshops that specialise in cookbooks. What is more, in Singapore’s 25...
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Hungarian Organic Wine’s success in Germany
Date: 2013-02-06 11:57:21
The Gajdos Winery's 2009 Cabernet Franc Selection wine has won a grand gold medal at the MUNDUS VINI BioFach International Organic Wine Awards in Germany. The Gajdos Winery is operating...
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KSH: The guest traffic of commercial accommodations increased by 8.2 percent in December 2012
Date: 2013-02-06 10:47:40
In December last year 6.1 percent more guest spent 8.2 percent more guest nights in commercial accommodations than a year earlier. In the whole year the growth was 3.6 and...
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Tax Advisor: there are also tax-exempt cafeteria benefits this year
Date: 2013-02-06 10:45:49
Most of the domestic companies do not take advantage of the cost-effective elements of thesystem, despite the more aqnd more expensive Cafeteria control system – the MAZARS calls attention. According...
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KFC antibiotics-tainted chicken destroyed in China
Date: 2013-02-06 10:19:29
The case of antibiotics-tainted chicken of Yum Brands Inc., parent company of KFC, has been placed on file for investigation, according to a statement from the Shanghai Food and Drug...
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I've heard about it, but… 7. – What is soju?
Date: 2013-02-06 10:09:59
Soju is a distilled beverage native to Korea. Its taste is comparable to vodka, though often slightly sweeter due to sugars added in the manufacturing process. It is usually consumed...
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If it’s in-store, it has to be Win-Store!
Date: 2013-02-05 23:12:52
Since September 2012 we have been SPAR Hungary’s exclusive in-store media partner. Innovation doesn’t stop in 2013 either: from traditional in-store surfaces shelf communi- cation is the most successful in...
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Are your promotions efficient enough? Tesco Collaborative Promo Picker can tell you!
Date: 2013-02-05 23:05:56
Collaborative Promo Picker, the new dunnhumby tool was introduced in October 2012. With the help of the new tool it becomes easier for you to understand why certain offers work...
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eisberg – more than just salad!
Date: 2013-02-05 23:02:09
As part of its ‘Think Healthy!’ programme, eisberg Hungary Kft. invited more than 50 people to its 3,000m² production facility in Gyál, among them many kindergarten teachers and journalists. At...
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Coop ended 2012 with professional recognitions
Date: 2013-02-05 22:58:25
The CSR Hungary Award was founded in 2008 and rewards responsible and sustainable corporate initiatives. In 2012 Coop won the award in the ‘Common responsibility – common causes – sports...
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Magazine: No need for electric current
Date: 2013-02-05 12:00:00
Although they say they were the first, it was not US company Mypressi that manufactured the world’s first portable espresso machine. However, this is the first convenience version, as Mypressi...
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Cereals are the source of calcium even without milk
Date: 2013-02-05 11:25:52
Those who regularly consumes cereal for breakfast can bring the required daily amount of vitamins and minerals in right the proportions into their bodies. Thanks to the new recipe thanks...
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Together for people in need
Date: 2013-02-05 10:54:05
For SPAR Hungary social responsibility has always been one of the company priorities. The Hungarian Maltese Charity Service has been SPAR’s strategic charity partner for 16 years. One of their...
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Kids breakfast with 6 thousand calories
Date: 2013-02-05 10:27:23
A fry-up which weighs the same as a baby has been aptly named the Kidz Breakfast. Tipping the scales at 9lbs, this 6,000 calorie fry-up costs £15 at Jester’s Diner...
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The prize show by Maresi cofeemilk and Austria Marketing is over
Date: 2013-02-05 08:44:01
The winners of the prize show by Maresi cofeemilk and Austria Marketing are probably just having fun at the ski-resorts near Villach in the Alpes, or are hiking in the...
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Reliable consumer information anywhere, any time
Date: 2013-02-05 05:09:03
Rapidly developing new communication channels, social networks and innovations in mobile technology have drastically changed the way manufacturers and retailers have to reach consumers. GS1 Hungary’s SafeBrand service can be...
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