Company and Personal News
New regional boss for Unilever
Date: 2008-11-16 08:00:00
Herman Verstraeten was appointed the new regional CEO of Unilever Central Europe on 1. September. Herman Verstraeten took over the position from Tracey Rogers. He had been the CEO of...
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Champagne with crystals
Date: 2008-11-16 08:00:00
Moët & Chandon champagne for Christmas will be sold in bottles decorated with Swarovski crystals. The limited edition bottles are ideal for collectors. Brut Imperial bottles come in presentation boxes,...
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Mini rolls – Marathon Foods
Date: 2008-11-16 08:00:00
With its mini rolls, Marathon Foods also intends to take advantage of the boom in the German deep frozen market. According to Andrea Tuskán sales director, convenience products are increasingly...
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Everything you want to know about EDI
Date: 2008-11-16 08:00:00
A conference about electronic invoicing was held by ECR Hungary in Budapest, in the beginning of October. EDI (Electronic Data Interchange) allows administrative tasks to be performed without using paper....
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Momentum from Knoppers
Date: 2008-11-16 08:00:00
A TV campaign was launched by Storck Hungária Kft for the Knoppers wafer in September. With its healthy ingredients, Knoppers is expected by the company to become a dominant product...
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Biomark turned 20
Date: 2008-11-16 08:00:00
Biomark celebrated its 20th birthday in October. It is a family business specialising in the import and distribution of quality food products. Most of its cheese products are of Czech...
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Ripp-Ropp worth exhibiting
Date: 2008-11-16 08:00:00
Processed poultry, pork and beef was presented under the Ripp-Ropp brand, at the stand of Mar-Ne-Váll Kft. In the opinion of the owner László Markovits, they need to find export...
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Celebrating commerce
Date: 2008-11-16 08:00:00
The “Day of European Commerce” was held for the fourth time on 5. November. This initiative by EuroCommerce is intended to draw attention to the economic role played by commerce...
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Dreher looking for entrepreneurs of the future again
Date: 2008-11-16 08:00:00
This year, the “Young entrepreneur of the future” program is to be launched by Dreher Sörgyárak Zrt. for the third time. The winners of the competition will receive initial capital...
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New financial director for Heineken
Date: 2008-11-16 08:00:00
Ákos Magyari was appointed the new financial director of Heineken Hungária Zrt. on 1. November. He had graduated at the Budapest University of Economics in 1995 and has worked for...
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Things learned by Metro-in Central and Eastern Europe
Date: 2008-11-16 08:00:00
The first Metro stores in our region opened in Hungary and Poland in 1994. An account of the progress made since then has been given by Frans W. H. Muller,...
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Hong Kong in Budapest
Date: 2008-11-16 08:00:00
Over 170 companies from Hong Kong and Canton attended the Lifestyle Expo Budapest exhibition held on 15-17. September. Visitors arrived from all countries of the region to see the exhibition...
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Univer celebrating by launching new projects
Date: 2008-11-16 08:00:00
Apart from various events, Univer is celebrating the 60th anniversary of its foundation by launching two major projects in 2008. A new production facility is being constructed by Univer Product...
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GS1 Roadshow in five major cities
Date: 2008-11-16 08:00:00
The GS1 open Day was held by GS1 Magyarország for the second time in September 2008. This is a conference for the users of GS1 systems, which offer solutions to...
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A Dutchman in Düsseldorf
Date: 2008-11-16 08:00:00
Frans W. H. Muller (37) graduated at the University of Rotterdam, also obtaining an MBA. He joined the Metro subsidiary in the Netherlands in 1997. In 2002, he was elected...
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Austrian food weeks for the fifth time
Date: 2008-11-16 08:00:00
The Austrian Food Weeks were held in Hungary for the fifth time between 9-22. October. 29 Interspar hyper markets, 50 Kaiser’s stores and 50 SPAR supermarkets participated in the promotion...
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Towns sponsored by Heineken
Date: 2008-11-16 08:00:00
A social responsibility project was launched by Heineken Hungária Sörgyárak Zrt. in October. The project is intended to provide support for towns where the brewery industry has its roots. Citizens...
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Excellent Hungarian Food in Spar chains
Date: 2008-11-16 08:00:00
SPAR Magyarország Kft. has won the tender published by the Agricultural Marketing Centre for the in-store promotion of products using the Excellent Hungarian Food trademark. The campaign was launched on...
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Third in the world
Date: 2008-11-16 08:00:00
Metro is the third largest retail company in the world after Wal-Mart and Carrefour, with 2,400 units world-wide in 31 countries and 270,000 employees....
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Fruit Logistica: things changing in the east
Date: 2008-11-16 08:00:00
More companies from the Central and Eastern European region are interested in attending the Fruit Logistica exhibition, the leading event in the fruit and vegetable sector, which is to be...
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IMIGe turning into POS Media
Date: 2008-11-16 08:00:00
IMIGe changed its name to POS Media Hungary in September. POS Media Hungary is a media holding established in 2007, where the English SAS is also a partner....
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Grüne Woche: Hungarian companies more interested than before
Date: 2008-11-16 08:00:00
Exhibition space available for Hungarian exhibitors will be nearly doubled by Agricultural Marketing centre at the Grüne Woche exhibition to be held between 16-25. January 2009. According to Márta Némethy,...
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New managing director for Hill and Knowlton
Date: 2008-11-16 08:00:00
Zsófia Lakatos joined Hill and Knowlton Hungary Kft on 15. September, as managing director. She will be responsible for strategic planning and day to day operation. Previously, she had spent...
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Faith in ourselves instead of pessimism
Date: 2008-11-16 08:00:00
Herman Verstraeten, the new CEO of Unilever Central Europe is back in the region after seven years in Russia. He sees tremendous progress compared to the situation seven years ago....
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Unilever has faith in our region
Date: 2008-11-16 08:00:00
One of the guests attending our conference was Antoine de Saint Affrique, senior vice president of Unilever CEE. In his opinion, there is still more dynamism in our region than...
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Tchibo islands in Interspar
Date: 2008-11-16 08:00:00
„Tchibo islands” were opened in 6 Interspar hyper markets in the beginning of October. In addition to coffee, other brand products like clothing and sports equipment also appear at these...
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Metro focusing on professional customers
Date: 2008-11-16 08:00:00
According to José María Cervera, CEO of Metro, their main task is to provide a diverse assortment in terms of quality and price for their retail and HoReCa partners. At...
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Two stars and two innovations for Spar
Date: 2008-11-16 08:00:00
Marcia Cross from Desperate Housewives will be the face of the new Splenid product line recently launched by Spar. This is the first time that Marcia Cross appears in an...
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