Company and Personal News
Industrial Oscar for Tetra Pak
Date: 2010-05-20 08:00:00
The Budaörs plant of Tetra Pak is the first Hungarian packaging material manufacturer that has won the Manufacturing Excellence Award of the Japan Institute of Plant Maintenance. The industrial ‘Oscar’...
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The most popular women’s handball team in League 1 receives one million Forints
Date: 2010-05-20 08:00:00
From 8 April, those supporters who buy Arany Ászok can vote on their favourite women’s handball team for a month. The team with the highest number of votes receives HUF...
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The source of fresh and safe products
Date: 2010-05-20 08:00:00
József Surányi, the head of METRO’s quality assurance department says: – Our major goal is providing partners with quality, fresh products. Our customers can be sure that fresh food products...
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Wage increase at Kométa
Date: 2010-05-20 08:00:00
Kométa ’99 Zrt. was the first meat-industry company to start negotiations with trade unions and to increase the wages of employees by 3.5-4.5 percent as of 1 March. The average...
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Personalised rejuvenation
Date: 2010-05-20 08:00:00
Cosmetics manufacturer Skin Mood offer perfectly personalised cosmetics products to consumers. They employ dermatologists, chemists and geneticists who create face creams based on consumers’ own genome; it takes 20 days...
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Bestillo is the favourite of Gyula dwellers
Date: 2010-05-20 08:00:00
Bestillo Pálinkaház’s raspberry pálinka was the spectators’ favourite at the 11th Kisüsti Pálinka festival in Gyula, where the jury tested 851 pálinkas and distillates. Boldogkő Fruit Kft., the manufacturer of...
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Puskás Öcsi is the face of Szentkirályi in Australia too
Date: 2010-05-20 08:00:00
At the end of April, Szentkirályi launched its new advertising campaign that uses the image of Puskás Öcsi – not only in Hungary, but in Australia and the US as...
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Interpack 2011 is very popular among prospective exhibitors
Date: 2010-05-20 08:00:00
Two years ago the participants of the trade fair filled all 19 exhibition halls and now future participants are booking exhibiting space with the same swiftness. In 2011, Interpack will...
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Riceland’s prize game continues!
Date: 2010-05-20 08:00:00
This year started well for one participant of Riceland’s loyalty programme – players only had to collect 5 Riceland logos – as in both January and April one lucky winner...
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Design and brand building the P&G way
Date: 2010-05-20 08:00:00
The significance of in-store marketing keeps growing. According to a report by Nielsen, in-store tools are more influential in shaping awareness than television. So Phil Duncan, the head of P&G...
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Coffee in a hundred different ways
Date: 2010-05-20 08:00:00
On 23-25 April, Magyar Kávétársaság Kft. organised the Marvellous Coffee trade fair. Bravos, Pellini, Mauro, Musetti, SaraLee, Semiramis, Pasco and Nestle were all present. The event’s objective was to facilitate...
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New CEO at Cerbona
Date: 2010-05-20 08:00:00
From 6 April, Gábor Gosztonyi is the new CEO of Székesfehérvár company, Cerbona Zrt. His predecessor, Tivadar István Szabó will remain a member of the Board of Directors. Gábor Gosztonyi...
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It removes stains and preserves colours
Date: 2010-05-20 08:00:00
DunaPro Zrt., a Hungarian-owned company is the distributor of the Clorox brand, they supply 7,500 stores directly. In 2008, they introduced chlorine-free stain remover Clorox Color to the Hungarian market....
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Firsthand market research
Date: 2010-05-20 08:00:00
Firsthand market research data’ was the title of Trade Marketing Club’s meeting on 15 April in the BKIK headquarters. Leading experts from GfK, Nielsen and Ipsos analysed the past year...
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STI Packaging RO Srl officially opened its gates
Date: 2010-05-20 08:00:00
On 15 April 2010, STI Group’s 13th plant was officially inaugurated in Cluj-Napoca (production already commenced in January). Dr. Tom Giessler, the group’s chief financial officer and a managing director...
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The world has been drinking Nescafé to wake up for 70 years
Date: 2010-05-20 08:00:00
Nestlé Hungária Kft. celebrated NESCAFÉ’s 70th birthday from 14 May until 1 July in 2009, with a series of promotions. In SPAR, Coop, Tesco and Penny stores there were several...
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Hungarian delegation in Paris
Date: 2010-05-20 08:00:00
Five people represented POPAI Hungary at the Marketing at Retail Show in Paris, where 215 stands received 15,800 visitors; there were 300 entries for the POPAI Awards – the results...
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Pampers and UNICEF continue the battle against newborn tetanus
Date: 2010-05-20 08:00:00
In 2010, Pampers and UNICEF keep fighting for eliminating newborn tetanus by 2012. This year Gabriella Jakupcsek will represent the campaign in Hungary. After every Pampers product bought from 1...
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New CEO for BAT Hungary and BAT Austria
Date: 2010-05-20 08:00:00
From 1 January 2010, Octavian Dascalescu (39) is replacing Emil Moskofian in the CEO’s seat of British American Tobacco (BAT) Hungary. He started his career at BAT Romania in 1997...
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Hungarian POP contest
Date: 2010-05-20 08:00:00
POPAI Hungary joins the international POPAI Awards series by announcing a competition for POP tools. The jurying will take place at the next Business Days in Tapolca. Winners will participate...
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dm changes the design of its shop windows
Date: 2010-05-20 08:00:00
dm Kft. will refurbish the shop windows of 32 stores by September and in 5 years time all of their units will look different. The idea for the new façade...
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Smile Magic Lifestyle Days programmes commenced
Date: 2010-05-20 08:00:00
On 17 April a series of programmes started, with the goal of raising awareness of a healthy lifestyle. Organised by Mosoly Alapítvány, Tesco and Procter&Gamble, the programme will travel to...
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METRO focuses on private labels
Date: 2010-05-20 08:00:00
From 15 April, METRO Hungary will carry out a 2-week campaign that focuses on their six private label products (Aro, Fine Food, Horeca Select, H-Line, Rioba, Sigma), offering several hundred...
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POS Media helps with advertising surface
Date: 2010-05-20 08:00:00
In 2010, POS Media Hungary will support PCOS Szívügy Foundation with advertising surface that is worth HUF 8 million. The foundation helps those (about 10 percent of Hungarian women) who...
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Forest helps protecting birds
Date: 2010-05-20 08:00:00
Forest-Papír Kft. and the bird hospital in Hortobágy organise a prize game – with Kiskokas napkins and Selfness Ecoring handkerchiefs – to call attention to the beauties of nature and...
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Tesco and Rosenthal announced a new loyalty point collecting promotion
Date: 2010-05-20 08:00:00
The promotion is called ’The art of cuisine from point to point’ and it will give shoppers the opportunity to buy products from the exclusive Thomas dinnerware range with a...
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Another environmentally conscious step from Mars
Date: 2010-05-20 08:00:00
Mars Incorporated’s pet food manufacturing company was the first to announce that by 2020 they will only be using fish from sustainable sources for pet food production. At the end...
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S-Budget is two years old
Date: 2010-05-20 08:00:00
SPAR Hungary’s private label product range celebrates its 2nd birthday. Back in April 2008 40 products were launched, now SPAR offers 240 S-Budget products, 75 percent of which are Hungarian...
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Modern packaging system from Cryovac
Date: 2010-05-20 08:00:00
FLOW-VAC system by Cryovac® is one of the most successful packaging systems available in Europe. Designed in cooperation with ULMA, FLOW-VAC guarantees a perfect packaging for cheese and meat products....
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New finance director at METRO
Date: 2010-05-20 08:00:00
From 19 April, Csaba Mándoki is the new finance director of METRO Hungary. He started his career at METRO Hungary in 1995 as head of the controlling department. From March...
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