Company and Personal News

What can we learn from each other?

Trade Marketing Club and POPAI Hungary organised their ‘Trade Marketing, My Love’ conference on 23 February at FOODAPEST. This time participants tried to find out what can Hungarian and foreign...

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‘Together for kindergartens!’ was a great success

On 27 January, Tchibo Budapest Kft.’s managing director and Zsuzsa Csisztu presented each of the six winner kindergartens with HUF 600,000. Tchibo’s ‘Together for kindergartens!’ campaign lasted from 1 September...

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400-million donation from Tesco

Tesco donated eleven truckloads of clothes and other products to the Hungarian Food Bank Association at the end of February in Budapest. The association, together with the Hungarian Red Cross,...

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Ms Trade Marketing and the Team of the Year 2009 award

The ‘Trade Marketing Team 2009’ award went to the Coca-Cola Trade Channel team, while Andrea Gémes of Storck Hungária became ‘Ms. Trade Marketing 2009’. Trade marketing managers of Unilever, Friesland...

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Univer’s triumphant ‘Kitchen Virtuosos’ prize game

The main prize of the game was drawn on 15 January 2010, in the presence of a notary: Róbert Beke from Besenyőtelek won the HUF 1,000,000 dream kitchen. Participants had...

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Gold medal of honour for Borsodi Sörgyár Zrt.

Early March the Hungarian Football Association awarded Borsodi Brewery with a Gold Medal of Honour for their support of the professional league, the national team and the U-21 national team....

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The law regulating the relationship of suppliers and retailers took off well

Márkaklub had a special meeting at FOODAPEST: on 1 January, the Act on the prohibition of unfair market conduct by the suppliers of the food product life cycle entered into...

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Defibrillator in the kayak-canoe boathouse

Henkel Magyarország Kft. purchased two defibrillators: one for Lágymányosi Spari Kayak-Canoe Club and the other for the company headquarters in Dávid Ferenc Street. Managing director Dieter Knoll and Gyula Molnár,...

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Paprika Gourmet is looking for franchise partners

Paprika Gourmet, a Hungarian deli store chain opened its first unit in Barcelona. Owner Veronika Fazekas told our magazine that the first two weeks proved there is great interest for...

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FMCG-Ball

The second ball for the FMCG sector organised by Trade magazin and Lánchíd Klub was attended our guests on 27 February. We invite you to the third FMCG-Ball next year...

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Great music in Fressnapf stores

Europe’s No.1 pet food and accessories chain commissioned Mood Media with establishing an in-store radio and scent marketing service. Fressnapf realised the importance of conscious audio communication and the importance...

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Unilever gathers speed

On 4 February, Unilever published its annual global results and the report on the last quarter of 2009. Last year the company’s turnover improved by 3.5 percent, equalling a 2.3-percent...

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A day of recreation

Despite the difficulties 2009 brought there were success stories in the FMCG sector. Karrier és Stílus Tanácsadó Kft. held a conference on 3 February, titled ‘The road to success’ to...

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SNICKERS® Team finished fourth at the 2010 Budapest-Bamako

Members of the team, Kálmán Lukács Tóth and Norbert Lehotzky competed well and the charity truck managed to deliver the donations offered by Mars Magyarország to Mauritania and Mali. The...

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Non-food categories perform well at Henkel

Henkel group’s washing-household cleaner and cosmetics branches did well last year: the former expanded by 2.9 percent, while the latter realised a 3.5-percent growth. Due to the economic crisis, the...

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ProSweets – a suppliers’ fair

Pro Form Kft. represented Hungary at ProSweets, the trade fair of confectionery suppliers. 325 companies came from 30 countries to meet 19,000 trade visitors. The fair showed that machinery manufacturers...

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A real treat from Milli Mia Piruet

The new year brought something new at Milli Mia: from January the Milli Mia Piruet cream pudding is also available in cappuccino flavour. Cappuccino-cocoa Piruet will also appear in shops...

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New trade fairs in Düsseldorf in 2010

Messe Düsseldorf GmbH will organise two brand new trade fairs this year: with the international glass production, processing and product fair Glasstec they will hold Solarpeq, a solar production equipment...

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New meat sales director at Kométa

From 1 January 2010, András Lengyel is the new sales director of KOMÉTA ’99 Zrt.’s meat branch. András Lengyel (40) started his career at Unilever Magyarország Kft. in 1994 and...

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SPAR’s further expansion in 2009

Last year SPAR turned the 177 acquired Plus stores into SPAR shops. 2 INTERSPAR and 5 SPAR supermarkets were also built. The company’s consolidated turnover was HUF 397.3 billion –...

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RAUCH opted for new agency

RAUCH Hungária Kft. chose a new creative agency: Grey Advertising won the two-round invitational tender. Grey Budapest prepares and manages RAUCH’s complete ATL and BTL activities from February 2010. According...

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Environmentally friendly shopping bags in METRO stores

From February, as a result of cooperation with Friends of the Earth Hungary, environmentally friendly shopping bags are available in every Hungarian METRO store. The bags are made of canvas...

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Unstained donation – the first laundry opened in the country

The second ‘Unstained donation’ programme ended on January 27, when the first laundry employing homeless people was inaugurated in Veszprém. Vanish supported the Hungarian Maltese Charity Service’s laundry with HUF...

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1 million-Forint main prize won

Maspex Olympos Kft.’s 4-month prize game ‘Play for a million!’ ended – consumers had to send in 3 LaFesta, Brumi, Ekland or Coffeeta barcodes to participate. Besides the main prize,...

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New Executive Director at Danone

From the 16th of March, a new Executive Director took over the management of the Danone Dairy Production and Distribution Ltd. The Italian expert, Paolo Maria Tafuri (49) arrived with...

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DREHER 24 Everest Expedition: To the summit

Klein Dávid and Várkonyi László aim to reach the summit of the Mount Everest without the help of oxygen supply and sherpas, in the scope of the Dreher 24 Everest...

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McDonald's for sustainable growth

McDonald's has been seeking for years to use less and less natural resources in its restaurants. Thanks to the company's energy conservation program, the water usage significantly decreased, despite the...

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Pepsi withdraws its sugary soft drinks from the schools

PepsiCo.having regard to the success of its similar American programs and continues to withdraw its sugary soft drinks from the schools all around the world. The world's number two soft...

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Majority of the firms in the Czech Republic are domestic-owned

Nearly 57 percent of the 2.1 billion crowns capital of the companies in theCzech Republic is in the hands of Czech-owned companies – reports Čekija. The largest foreign shareholders are...

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Coca-Cola expands in Russia

The world's largest soft drinks producer, Coca-Cola wants to buy the Russian OAO Nidan Juices company, in order to strengthen its presence in the country. Nidan is owned by a...

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