Company and Personal News

Lidl organizing special offer-trips

Lidl Hungary offers new travel service from now on, well below the prices available on the market at the moment.  It is mainly the popular destinations the journeys are organized...

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New premium-category coffee-drink by Illy and Coca Cola

Coca Cola and Italian coffee firm Illy are launching a ready-to-drink luxury coffee in parts of Europe and the US, hoping it would claim 30 percent of the market by...

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Campari is doing better than the rest of the market

Italian drinks company Campari is „going very well”, in fact better than the rest of the market – CEO Bob Kunze-Concewitz pointed out in Milan this week.  He was speaking...

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One billion euro rights issue by Pernod Ricard to get out of debt

Pernod Ricard is putting debt-cutting at the top of its agenda as it refinances last year's acquisition of Absolut vodka maker Vin & Sprit in still tough credit markets, and...

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A site where customers and owners may have a word with each other

The review Web site Yelp, which has garnered some criticism from the businesses put under its microscope, will soon let those businesses and others respond publicly to customers' critiques. In...

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The finest Stella Artois beer is being produced by Borsodi Brewery Plc

Borsod Brewery Plc., Hungarian factory of AB-InBev has won an international quality prize for beer-producing developments realized in 2008.  The prize awards the company for producing premium-category global trades like...

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Royal vodka introducing their new lid and bottle design

Starting from April this year, Royal Vodka is coming out with a new design. Besides the new lid, the bottle is going to get a new form too, commensurate with...

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Tesco collecting PET-bottles and alu-boxes in 50 stores

In January this year, Tesco introduced the taking back of used PET-bottles and alu-boxes in 37 stores. Now, the system is available in 13 other stores as well. The main...

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New flavours in the Danone Activia yogurt-drink portfolio

Starting from April, Danone Activia yogurts offer a special surprise for health-conscious customers: sour cherry-vanilla and cereal are the two new flavours beside the well-known strawberry-kiwi flavour.  Danone has introduced...

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SOS-stores selling cheap food in Belgrad

Grocery store chains launched the so-called SOS-stores, grocery store for low-income individuals in Belgrad, Serbia.  The outlet features prices 20-50% lower than regular retail rates. The freshly opened stores are...

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Chocolate-producers are selling more during the Easter-season

Retail-chains have increased by 14 percent within February 2008 and January 2009 which means a 70 billion HUF increase. Seasonal Easter-candies are being sold in great numbers: over 967 tons,...

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Győri Keksz Ltd. moving to the industrial park of Győr

Győri Keksz Ltd. is changing its location by moving to the industrial park of Győr, the constructions of the new building started on Tuesday. The company has brought a 10...

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Tesco, CBA and Coop are the most successful

Tesco, CBA and Coop have ended up on the top of Nielsen's 2008 list of the greatest grocery and general merchandising retail chains.  Nielsen has also pointed out that CBA...

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Software examining and making emotional connection to increase efficiency of ads

More than 90 percent of purchases are based on emotional response, not rational thought – but how to analyze, thus influence customers' innermost responses to impulses?You want to be rationally...

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National Starch integrated by Henkel successfully

Henkel’s acquisition of the National Starch businesses in April 2008 has brought about a substantial increase of sales. After adjusting for foreign exchange, sales rose by 11.6 percent. Organic sales...

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Mobile bar for HoReCa events by Poplart

JUSTINCASE mobile bar, rwarded by the „red dot: best of the best” design prize is available in Hungary from now on, delivered by Poplart.  The portable bar-case by Poplart weighs...

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Borsod Brewery Plc. chose Publicis Consultants │ Budapest

Borsod Brewery Plc. has chosen the PR agency Publicis Consultants │ Budapest within the compass of an invitational tender to perform external communication tasks. Borsod Brewery Plc. wishes to continue...

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Nestle benefiting from recession

While the world's top food groups battle a slowdown this year, Nestle SA has the credentials to exploit the recession. In spite of the crisis, Nestle seem to have closed...

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Customer friendly solutions in Székesfehérvár METRO store

The new store concept of METRO has been introduced in their Székesfehérvár store first. The new concept is based on the “everything in one place, quickly and conveniently” principle and...

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SPAR ending excellent year

Consolidated revenues of the group totalled HUF 374,17 billion in fiscal year 2008, which was 31.53 percent more than in 2007. Overall floor space of SPAR, Kaiser’s, City SPAR super...

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Growth in revenues and profit for Henkel in 2008

Total revenues generated by Henkel in the fiscal year 2008 were up by 8.1 percent, exceeding EUR 14 billion. This growth was mainly due to the acquisition of National Starch...

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Question:

Sometimes big countries dump 4-5 percent of their surplus stocks in the market of a smaller country at prices well below production costs, resulting in mass bankruptcies. How is this...

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Successful debut by the Nordsee chain in Budapest

The first Hungarian unit of the Nordsee chain has produced dynamic growth and attracted more guests than previously anticipated in its first six months of operation. The first restaurant located...

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Answer:

Agricultural agreements are generally subject to community legislation on competition, which regulate and in some cases prohibit sales at prices below production costs. The exceptions are cases where the effects...

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As many gifts as reasons to unwrap a Kinder milk bar!

The first round of Kinder Hűtött Finomság prize game has ended recently. The main prize, a HUF one million IKEA voucher has been won by Lívia Gilicze from Komló. The...

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Update bakery-health shops opening by the dozen

32 units of the Update bakery chain have already been opened, with negotiations about another one hundred on the way. The objective is to bring the total number of units...

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Pedigree campaigning for stray dogs

Pedigree® has launched an Adopt a Stray Dog Program recently. This initiative was first launched by Mars in the US in 2006 and has been continued in 11 other countries...

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enviga

The highly functional brand message of enviga – boosting metabolism – is conveyed by using a windmill, a unique creative tool which symbolises natural freshness and constantly changing energy levels....

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Enviga – Innovation in the market of functional drinks

Hungary is the first country in Europe where Enviga is to be launched. This functional drink based on green tea will create a new category in the Hungarian market. Enviga...

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SIÓ helping children in need

The Thank you SIÓ! Schoolbag Program will help 1000 children in 2009. The program is composed of two parts: a description of the children nominated and a drawing competition. A...

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