Company and Personal News
Peroni Nastro Azzurro: bottled Italian style
Date: 2010-06-18 00:00:02
In the early sixties, mainly as the result of Fellini's films, the elegant Italian clothing came into fashionm all around the world, like sun glasses and the dolce vita lifestyle....
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Házi Arany spice
Date: 2010-06-17 08:00:00
Házi Arany spice mixes have been renewed inside and out....
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A new look and new content from Sága
Date: 2010-06-17 08:00:00
In 2010, Sága sports a completely new look: a more modern Sága logo will appear on packagings, which emphasise products’ premium quality. Selyemsonka will be available in Piquant and Bear’s...
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Tesco strengthens its team with a Hungarian executive
Date: 2010-06-17 08:00:00
As of 10 May, Viktor Jegesi is replacing Steve Reynolds in the marketing director’s seat of Tesco Hungary. Viktor Jegesi joined the Tesco team in 1997 and before his appointment...
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Házi Arany’s 15-gram Salicyl and Sodium Benzoate products
Date: 2010-06-17 08:00:00
Házi Arany’s 15-gram Salicyl and Sodium Benzoate products will appear in stores for the preserving and pickling season with a new packaging....
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Pink world champion
Date: 2010-06-17 08:00:00
This spring Martini Rosato won the only gold medal in its category at the 10th World Spirits Competition in San Francisco. Rosato, the youngest product in the MARTINI family, convinced...
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Day of truth
Date: 2010-06-17 08:00:00
On 18 May, Update International Kft. gave a press conference, announcing that clinical research proved that the statements of the Update system were true. 80 overweight or obese patients participated...
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PICK Grill family
Date: 2010-06-17 08:00:00
There are 11 products in the PICK Grill family, which appears in stores this summer....
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Another three silver medals for Törley Group
Date: 2010-06-17 08:00:00
At the 16th Concours Mondial Bruxelles wine competition, held in Sicily on 23-25 April, Törley’s Hungaria Extra Dry, Chapel Hill Sparkling Chardonnay Brut and Chapel Hill Sparkling Pinot Noir Rosé...
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Tesco is sectorial No.1 in responsible business operation
Date: 2010-06-17 08:00:00
In comparison with the company’s performance last year, Tesco Hungary did 21 percent better in the field of responsible business operation, thanks to the company’s CSR activity. The retail chain...
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Somat Perfect Vinegar Gel
Date: 2010-06-17 08:00:00
Somat Perfect Vinegar Gel is a multifunctional dishwasher detergent, which unites the cleaning, rinsing, salt, glass protecting and inox shine functions – there is no need for using separate additives...
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Henkel donated further defibrillators
Date: 2010-06-17 08:00:00
Henkel Hungary placed three defibrillators in Békés County: one in a Békéscsaba health institution situated on Lencsési Road and two in Henkel’s Körösladány plant. The portable devices can be used...
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Tesco recruited new regional suppliers
Date: 2010-06-17 08:00:00
On 3 June, Tesco Hungary organised a suppliers’ forum in Sopron for farmers and manufacturers in Győr-Moson-Sopron, Zala, Vas and Veszprém counties. Tesco’s intention was getting to know new suppliers,...
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Popular Medve flavours
Date: 2010-06-17 08:00:00
Popular Medve flavours are now available in new, spreadable version, in resealable packaging....
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NIVEA has become a HotBrand!
Date: 2010-06-17 08:00:00
NIVEA was voted the most popular brand at Hot Brands 2009 in the beauty care category. On Sanoma Budapest’s youth-community website www.hotdog.hu registered users, mostly secondary school and university students,...
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Mobile laboratories examine organic products
Date: 2010-06-17 08:00:00
Biokontroll Hungária Nonprofit Kft. sets up mobile laboratories: three vans will perform at least 500 controls in one year, all over the country, in the 1,500-1,900 organic farms of Hungary....
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Kaiser's Salamis
Date: 2010-06-17 08:00:00
Kaiser Kft. developed traditionally cured salamis especially for accompanying different types of wine (red, white, rosé)....
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One million Forints went to Székesfehérvár
Date: 2010-06-17 08:00:00
Alcoa Fehérvár KC’s supporters were the most active in the game organised by Arany Ászok and they won HUF 1,000,000 for their team. Between 8 April and 8 May, those...
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Treasure hunting in METRO
Date: 2010-06-17 08:00:00
The interior of the new METRO store in eastern Pest has been redesigned and now professional buyers can find their products more easily and comfortably. Buyers even had a chance...
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Kométa Fine Grill Sausages
Date: 2010-06-17 08:00:00
This year Kométa Fine Grill Sausages will be available in 2 versions: with the already popular four-spice seasoning and in cheese-garlic flavour....
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Czech meat industry company starts using Cryovac® packaging
Date: 2010-06-17 08:00:00
Kostelecké uzeniny, the biggest meat producing and meat product manufacturing company in the Czech Republic switched from standard shrink bags to high-performance shrinkable films and automation. The new system guarantees...
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Let us buy Hungarian!
Date: 2010-06-17 08:00:00
The Agricultural Marketing Centre organised a promotion campaign in Auchan stores to introduce Hungarian farmers. Six Auchan stores were temporarily selling 200 Hungarian products – mostly fresh products – and...
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New managing director at Dreher Breweries
Date: 2010-06-17 08:00:00
From 1 July 2010, Andrei Haret is the new managing director of Dreher Breweries. Andrei Haret joined SABMiller group in 2003 as Vice President of Ursus Brewery, Romania, responsible initially...
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Most successful promotion of the year 2009. Silver medal: Up, Borsodi; Borsodi – Cheer like never before!
Date: 2010-06-17 08:00:00
This prize game targeted 18-36-year old beer drinkers who like football. McCann Erickson did the ATL and the creative, while Up Hungary Kft. implemented the BTL activity. Borsodi’s brand strategy...
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Fasten butter
Date: 2010-06-17 08:00:00
Fasten is a butter with reduced fat content, offering healthy and delicious alternative to consumers on a diet, weight loss regime or simply to people who care about their body...
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Tchibo wins Superbrands award
Date: 2010-06-17 08:00:00
This year the Superbrands jury conveyed for the 16th time and decided that Tchibo, the ambassador of quality coffee consumption deserved a Superbrands award. Superbrands is an initiative with two...
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Most successful promotion of the year 2009. Silver medal: Profi; Profi birthday
Date: 2010-06-17 08:00:00
Back in 1989, Profi was the first discount store chain to enter the Hungarian market. Today they have 73 units all over the country and 80 percent of their private...
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Another gold medal for Demeter Winery
Date: 2010-06-17 08:00:00
Demeter Winery’s Hanga 2009 won a gold medal at the 34th Challenge International du Vin competition in Bordeaux. Hanga 2009 is a dry, refreshing wine – 70 percent linden leaf...
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Most successful promotion of the year 2009. Silver medal and POPAI special award:Univer Be the Devil of the Kitchen!
Date: 2010-06-17 08:00:00
Univer Product Zrt. of Kecskemét is one of the country’s major food companies. In cooperation with PR agency Well, they implemented a promotion campaign between 1 May and 31 December...
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