Company and Personal News

Tchibo chosen PR agency

Tchibo has chosen Morpho Communications as partner, to the support the company’s total PR activities. The agency will be in charge for Tchibo shops and the communication of Tchibo, Eduscho...

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Fornetti – foreign developments in Hungary lead to dismissals

Due to the result of the investments in Bulgaria and Romania, Fornetti Ltd. does not transport products to these subsidiaries from Hungary. Therefore, redundancies will take place at the Kecskemét...

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The purple cows arrived to Britain

It may be surprising for many people, but until 2009, one could not get Milka chocolate in Britain, and even now Milka chocolate can be found only in a few...

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Kraft Foods quadrupled

Kraft Foods increased its after-tax profit nearly fourfold in the last quarter of 2009, particularly by the impact of price increases in the emerging countries. The profit after tax was...

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Generali Providencia gave the “Partner of the Year” title to GROW Group

On the 4th of February, the Generali Providencia Partner ceremony was held for the second time. On the event, the insurance company awarded its external sales partners and its partner...

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METRO supermarket chain supports the victims of the Haitian earthquake

METRO provides the raw materials and refreshments for the charity gala dinner, which is organized to help the victims of the Haitian earthquake. METRO, as the committed supporter and partner...

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Czech retail sales are getting more and more lower

The Czech retail sales declined in December, due to the still weak private consumption. Annual sales, decreased by 1.9 percent after the 4.7 percent of November. The decline is lasting...

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The latest products of Szintézis ZRt.: SZIKE and Cronis Cashier – information is power (x)

The basis is a trade system that supports trade instruments to cover the whole network from cashiers to the central control unit. The SZIKE Trading System and the Cronis Cashier...

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Lidl expands in Romania

Lidl prepares to conquer Romania. The German supermarket chain will open 20 stores in Hungary’s eastern neighbor, the first department stores will be in Bucharest. The first Lidl stores were...

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SPAR is committed to quality

The SPAR Magyarország Kereskedelmi Kft. operates an SGS certified – the world's leading certification organisation – Integrated Management System (IIR) since December 2009. This system has two elements; the ISO...

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Environmentally conscious shopping bags in the METRO stores

METRO Trade Ltd. is strongly committed to environmental awareness in many areas, for several years. METRO would like to decrease pollution with its environmental-friendly, several times usable, long lasting and...

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Back to the future – Future store solutions at Praktiker

The masters course of POPAI Magyarország Association involved learning about the future store solutions at the Praktiker store in Vecsés, last autumn. Marketing director Péter Dömötör analyses the elements of...

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Coca-Cola Magyarország won a prize at CSR Best Practice competition

The competition was organised by the Hungarian Public Relations Association (MPRSZ) and there were 17 entries. Coca-Cola entered with a rehabilitation programme of the Szabadság island near Mohács, as the...

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Tesco and POS Media reach an agreement

POS Media Hungary preserves the exclusive right to sell or rent out three in-store communication tools (Digital Shelf Stopper, 3D Shelf Stopper and Giant Shopping Trolley Handle) in Tesco hypermarkets...

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‘Many products are missing that Hungarians would appreciate’

Bartolomeo La Cava founded his food product import company a year ago. Delifood International Kft.’s most popular products in Hungary are Parma ham and Parmigiano Reggiano. Their main distribution channels...

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Caravan to Egypt

Pannontej Zrt. organised another successful promotion for its Karaván brand. Between 5 October 2009 and 8 November 2009 customers could send in stickers found in the packaging. Every week 100...

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Good start for NeoNoir

NeoNoir communication agency started its career last October. Based on the founders’ earlier performance it is now wonder that NeoNoir was up for a head start. They also work outside...

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hohes C

Care about our beloved ones the way as only we can really. With the 100% fruit, hohes C that is rich in vitamin C. Naturally. Healthy. Agency: ACG Reklámügynökség Kft....

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Online chat customer service on METRO’s website

From the middle of January, METRO’s website returns at http://www.metro.hu with a new look and new services, for instance online promotion leaflets, catalogues and a customer service via live chat....

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(HU) Hírmorzsák

German Aldi and Lidl face decrease of consumers. According to the survey of GfK market research institute; in the first ten months of the year, the turnover of Aldi and...

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Happy Day gyümölcslevek

Two delicious flavours from Happy Day! Happy Day Kajszibarack’s unique taste and silky thickness are the result the 40%-fruit content, which is the most perfect in the case of apricot....

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‘Love card’ from SPAR

SPAR Magyarország Kft. and the Hungarian Maltese Charity Service started its ‘Love card’ campaign: HUF 200 and HUF 500 cards with barcodes were placed at the cash desks of SPAR,...

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Question:

What do you consider the strengths of MONA Hungary? How did your business decisions contribute to the company’s good performance in a year like 2009?...

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Personnel changes at Mona Hungary Kft.

Mona Hungary Kft. is happy to welcome János Kiss, senior key account manager since July 2009. In July 2009, Edina Balog decided to resign from the post of marketing and...

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Answer:

KJ – Unfortunately the crisis did not avoid us either. It was important that we had a good sales strategy to react to it. RÉ – The biggest strength of...

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Stores opening

Tesco Express, Bp. (Pestszentimre) Open: 27 November Chain: Tesco Store space: 290 m2 SKU: 2500–3000 dm, Tapolca Open: 5 December Chain: dm Store space: 274 m2 SKU: 11 000 dm,...

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SGS against climate change

SGS, the world’s leading quality controlling, testing and certifying company is devoted to the protection of the environment, supporting several awareness raising campaigns. One of these is the ‘100 PHOTOS...

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TESCO negotiates with partners on the spot

For the first time, TESCO Global Zrt. will be present at Foodapest as a cooperating partner. Judit Molnár, Hungexpo’s revenue development manager told us that TESCO would not be present...

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Distributor of Scholl and Durex is the Best Workplace

SSL Magyarország Kft. finished first in the Világgazdaság-Hewitt Best Workplace Survey. An 87-percent employee loyalty can only be the result of consistent human resource management with long-term goals. According to...

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Eight happy winners at PICK

PICK Szeged Zrt. celebrated its 140th anniversary with launching its integrated communication campaign last September. Eight lucky winners will always remember 22 January 2010, when they were presented their Vista...

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