News and articles
You can nominate someone for the Gundel Award!
The Guild of Hungarian Restaurateurs (MVI) has announced its call for nominations for the 2025 Gundel Károly Award. This article is available for reading in Trade magazin 2025/8-9. Anyone can...
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KitKat Celebrates 90th Anniversary This Year
Nestlé’s iconic confectionery brand, KitKat, is celebrating its 90th anniversary this year. The brand began its journey in 1935 in York, which still houses its R&D and manufacturing HQ. With...
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White cabbage has become more expensive
According to data from the Central Statistical Office (KSH), Hungary produced 7 percent less white cabbage (32.7 thousand tons) in 2024 than a year earlier. According to data from the...
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Balatoni Hajózási Zrt. closed this year’s high sailing season with flying colors
Balatoni Hajózási Zrt. closed this year’s high season with a bang, with the number of passengers on ferries reaching 1 million 220 thousand, and those on passenger ships approaching 820...
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Podravka sells confectionery business to Bosnian company
Žito, the Slovenian subsidiary of Croatian food company Podravka is selling its confectionery business to Bosnian firm UPI Star for EUR 8.6m. This article is available for reading in Trade...
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The proportion of smuggled cigarettes in Slovakia is at a historical level
The number of smuggled and counterfeit cigarettes in Slovakia continues to grow at a record pace, according to the “Empty Packs Survey” of the Slovak Association of Branded Products Manufacturers....
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Half of Europe’s shoppers are incognito
Half of European consumers shop in secret. The main reasons for stealth shopping are embarrassment and a wish to avoid arguments at home. Six out of ten secret shoppers hide...
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NKFH: hidden dangers on slides and rope courses, the consumer protection authority found hundreds of illegal devices
The annual inspection program of the National Trade and Consumer Protection Authority (NKFH) focuses on inspections of entertainment equipment, facilities, temporary structures, and recreational sports equipment. So far this year,...
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GOSZ-VSZT-NAK winter wheat variety trials provide great help to farmers before the sowing season
Amid the challenges facing agriculture – weather extremes, rising costs and economic changes – the choice of seed is a key decision before every sowing. The National Association of Grain...
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There is no such thing as something that is not a weapon! – Video of the day
French fries, apple peels, scallions – in the hands of a ninja, anything can become a weapon. Click on the image for the video!...
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Wine bar near Rome – Picture of the day
This wine bar opened around 1800 years ago in the ancient Roman port city of Ostia Antica. ...
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A new investor arrives at Real Nature Kft. – in the name of stability and growth
Real Nature Kft. will continue its operations with a new investor background from September. The new ownership role will be taken over by a four-member investor group, consisting of two...
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José Mourinho returns in the latest episode of Snickers’ iconic ‘You’re Not Yourself When You’re Hungry’ campaign
When Snickers launches a campaign with a celebrity, it doesn’t leave it to chance. In its latest commercial, it enlists the legendary and charismatic football coach José Mourinho to show...
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The start of school brought the second strongest week in the history of Kifli.hu
The week before the start of school this year was the second strongest week in the history of Kifli.hu based on order data. The turnover of school supplies exceeded last...
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Lidl continues its partnership with the UEFA Europa League and the UEFA Conference League
Following a fantastic European football season, Lidl will continue its partnership with the UEFA Europa League and the UEFA Conference League as an official partner in the 2025/26 season. Lidl’s...
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Tesco joins the race for pension voucher shoppers
Following Lidl and Aldi, Tesco has also launched a special promotion tied to the new pension food vouchers: a HUF 30,000 voucher can be worth up to HUF 34,500 at...
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Rossmann awaits parents with young children with 119 coupons
Rossmann is organizing its highly successful Baby-Mama Coupon Days campaign for the fourth time in collaboration with PromoBox. This year’s event will take place between September 11-14, but this time...
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NAK launches campaign on conscious meat consumption from Remény farm
The National Chamber of Agriculture (NAK) launched its awareness-raising campaign “Facts in a Tasteful Way” in June this year. The aim of the initiative is to present the importance of...
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Aldi: cuts prices on hundreds of food items, clothes will be available for 5 forints
Aldi Hungary is permanently reducing the prices of more than 200 food products, while between 11–17 September nearly all clothing and footwear items will be on a daily discount schedule...
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The Only Free Autumn Festival kicks off with a Guinness record attempt and charity
It is estimated that more than 500,000 people in Hungary are affected by gluten sensitivity and more than 70,000 people are diagnosed with celiac disease today – many of them...
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This is how Fanta and Universal Pictures are making Halloween even spookier
This year, Fanta is teaming up with Universal Pictures to bring the special flavors and atmosphere of Halloween. During the campaign, four horror characters come to life, meeting each other...
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The 19th Coop Rally is starting
“If the domestic retail enterprises that created the group 30 years ago, when the Coop Economic Group was established, had not decided to join forces, there would not have been...
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Important changes in the operation of FOXPOST: integration of Z-BOXes begins
The integration of the Packeta Z-BOX machines into the FOXPOST network will begin in the fall. The first phase will start on September 8: from this day on, two types...
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China’s place in the global economy: the future isn’t “Made in China”
According to Dr Tamás Matura, China expert and associate professor at Corvinus University of Budapest, the limitations of China are much bigger than the state’s official narrative would have us...
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Clean Industrial Deal: everything about the green transition and how to finance it
PwC Magyarország hosted a webinar to share the details of the Clean Industrial Deal – the new strategy that the European Commission (EC) says will define the next era of...
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Coca-Cola and Disney teamed up for great success
Coca-Cola and Disney have announced an exciting collaboration: the “Coca-Cola x Star Wars: A Refreshing Adventure on the Horizon” campaign invites consumers from all corners of the galaxy to celebrate...
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Monster Lando Norris
Multiple Formula 1 race winner Lando Norris spends his weekends racing spaceships at the speed of 370 km/h. This zero-sugar Monster is designed to deliver exactly the same feeling with...
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The flavours of Christmas
The spice market is showing steady growth, mainly due to continued demand for home cooking and the strengthening of the grilling and BBQ season. This article is available for reading...
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The 2025 Green Awards have been presented
The winners of the 2025 Green Awards were selected from a record number of entries: companies, organizations and professionals who excel in the field of sustainability were recognized in seven...
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