News and articles
NKFH-NAV action at the customs border – goal: to filter out dangerous products ordered from online platforms
The National Trade and Consumer Protection Authority (NKFH) and the National Tax and Customs Authority (NAV) inspected products ordered from third countries on online platforms at Liszt Ferenc International Airport....
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Kifli.hu is expanding eastward
From December 8, the service of Kifli.hu will be further expanded, so customers can now enjoy the benefits of convenient, fast and reliable online shopping at 23 new locations in...
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The “Catch it!” fish campaign is in full swing
The “Kapj rá!” fish consumption campaign continues with renewed vigor, aiming to make fish dishes a part of everyday nutrition. During the promotion, which will restart in 2025, fish consumption...
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Visa Black Friday elemzés: kiemelkedő vásárlási kedv és fokozott biztonság
This year’s Black Friday brought outstanding traffic again: according to data from Visa, one of the world’s leading digital payment service providers, consumer spending in Hungary increased by 18% compared...
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Companies’ recruitment plans predict a gradual economic recovery
Domestic companies have slowly improving employment plans for the beginning of next year: in the first quarter of 2026, 29 percent of Hungarian employers plan to expand their current workforce,...
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DélKERTÉSZ: A bottle of love
The most beautiful gift is often the one that takes a little time and attention. With the help of the experts at DélKertÉSZ, we have collected three recipes that are...
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Some of SIRHA’s partners
This article is available for reading in Trade magazin 2025/12-2026.01 Italy is the guest country Italy will be the guest country at Sirha Budapest 2026, as ITA celebrates its 100th anniversary. The...
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Already a reality in Prague, Budapest next? – foodora tested robot delivery
Foodora is starting a new era in the Czech Republic: it is launching robotic delivery of hot meals and groceries in Prague. The test project is taking place in the...
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Nestlé invests GBP 28m in British instant coffee factory
Nestlé is investing GBP 28m to upgrade its instant coffee factory in Dalston, northwest England. This article is available for reading in Trade magazin 2025/12-2026.01 The investment will be used...
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Could there be a turnaround?
Contrary to many other analyses of consumption among younger generations, data from this year’s representative survey commissioned by the National Council of Wine Communities (HNT) reveals: young adults are turning...
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How is Hungary’s demographic decline transforming retail?
Hungary’s population is slowly but steadily shrinking and this process is reshaping not only the structure of society, but also storefronts. According to data from the Central Statistical Office (KSH),...
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Nébih suspends the operations of a confectionery manufacturer
Inspectors from the National Food Chain Safety Office (Nébih) conducted an inspection at a confectionery manufacturing facility before the winter holiday season. Due to the deficiencies found during the inspections...
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A special Christmas attraction in the Balaton Uplands: a barrel tree stood at the Stari brewery
The oldest small-scale brewery in the Balaton Uplands, the 33-year-old Stari Brewery, is celebrating its “entry into the age of Christ” in a truly unique way this year. The Tapolca...
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Zott Protein Coffee Shot
A double boost for energy and muscle growth. Zott Protein Coffee Shot offers a health-conscious alternative to energy drinks and sugary coffees. Contact: Zott Hungaria; e-mail: zott@zott.hu...
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The Hungarian-developed PetWiseCare application has been launched
The pet-friendly application PetWiseCare has become available nationwide. The application offers veterinary help available 24/7, even at night, and a knowledge base compiled by doctors for owners. The initiative was...
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Dairy-, gluten- and added sugar-free dishes: aesthetically pleasing and quick
More and more research and articles are confronting us with the high number of food allergies and sensitivities both in the world and in Hungary. Moreover, when we talk about...
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Saveggy develops edible plant-based cucumber packaging
Swedish start-up Saveggy has developed a breakthrough solution to replace plastic packaging for cucumbers: the edible plant-based coating is made from rapeseed oil and gluten-free buckwheat oil, keeping the product...
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More than 5,000 students and teachers testified: the school mobile phone ban introduced a year ago had unexpected effects
The mobile phone ban introduced in September 2024 was feared by many: many students were disappointed and feared that they would not be able to reach their parents if necessary....
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How to prepare Christmas dinner on the kitchen stove?
In European households, the hob is a basic appliance in the kitchen, used regularly by 64 percent of users. However, even these can encounter difficulties. Research shows that for a...
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Hungarian expert named Data-Driven Marketing Leader of the Year in Europe
The CEO of Hungarian-owned MarketingLens Ltd. has won this year’s award in the Data-Driven Marketing CEO of the Year 2025 category from EU Business News, a magazine covering European business...
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The number of fire damage cases doubles during the holiday season – UNIQA urges increased caution
During the holiday season, twice as much fire damage occurs in homes as in an average month, according to data available at UNIQA. In December last year and January this...
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Intuition can’t be learned
In 2025 Rudolf Semsei, founder and owner of Semsei Gastronomy won the Gundel Award. Our magazine interviewed him after the decision was made in September. This article is available for...
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Hungarian companies are optimistic about their economic situation, but cautious about their staffing plans
Although the majority of companies expect stability or improvement in their own economic situation next year, their plans for their employee numbers are more cautious. The labor market situation this...
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Italian Food Firm Barilla Unveils Global Innovation Centre
Italian food multinational Barilla Group has opened its new Barilla Innovation & Technology Experience (BITE) centre in Parma, Italy, marking its largest investment in food innovation to date. The 14,000-square-metre...
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Time Out Market Budapest hosted 250 needy children for lunch
With the holiday season approaching, Time Out Market Budapest drew attention to the power of community and the importance of charity in a special way this year: in collaboration with...
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Albertsons launches agentic AI shopping assistant
The tool can generate meal plans, reorder frequent purchases and find recipes based on what customers have in their homes, among other features. Albertsons Companies launched an agentic AI shopping...
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Green public procurement workshop to spread good practices in green public procurement
The Public Procurement Authority, in cooperation with the National Association of Public Procurement Consultants, launched a new, practice-oriented workshop series on 9 December, which helps law enforcement agencies apply environmental...
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A new format for Slovakia: Biedronka blends food retail with drugstore assortment
Biedronka introduces a hybrid format to Slovakia that combines discount food retail with a sizeable health & beauty assortment. The concept targets rural gaps in drugstore supply while addressing Slovak...
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Nébih has suspended the operation of a confectionery factory in Vas County
Due to deficiencies posing a serious food safety risk, the National Food Chain Safety Authority (Nébih) has suspended a confectionery manufacturing plant in Vas County with immediate effect – Nébih...
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Amazon reduces seller fees in Europe
Amazon has announced a reduction in seller fees across a range of popular categories. Fulfilment by Amazon (FBA) fees will also decrease in many European countries. The lower fees will...
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