News and articles
JYSK’s newest store opens in Veresegyház, and the company is once again supporting a civil organization
On December 17, JYSK’s newest store will open in Veresegyháza, which will be their 103rd store in Hungary. The company organizes a charity campaign to support the local community on...
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Expert: hourly wages for seasonal jobs are 10-20% higher than for permanent jobs
Seasonal labor demand will spike again by the end of the year: in addition to the summer peak period, the months from November to early January are considered the busiest...
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How to get free beers at the trendiest places in Budapest
Budapest’s beer bars with special offers show their most exciting faces to the owners of the new Bakancslista beer travel card. With the publication, you can visit ten different restaurants...
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AI Readiness Index 2025: we are more prepared now
PwC Magyarország has assessed domestic AI readiness for the second time on behalf of Publicis Groupe Hungary. This article is available for reading in Trade magazin 2025/11. The 2025 AI...
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The British Cider Salon’s next stop is Pécs
On April 18, 2026, the cider world will be watching Pécs: Littke Pezsgőpincészet will host the first edition of Cider Salon Hungary, the official Central European sister event of the...
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Half of Hungarians are not prepared for holiday emergencies
The cozy Christmas atmosphere can turn into a nightmare in an instant if the power goes out, the heating stops or the drain gets clogged during the holidays – and...
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Generations and perceptions: people from different generations like office work for different reasons
According to online research conducted by iO Partners in the summer of 2025, different age groups have different views on ideal office working conditions, which indicates a certain degree of...
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No promotions, no shopping
The majority of Hungarian shoppers prefer to spend when they see a promotion. This article is available for reading in Trade magazin 2025/11. According to a survey by Árukereső.hu, 57%...
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FAO: 2026 is the International Year of Rangelands and Pastoralists
The Food and Agriculture Organization of the United Nations (FAO) has officially launched the International Year of Rangelands and Pastoralists 2026 – a global campaign to highlight the essential role...
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Pál Győrfi also supported the initiative of the Private Business Chain and Kerekes Kft.
The initiative focusing on domestic commercial and supplier cooperation was also supported by Pál Győrfi: the well-known communications specialist supported the program of Private Business Chain and Kerekes Kft. with...
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Hungarian exports are gaining new momentum: medium-sized companies are increasingly managing exchange rate risk and opening up to new markets
Hungarian exports continue to strengthen, with medium-sized enterprises playing an increasingly important role. Although small and medium-sized enterprises (SMEs) already account for more than half of Hungarian exports, available data...
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Water table: water retention solutions in collaboration with nature
The domestic impacts of climate change are no longer challenges of the future: increasingly frequent weather extremes are placing a serious burden on settlements. The LIFE LOGOS 4 WATERS project...
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Aldi launches ‘lickable’ wrapping paper
Budget supermarket chain Aldi has launched a ‘lickable’ pigs in blankets wrapping paper. According to the retailer, the design captures the “smoky, savoury flavour” of the festive favourite. It features...
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Private label’s allure transcends income levels, survey finds
Consumers with household incomes above $100,000 are becoming more likely to buy store-brand groceries as they look to save money, Alvarez & Marsal reported. Consumers with household incomes above $100,000...
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Ferrero Invests €140m In Spanish Ice-Cream Plant
Global confectionery group Ferrero is investing €140 million in a major transformation of its Ice Cream Factory Comaker (ICFC) plant in Alzira, Valencia. According to a company press release sent...
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Holiday spending trends: affordable gifts, experiences and premium foods take center stage
According to the Mastercard Economic Institute Forecast, smaller gifts, experiences and premium food will be the most important spending categories in Europe this holiday season. According to SpendingPulse data, retail...
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A surprising turn on eMAG: more people are ordering PCs on installments than refrigerators this Christmas
The Christmas season has been in full swing at eMAG since November: in the second half of November, the top sales charts were dominated by categories that are typically intended...
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It took just one day for vegans to stop looking like hippies – this is what the Vegan Summit Budapest was like
With over 1,000 participants, Hungarian star performers, and a summit held in an elegant venue, the first-ever Vegan Summit Budapest kicked off on November 22nd, aiming to bring together and...
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The Elyn’s Lab brand has launched a total of nine new products this year.
For Elyn’s Lab, 2025 was a year of innovation. The brand introduced a total of nine new products to the market this year, of which the tinted lip balm, available...
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Christmas plastic dumping: why and how to reduce waste during the holidays?
Christmas is one of the annual peaks in plastic waste production. Gift wrapping and plastic containers from holiday food orders accumulate in huge quantities during this period, while Hungary is...
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Kifli.hu launches a groundbreaking, entirely AI-powered Christmas campaign titled “Almost Missed Moments. But Not Now!”
A Christmas campaign video created entirely with artificial intelligence was presented by the Kifli.hu parent company, Rohlik Group. The campaign, titled “Almost. Not this time,” is built around the true...
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Companies are getting tired, individual entrepreneurs are getting stronger – October company trend in light of the new tax package
According to the October company trend, partnerships are still under pressure, while there is a recovery among sole proprietorships. The newly adopted 11-point tax and administration reduction package modifies several...
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Master Good stands by Hungarian golf as the main sponsor
At the annual general meeting of the Hungarian Golf Association last week, the board presented the work of the past six months in detail. Since the election of the new...
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Energy efficiency revolution in domestic shopping malls
The Energy Working Group of the Hungarian Shopping Centers Association (MBSZ) has prepared its latest energy efficiency survey and publication, which presents in detail how the sector has responded to...
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EY: There is a climate plan, but little real action
While many companies have climate plans, actual action is lacking. According to recent research by EY, the majority of the world’s largest companies are not sufficiently prepared to limit global...
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JYSK installs new solar park in Poland – the Ecser center in Hungary is also becoming greener
JYSK is further expanding its renewable energy investments in Europe: the company’s largest solar park has started operations in Poland, while in Hungary, the solar power plant at the distribution...
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Mondelez’s Székesfehérvár factory is 30 years old
The Mondelēz factory in Székesfehérvár celebrates its thirtieth anniversary this year. For three decades, the factory has been producing chocolates and biscuits that are popular throughout Hungary and Europe, such...
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The Chamber, which was renewed a year ago, is providing more and more help to businesses
Last November, the renewed leadership of the Hungarian Chamber of Commerce and Industry (MKIK) was elected with a two-thirds majority. The new president is businessman Elek Nagy, who had previously...
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Stuffed cabbage is the most Christmassy dish of Hungarians
Half of Hungarians are obsessed with fish soup at Christmas, and even more with stuffed cabbage. The majority would be fine without Zserbó and gingerbread, but a holiday is not...
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The nominees for the Restaurant of the Year award are now awaited.
The Hungarian Restaurant Association (MVI) has announced the “Restaurant of the Year” award again this year, and is accepting nominations from its members for the next recipient until January 20,...
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