News and articles
New Visa data shows Europe’s Christmas markets have a major economic impact
Fairies of lights, the smell of mulled wine in the winter air, and the well-known Christmas tunes – however, Europe’s Christmas markets are not only important for the festive atmosphere,...
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Awards at Lidl: The company’s activities have been recognized in several areas
Lidl Hungary has received several prestigious professional awards in recent months, which have rewarded the company’s quality products, responsible employer operations and innovative marketing communications. These clearly confirm the company’s...
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One hundred thousand smiles in ten years – The 10th Christmas SmileElves campaign has ended
The PontVelem Smart Program, the Hungarian Maltese Charity Service and the GLS Hungary Parcel Logistics Service collected more than 12 thousand gift packages and 1.3 million forints in the fundraising...
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MOHU is preparing for post-holiday redemption with increased capacity
MOHU is preparing for the Christmas and end-of-year periods with increased capacity this year as well, as the number of returns typically increases significantly at this time – the Mol...
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Premium Gin Hungary introduced the LE Tribute brand at Time Out Market Budapest
Premium Gin Hungary presented LE Tribute gin, mezcal and award-winning premium mixers to the guests of Time Out Market Budapest at an exclusive professional event. The newly opened gastronomic meeting...
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Tradition and health on the holiday table – at least let’s eat fish at Christmas!
Christmas is an excellent opportunity to rediscover the tradition of fish consumption and its health-preserving role. Although the beneficial effects of fish are well known, fish consumption in Hungary remains...
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EU Council approves changes to agricultural rules to boost competitiveness
The EU’s agricultural council approved a package of measures on Thursday to simplify the common agricultural policy (CAP) in order to support farmers and boost competitiveness by cutting red tape,...
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How will AI continue to shape our lives? Seven areas to watch in 2026
AI will enter a new era next year: from a practical tool to a real digital assistant. According to a recent study by Microsoft, Hungary is keeping up with the...
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Millions of items sold out in a single day, but free stuff is the most popular – here are the second-hand market trends for 2025
Jófogás makes a huge contribution to the circular economy: an average of 400 thousand ads are posted on the classifieds platform every month. A lot of goods that have become...
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Perceived price increase index remains high
The consumer price index fell from its very high level in 2022-23 to below 5% by the beginning of 2024. Since then it has risen temporarily above this level for...
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Large companies expect easing inflationary pressures and decreasing public burdens
According to the third quarter research data of the K&H Large Company Growth Index, large companies are feeling easing inflationary pressure, and the number of companies for which the change...
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NKFH: Auchan recalled crumbled tarragon due to PAH content above the limit value
Auchan Kedvenc brand crumbled tarragon has been recalled and withdrawn from circulation by Auchan Hungary Trading Ltd. because self-checks found PAH (polycyclic aromatic hydrocarbons) content above the limit value in...
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Food industry loan portfolio increased by 3.9 percent in the third quarter of 2025
The food industry loan portfolio increased by 3.9 percent to HUF 749.2 billion by the end of the third quarter of 2025. The share of preferential loans in the sector’s...
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Beer evolution
This article is available for reading in Trade magazin 2025/12-2026.01 Rather surprisingly, the domestic beer market contracted by 10% in 2025, but exports grew significantly thanks to the excellent quality...
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Timeless flavours, new expectations
In 2025 the domestic confectionery industry continues to operate in a duality of challenges and adaptation. This article is available for reading in Trade magazin 2025/12-2026.01 The first half of...
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On a bumpy road, but heading in the right direction
This article is available for reading in Trade magazin 2025/12-2026.01 József Septe, president of the Hungarian Bakers’ Association gave our magazine a comprehensive overview of the baking industry in the...
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Absolute Live Izotonic Drink Zero Cukor
Absolute Live Izotonic Zero is Hungary’s first truly isotonic, yet energy-free drink, creating a new segment on the functional beverage market. It is a sugar-free, refreshing drink with a balanced...
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Growth with limits
The annual output of the refrigeration and canning industry is close to HUF 400bn, from which approximately two-thirds is directed to export markets. A cikk a Trade magazin 2025/12-2026.01. lapszámában...
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Large corporate operations can be both economical and sustainable
Half-halved unit energy consumption, saving enough electricity for 4,500 households – CETIN Hungary’s program, which was also awarded a sustainability award, is an example of how innovative solutions can make...
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Asda expands rapid delivery service with Uber Direct partnership
Asda is expanding its partnership with Uber Direct, making one-hour delivery available in even more British towns and cities next year. Uber Direct and Asda have been working together since...
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Thousands of farmers protest in Brussels against EU-Mercosur agreement
At least eight thousand tractors are being used by farmers from EU member states to protest against the conclusion of a free trade agreement between the European Union and the...
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Lululemon to expand into five additional markets in Central and Eastern Europe
Lululemon will expand into five new countries in Europe in 2026, using franchising. The sports brand will also launch in India. The announcement follows a turbulent week for the American...
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M&S sells food products via Coles stores in Australia
British retailer Marks & Spencer (M&S) has begun the distribution of M&S Food products in Australia, in partnership with the supermarket chain Coles, starting on 19 November. The move is...
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Self-driving cars in Hungary – domestic developers are working to make this a reality
In Hungary, testing of self-driving cars on country roads has been permitted since 2016, for now only with the assistance of a safety driver. The domestic development centers of several...
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Carlsberg Hong Kong expands no and low alcohol portfolio
Danish multinational brewer Carlsberg has announced its first portfolio extension following a deal with Hong Kong craft brewery Young Master earlier this year. Carlsberg Hong Kong has extended its no...
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Lidl Austria Expands Electric Supply Fleet
Lidl Austria has announced the expansion of its electric supply fleet, which will comprise 20 trucks by the end of the year. A new charging park at Lidl’s logistics centre...
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The government is giving special support to irrigation development
The first decisions have already been made within the framework of the irrigation development call announced in the new agricultural support cycle of the Common Agricultural Policy (CAP), so 57...
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They don’t wait for tomorrow: 50 student teams shaping the future today with Samsung and EdisonKids
The Samsung and EdisonKids professional jury has selected the top 50 student teams for the 2026 Solutions for Tomorrow Challenge. Hundreds of students in grades 7-12 applied to the program...
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There will be no shortage of high-quality Hungarian fish, according to professional organizations
Although the drought caused serious damage to domestic fish farms this year, there will still be plenty of fresh, Hungarian freshwater fish on the Christmas table. According to the overview...
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The GKI business climate index closed 2025 at a one and a half year high
According to a survey by GKI Economic Research Ltd. – conducted with the support of the EU – the business sector and consumer outlook improved significantly in December compared to...
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