News and articles
Investment dumping is coming in the food industry
Hundreds of billions of forints worth of value-adding investments are underway in the domestic food industry. The process is also being supported by the advance payments and preferential loans available...
Read more
It turns out which online food ordering platform websites are the most sustainable
Hungarian startup Carbon.Crane, which focuses on reducing online carbon footprints, conducted seasonal research: it examined the eight most popular food ordering websites from a sustainability perspective. Their measurements reveal the...
Read more
Customers are also looking for the record-breaking iPhones in refurbished versions
Smartphones purchased during the pandemic have now become eligible for replacement, and Hungarian buyers are surprisingly looking for not only the cheapest, but also high-end, refurbished iPhones, according to recent...
Read more
Best Global Brands: the most valuable brands in 2025
According to Interbrand, brand equity is the interaction of three components: financial performance, the role of the brand in purchasing decisions and brand strength. This approach proves that a brand...
Read more
NGM: Budget deficit may remain below 5 percent next year as well
The budget deficit may remain below 5 percent in 2026, and the public debt may remain at 73.5 percent of GDP, said the State Secretary for Public Finance of the...
Read more
MediaMarkt’s new commercial focuses on a stress-free Christmas
Sorry, this entry is only available in HU....
Read more
Tariffs, protection and pipe dreams
György Jaksity, chairman of the board at Concorde once again gave a presentation at the Business Days conference. The speaker called attention to the fact that the world’s economic and...
Read more
McDonald’s Christmas commercial sparks controversy
McDonald’s in the Netherlands has withdrawn its Christmas commercial this year after the short film created with artificial intelligence caused significant outrage on social media. The Sweetshop studio, which created...
Read more
Trade magazin projects at the SIRHA Budapest 2026 trade show
The official journal of the SIRHA Budapest 2026 trade fair is once again Trade magazin. The 2026/2-3 issue of the magazine will provide Sirha visitors with details of the event and we...
Read more
Hungary should say no to the destructive EU-Mercosur agreement! – urge civil and agricultural organizations
The European Council and Parliament are expected to vote in the coming weeks on the ratification of the agreement between the EU and the “South American Common Market” (Mercosur). This...
Read more
Mere-Basket is preparing for a strong expansion: the Russian discount chain is looking for new rural locations
The Russian-backed Mere retail group – which appeared in Hungary under the name Basket Plus Discount Store – has begun expanding its domestic network. The company aims to achieve nationwide...
Read more
Christmas laser lights could endanger air travel – buying unsafe products also poses a serious risk to consumers
During the Christmas season, many people decorate their homes with laser projectors or use such devices during the celebration. However, few people know that their improper use can pose a...
Read more
Wage increase prospects in 2026: can we expect a salary increase? – Expert answers
Wage planning processes are already in full swing: companies’ room for maneuver is simultaneously affected by inflation trends, the need to retain their workforce, and the EU wage transparency directive...
Read more
Trend-following milk desserts
Despite economic hardship and shoppers spending more cautiously, the milk dessert category is growing. About 40% of sales is realised in the discount supermarket channel. This article is available for...
Read more
Product recall at Nestlé
Nestlé is voluntarily recalling certain batches of LACTOGEN Harmony 1 – 500 g and BEBA OPTIPro 1 – 600 g. We hereby inform our consumers that, as a precautionary measure,...
Read more
The government provides further significant assistance to the domestic dairy sector
The main goal is to stabilize the operations of domestic milk producers and processors, strengthen the market positions of Hungarian products, and ensure the long-term competitiveness of the dairy sector...
Read more
SPAR Group exits Western Europe – but continues to expand in Hungary
South Africa’s SPAR Group is continuing its portfolio cleaning strategy: the company would sell its British interest, Appleby Westward, CEO Angelo Swartz confirmed to Reuters. The move fits in with...
Read more
Enterprise AI adoption rate hits all-time high
In Hungary, medium-sized and large companies are using artificial intelligence at an unprecedented rate – according to the latest data from the K&H innovation index. The rate of corporate AI...
Read more
Safe vegetable fermentation
Home fermentation is undergoing a renaissance, adding variety to the winter diet./ This article is available for reading in Trade magazin 2025/11. Sauerkraut, kimchi and beet kvass aren’t only healthy...
Read more
A new era in Budapest’s tourism management: the capital’s TDM model is transforming
A system-wide renewal is beginning in Budapest’s tourism management: at a professional event held at the Museum of Fine Arts in the first week of December, the Metropolitan Municipality, the...
Read more
Most of the black olives sold in stores can be colored using a chemical process
Few people know that black and green olives are different stages of ripeness of the same fruit – however, the picked berry is extremely bitter when raw, so its industrial...
Read more
Kaufland tests telemedicine service in Germany
Kaufland Germany has launched a new telemedicine service at its Mosbach store, in collaboration with the Sana MVZ am Stiftsberg medical centre: the 54m² S Medical Room is located in...
Read more
Five critical mistakes that Hungarian companies still make when it comes to business travel
The business travel market is booming: the number of international projects is increasing, personal meetings, partner visits and conferences are gaining ground again. However, domestic companies continue to slip into...
Read more
Sparkling wine 2025
This article is available for reading in Trade magazin 2025/11. According to András Csomay, marketing manager of Törley Sparkling Wine Cellars, in recent years the company’s sales have shifted towards higher-value products....
Read more
Slovenia’s Hofer And Allego To Launch EV-Charging Partnership
Discounter Hofer, part of Aldi Süd, has teamed up with European EV-charging network Allego to establish a network of ultra-fast charging stations across Slovenia. By the end of 2026, electric...
Read more
Új FINO VEGAJÓ plant-based yogurt alternative for gut health
Fino’s new Vegajó’s product line is a plant-based yogurt alternative for those who can’t consume dairy products or would like to try something new and vegan. It is available in...
Read more
Anheuser-Busch acquires majority stake in BeatBox for $490M
The deal for the party punch maker, which is popular among young drinkers for its high alcohol content, gives the beer giant a path to complete ownership after five years....
Read more
On municipal duty: the AI clerk has no holidays to plan
The municipal AI assistant, a digital customer service officer, does not need to clean, cook for the holidays or rush home to the family. It works 24/7 and can provide...
Read more
The Hungarian Confederation of Economic Workers also spoke out regarding the inflation data
The consumer price index has decreased further, within which the inflation figure for food excluding catering services is particularly low at 0.6. The ideal moment has come to eliminate the...
Read more
KSH: in November, consumer prices exceeded the values of the same month of the previous year by an average of 3.8 percent
In November 2025, consumer prices were 3.8 percent higher on average than a year earlier. Compared to October, prices were 0.1 percent higher on average, the Central Statistical Office (KSH)...
Read more