News and articles

Holiday spending trends: affordable gifts, experiences and premium foods take center stage

According to the Mastercard Economic Institute Forecast, smaller gifts, experiences and premium food will be the most important spending categories in Europe this holiday season. According to SpendingPulse data, retail...

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A surprising turn on eMAG: more people are ordering PCs on installments than refrigerators this Christmas

The Christmas season has been in full swing at eMAG since November: in the second half of November, the top sales charts were dominated by categories that are typically intended...

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It took just one day for vegans to stop looking like hippies – this is what the Vegan Summit Budapest was like

With over 1,000 participants, Hungarian star performers, and a summit held in an elegant venue, the first-ever Vegan Summit Budapest kicked off on November 22nd, aiming to bring together and...

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The Elyn’s Lab brand has launched a total of nine new products this year.

For Elyn’s Lab, 2025 was a year of innovation. The brand introduced a total of nine new products to the market this year, of which the tinted lip balm, available...

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Christmas plastic dumping: why and how to reduce waste during the holidays?

Christmas is one of the annual peaks in plastic waste production. Gift wrapping and plastic containers from holiday food orders accumulate in huge quantities during this period, while Hungary is...

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Kifli.hu launches a groundbreaking, entirely AI-powered Christmas campaign titled “Almost Missed Moments. But Not Now!”

A Christmas campaign video created entirely with artificial intelligence was presented by the Kifli.hu parent company, Rohlik Group. The campaign, titled “Almost. Not this time,” is built around the true...

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Companies are getting tired, individual entrepreneurs are getting stronger – October company trend in light of the new tax package

According to the October company trend, partnerships are still under pressure, while there is a recovery among sole proprietorships. The newly adopted 11-point tax and administration reduction package modifies several...

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Master Good stands by Hungarian golf as the main sponsor

At the annual general meeting of the Hungarian Golf Association last week, the board presented the work of the past six months in detail. Since the election of the new...

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Energy efficiency revolution in domestic shopping malls

The Energy Working Group of the Hungarian Shopping Centers Association (MBSZ) has prepared its latest energy efficiency survey and publication, which presents in detail how the sector has responded to...

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EY: There is a climate plan, but little real action

While many companies have climate plans, actual action is lacking. According to recent research by EY, the majority of the world’s largest companies are not sufficiently prepared to limit global...

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JYSK installs new solar park in Poland – the Ecser center in Hungary is also becoming greener

JYSK is further expanding its renewable energy investments in Europe: the company’s largest solar park has started operations in Poland, while in Hungary, the solar power plant at the distribution...

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Mondelez’s Székesfehérvár factory is 30 years old

The Mondelēz factory in Székesfehérvár celebrates its thirtieth anniversary this year. For three decades, the factory has been producing chocolates and biscuits that are popular throughout Hungary and Europe, such...

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The Chamber, which was renewed a year ago, is providing more and more help to businesses

Last November, the renewed leadership of the Hungarian Chamber of Commerce and Industry (MKIK) was elected with a two-thirds majority. The new president is businessman Elek Nagy, who had previously...

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Stuffed cabbage is the most Christmassy dish of Hungarians

Half of Hungarians are obsessed with fish soup at Christmas, and even more with stuffed cabbage. The majority would be fine without Zserbó and gingerbread, but a holiday is not...

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The nominees for the Restaurant of the Year award are now awaited.

The Hungarian Restaurant Association (MVI) has announced the “Restaurant of the Year” award again this year, and is accepting nominations from its members for the next recipient until January 20,...

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Industrial production is still declining in Hungary, but it is growing in the EU

Industrial production in the EU grew by 1.8% in July 2025 compared to July 2024, according to a recent analysis by GKI.  This article is available for reading in Trade...

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To get a higher salary, you need to understand and use AI

Workers who use generative AI on a daily basis experience higher pay, greater job security, and productivity—while a third of the global workforce regularly feels overwhelmed. PwC’s 2019 Global Workforce...

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The Hungarian Intellectual Property Office provides a patent accelerator to Széchenyi István University

The Hungarian Intellectual Property Office and Széchenyi István University in Győr have expanded their strategic cooperation agreement, as part of which the institution has become available with a “patent accelerator...

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New FAO publication reminds us of the finite nature of food production resources

Feeding an estimated 10 billion people by 2050 will require bold and smarter decisions about how the world manages land, soil and water, warns the Food and Agriculture Organization of...

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Giving is Joy! – We can join the Christmas fundraising now with donation cards

This year, the joint Christmas fundraiser of the Hungarian Maltese Charity Service and SPAR Hungary, the Adni Öröm! campaign, will be launched. In the first phase of the non-perishable food...

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Hungarian exports are gaining new momentum: medium-sized companies are increasingly managing exchange rate risk and opening up to new markets

Hungarian exports continue to strengthen, with medium-sized enterprises playing an increasingly important role. Although small and medium-sized enterprises (SMEs) already account for more than half of Hungarian exports, available data...

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Record stability, conscious salary planning, and thoughtful benefit practices in domestic SMEs

Hungarian small and medium-sized enterprises are showing outstanding stability in the labor market this fall: 82 percent of them do not plan to change their employee headcount in the next...

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Morrisons tests Instacart’s smart shopping cart

In early 2026 British supermarket chain Morrisons will begin testing smart shopping carts developed by Instacart that use AI in one of its stores. This article is available for reading...

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International POP events

The end of 2025 and the beginning of 2026 will bring a number of Shop! and POPAI events for POP enthusiasts. This article is available for reading in Trade magazin...

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The Business Ethics Award was presented

The Business Ethics Awards were presented for the twenty-sixth time, and this time ten companies received the recognition, bringing the total number of companies that operate responsibly and fairly in...

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METRO Trading Ltd. recalled fishery products due to the presence of Listeria monocytogenes.

METRO Kereskedelmi Kft. has recalled fishery products due to microbiological non-compliance, as the presence of Listeria monocytogenes bacteria was detected in the products it distributes during an official inspection –...

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The Joy of Giving! charity campaign has begun

The joint Christmas fundraising campaign of the Hungarian Maltese Charity Service and SPAR Hungary, the Joy of Giving! charity campaign, has started. In the first phase of the non-perishable food...

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UNICEF Hungary’s Young Ambassador participated in the COP30 climate summit

Benedek Vázsonyi, UNICEF Hungary’s Young Ambassador, represented Hungarian children and youth as a member of the Hungarian delegation at this year’s UN climate conference, COP30, which was held in Belém,...

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Tomatoes that stay fresh for two months? Indian innovation could open a new chapter for smallholder farmers

A bold and promising technological innovation has emerged from southern India that could fundamentally change the way we store fresh vegetables. Researchers in the state of Karnataka, one of India’s...

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Lack of Guidance, Not Interest, Holds Back SMEs from AI Adoption

Team.blue, one of Europe’s leading digital service providers, has released a new report highlighting how small businesses across the continent approach digitalization and artificial intelligence. Based on a survey of...

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