News and articles
Croissants and French rolls still most popular bakery products
Date: 2008-11-16 08:00:00
Nine out of ten people like croissants and French rolls and eight out of ten also like white bread, according to a survey of eating habits conducted by GfK Hungária...
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FOODATECH for the first time
Date: 2008-11-16 08:00:00
The international food and packaging technology exhibition is to be held under the name FOODATECH for the first time this year, between 18-20. November. The new exhibition will be held...
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On a higher level
Date: 2008-11-16 08:00:00
As a result of co-operation between École Lenôtre and Cegos Kft., the Educatio CulinArtist® educational program, also known as Chef Academy was launched in September. The program was created by...
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Prices dropping since August
Date: 2008-11-16 08:00:00
Average consumer price remained unchanged in September 2008, compared to August, but was up by 5.7 percent compared to September 2007. Food prices were down by 0.1 percent compared to...
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Digitalisation of in-store communication
Date: 2008-11-16 08:00:00
As the Hungarian subsidiary of POS Media Europe, POS Media Hungary has been the market leader in the development of effective in-store communication tools for 10 years, focusing on POS...
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Tonino Lamborghini Fragranza férfiillat 3-féle (Feroce, Forza, Mitico)
Date: 2008-11-16 08:00:00
New introduction by a brand linked to a well-known name....
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Cherry Queen Marcipán
Date: 2008-11-16 08:00:00
We like marzipan and we know countless forms of marzipan. Marzipan will now be able to take the place it deserves in the hearts of real gourmets: black chocolate bon-non...
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Everything you want to know about EDI
Date: 2008-11-16 08:00:00
A conference about electronic invoicing was held by ECR Hungary in Budapest, in the beginning of October. EDI (Electronic Data Interchange) allows administrative tasks to be performed without using paper....
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Payment morale: ranking in the middle
Date: 2008-11-16 08:00:00
According to the latest survey by Altradius Hitelbiztosító, Romania and Poland are the only countries in the Central European region where payment morale is lower than in Hungary. The main...
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Unilever has faith in our region
Date: 2008-11-16 08:00:00
One of the guests attending our conference was Antoine de Saint Affrique, senior vice president of Unilever CEE. In his opinion, there is still more dynamism in our region than...
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Red meat and game more popular among men than women
Date: 2008-11-16 08:00:00
According to a survey by Gfk Hungária about culinary habits, poultry is the most popular form of meat among Hungarians, with pork in second place. Health conscious consumers prefer fish....
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Boost in price and sales of pasta
Date: 2008-11-16 08:00:00
Retail sales of pasta total neerly HUF 27 billion per year. Sales were up by 21 percent in terms of value in the October 2007 – September 2008 period, compared...
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VISITORS’ GUIDE
Date: 2008-11-16 08:00:00
FOODATECH 1. International Food and Packaging Technology Exhibition 18-20. November 2008 HUNGEXPO Budapesti Vásárközpont Simultaneous event: IFE FOODAPEST 2. International Food Beverage and Catering Exhibition USEFUL INFO Opening hours: 18-20....
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IL Patio – Planet Sushi Venezia
Date: 2008-11-16 08:00:00
Following T.G.I. Friday and Planet Sushi, this is the third restaurant operated by the Russian Rosinter Restaurants. Two different styles of gastronomy are represented in this casual dining unit, where...
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Inflation lowest in the Netherlands
Date: 2008-11-16 08:00:00
Average consumer price was up by 4,2 percent in the EU-27 countries in August 2008, compared to 2007. Inflation was lowest in the Netherlands, at 3 percent and highest in...
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Independent or multinational agencies?
Date: 2008-11-16 08:00:00
Though decision makers responsible for spending HUF 70-80 billion on advertising annually, expect creativity, flexibility and motivation from agencies, they usually choose multinational partners. Why? A survey has been conducted...
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NESCAFÉ 3in1 Gold
Date: 2008-11-16 08:00:00
A new premium category has been opened in the market of 3 in 1 products by NESCAFÉ 3in1 Gold. This speciality is developed by using freeze dried technology process which...
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Dr. Oetker sütési hozzávalók
Date: 2008-11-16 08:00:00
Questions from children related to the success of baking. Agency: BBDO Budapest Zrt. Customer: Dr. Oetker Magyarország Élelmiszer Kft. Product: Dr. Oetker sütési hozzávalók Apperance: RTL Klub, Viasat3, AXN, Hallmark,...
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New managing director for Hill and Knowlton
Date: 2008-11-16 08:00:00
Zsófia Lakatos joined Hill and Knowlton Hungary Kft on 15. September, as managing director. She will be responsible for strategic planning and day to day operation. Previously, she had spent...
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Celebrating commerce
Date: 2008-11-16 08:00:00
The “Day of European Commerce” was held for the fourth time on 5. November. This initiative by EuroCommerce is intended to draw attention to the economic role played by commerce...
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Faith in ourselves instead of pessimism
Date: 2008-11-16 08:00:00
Herman Verstraeten, the new CEO of Unilever Central Europe is back in the region after seven years in Russia. He sees tremendous progress compared to the situation seven years ago....
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Pre-packaged products increasing their market share
Date: 2008-11-16 08:00:00
Sales are increasingly concentrated and the market share of pre-packaged products continues to grow. Sales are expanding in the cheapest segment. Retail sales were up by 2 percent in terms...
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Pasta equally popular
Date: 2008-11-16 08:00:00
According to a survey of eating habits conducted by GfK Hungária, nine out of ten people like pasta and consume it once every three days on average. Pasta enjoys equal...
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Bar code? RFID? Or both?
Date: 2008-11-16 08:00:00
Bar code has been used for such a long time that we do not even realise how ingenious this technology is. However, a challenger has appeared in the shape of...
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A long term trend
Date: 2008-11-16 08:00:00
The segment in catering where the biggest potential for growth is seen overseas is fast casual restaurants. Some examples have already appeared in Hungary as well. Fast casual comes from...
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Livestock of turkey down, supply of beef shrinking
Date: 2008-11-16 08:00:00
Trends in the world market of meat and poultry are monitored by Agricultural Research Institute (AKI). Data from the Market and Price Information (PÁÍR) system operated by KSH and AKI...
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New generation of advertising solutions coming of age
Date: 2008-11-16 08:00:00
A new independent organisational unit was set up by TV2 in June, to allow the new generation of advertising solutions to appear in the most creative possible way. BRANDcare is...
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Nestea Snowy Plum
Date: 2008-11-16 08:00:00
The second winter edition of the NESTEA ice tea product line: pleasant flavours of natural black tea and plum are combined with the aroma of honey and clove in NESTEA...
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Knorr Ínyencek levese – Krémlevesek
Date: 2008-11-16 08:00:00
The objective has been to make a TV spot which helps consumers discover the special world of Knorr cream soups. Agency: JWT Eastern Europe Marketing Kft. Customer: Unilever Magyarország Kft....
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Tchibo islands in Interspar
Date: 2008-11-16 08:00:00
„Tchibo islands” were opened in 6 Interspar hyper markets in the beginning of October. In addition to coffee, other brand products like clothing and sports equipment also appear at these...
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