Kométa Prágai sonka

Kométa Prágai sonka

Prágai ham is a smoked-cooked speciality. Its size, slightly smoked colour and the thin layer of fat on top give it a unique appearance....

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Kis tejes

Let’s remember the taste of the yoghurt made by our grandmothers. In developing Kis tejes yoghurts, we not only had health conscious consumers in mind, but also the true gourmands....

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Helia-D Fruit Selection

The new members of the Helia-D Fruit Selection product line are the Maxima body lotions for dry and extra dry skin....

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Hírös Kecskeméti termékcsalád

At the end of 2008, time has come for Zwack Kecskemét Palinka Distillery to re-launch its protected apricot palinka from Kecskemét in new packaging and slightly lower alcohol content, under...

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Spotless Színfogó & OXI Folteltávolító tasak 2in1 (10 db)

The new, innovative Spotless Színfogó & OXI Folteltávolító pouch is the result of a special development project based on the success of Spotless Színfogó tissue which has achieved enormous popularity...

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SOLE Gustoso vajkrémek 200 g, 3 ízben

SOLE Gustoso butter cream is made using state of the art technology. Owing to its special colloidal structure, it has a special physiological effect, different from that of traditional butter....

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Rexona Fine Fragrance Collection

The three new Rexona versions – Shiny, Sexy, and Happy – remind us of the world of perfumes. They also provide protection against perspiration throughout the day....

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Rexona Skin Care termékcsalád

The two new Rexona versions – Calming and Nutritive – provide effective protection against perspiration without irritation of the skin which makes them ideal for use on sensitive skin as...

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Rexona Men Invisible Ice

With its fresh and masculine fragrance, it provides protection against perspiration throughout the day. The ingredients developed with the help of new technology minimise the occurrence of white stains on...

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Kinder Hűtött Finomságok

The advertising spot made for Kinder Hűtött Finomságok focuses on the essence: it shows us that packaging has value because it can be exchanged for gifts. Agency: Consulting Kft./Well Reklámügynökség...

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Kis tejes

The Kis tejes product line has arrived in Hungary! This is why Kistehén, a friend of Kis tejes is showing her around the country in her own style. Agency: Popart...

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CIES-conference: Big globally, small locally

One of the leading events of the international retail sector was held in Budapest, in November. The 200 participants discussed current trends in marketing. From a Hungarian perspective, the most...

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Who is who?

Peter Linzbach: Following a long period spent with the Otto group, he joined Metro eleven years ago as the purchasing director of the Cash&Carry sector. He has been working in...

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CIES summit in New York

CIES will hold its big annual conference in New York, in Waldorf Astoria between 17-19. June. Presentations will be held by the CEO-s of the following companies: Delhaize Kellogg, Kraft...

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CBA, Metro, market hall, Tesco

The majority of guests attending the conference went on a shopping tour on the previous day, visiting the market hall on Vámház körút, Metro on Gyáli út, Tesco on Bécsi...

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Berlin congress: when a storm is raging

What were the topics discussed by the leaders of companies present in Hungary as well? – Consumers are adapting to the new situation, but display different attitudes to various categories...

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Between consolidation and expansion

Over one thousand participants have attended the congress held by the German Retail Association in Berlin under the slogan „Between consolidation and expansion: new challenges for retail and industry”. Nearly...

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Munich no match for the Amsterdam PLMA yet

Several events are organised by the Private Label Manufacturers Association every year where manufacturers get an opportunity to do business with retail chains. Among these, the exhibition held in Amsterdam...

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„World of Private Label”

The exhibition held in Amsterdam under the slogan „World of Private Label” is the biggest of its kind in the world. The 2008 event was attended by over 3,000 exhibitors...

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Events from a trade marketing aspect

According to the founders of TMK, it is best to discuss events at a special event like. IFE Foodapest: The first presentation was held by Fernando Bujarabal, owner of Berceo...

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Nutritional values increasingly influencing shopping decisions

A survey has been conducted in six EU member states including Hungary about health conscious shopping decisions. A number of positive changes in Hungarian consumer habits have been detected. The...

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In one month Cora shoppers shrinked 25,000 PET bottle

The CORA started THERMO PRESS shrinking program was very successful, people took a lot of PET bottles to Cora Törökbálint and CORA Budakalász in January.  The shrinking mashine, developed by...

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Hungarian wine borne down French wines in Denmark

Vylyan Winery from Villány is Winery of the Year, according to Danish Vinbladet magazine.  This is the first time that a Hungarian winemaker has been selected No. 1. at Vinbladet...

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9 hotels are entitled Hungarian Tourism Quality Award

Since 2006 from the 85 applicants 68 suppliers (56 hotels and 12 restaurants) received the award for outstanding quality and the title has been withdrawn in 3 cases.  4 hotels...

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Hungarians at Fruit Logistica 2009

This event gives excellent possibility of introducing the Hungarian vegetable and fruit sector.  FRUIT LOGISTICA 2009, the biggest-ever international produce industry trade event is open in Berlin. From 4 to...

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TESCO to open 137 stores in Central Europe

UK retailer Tesco plans to open over 130 new stores this year in Central Europe, in Hungary, in Poland, in Slovakia, in Czech Republic and also in Turkey.  Czech newspaper...

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Plaza Centers buys controlling stake in Sofia project

The Dutch-registered property developer that focuses on Central and Eastern Europe, said that it acquired 51% stake in a 75 000 sq m project in Sofia.  Plaza payed 2.78 million...

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Mercator to invest 3 million euró in Bulgaria

The company’s first Bulgarian outlet will be located at the Galeria shopping mall in Stara Zagora in the south of the country.  Mercator has announced plans to open its first...

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Burberry opens children fashion store in Istanbul

The British fashion concern closes plant in UK, but expands abroad.  Company alert decreasing sales in the las quater and closed it second plant in the UK, but the expansion...

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Paper bag is not a real option

According to datas of Hungarian Trade Association the food industry and the retail sector has HUF 10 billion extra costs because of the new green tax.  György Vámos, secretary of...

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