News and articles
Not taking any chances
Date: 2009-05-05 08:00:00
Following the drop in sales seen in 2008, manufacturers expect this year to be better. Changes in consumer habits are also detectable in the HoReCa sector. – Sales in developing...
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New cash register zone concept by Wrigley
Date: 2009-05-05 08:00:00
According to Csaba Vajdahunyadi, sales director of Wrigley Hungária Kft., the market leader in the chewing gum category, the time has come for them to further enhance the scope of...
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Győri Keksz Ltd. moving to the industrial park of Győr
Date: 2009-05-05 08:00:00
Győri Keksz Ltd. is changing its location by moving to the industrial park of Győr. The company has brought a 10 thousand square-metre area, that’s where the new, 3 thousand...
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Tesco collecting PET-bottles and alu-boxes in 50 stores
Date: 2009-05-05 08:00:00
In January this year, Tesco introduced the taking back of used PET-bottles and alu-boxes in 37 stores. Now, the system is available in 13 other stores as well. The main...
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Ice cream sales stable in terms of value, dropping in terms of quantity
Date: 2009-05-05 08:00:00
Retail sales of ice cream remain stable at HUF 18 billion annually, but dropped by 7 percent in terms of quantity in the February 2008-January 2009 period, compared to the...
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Healthy Danone products for every child
Date: 2009-05-05 08:00:00
Though Danone Kft. has different programs for different target groups, the message is the same in all CSR activities pursued by the company. Danone Kft has been supporting a number...
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Another 40,000 unemployed
Date: 2009-05-05 08:00:00
The number of people in employment dropped to 3,790,000 in the December 2008-February 2009 period, while the number of unemployed rose to 378,000, which translates to an unemployment rate of...
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Ideal co-operation between manufactures and agencies IV. – You don’t have to believe everything!
Date: 2009-05-05 08:00:00
According to a survey conducted by Trade magazin and Promo Power Trade Marketing Agency, 78 percent of companies are sometimes forced to choose the cheapest merchandising service and 92 percent...
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Olympos gyümölcsital – megújult külső, bomba ár!
Date: 2009-05-05 08:00:00
Popular Olympos fruit drinks are now available in modernised packaging to both old and new consumers....
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Campari portfolio sold by BOLS Hungary
Date: 2009-05-05 08:00:00
From 1th April BOLS trades Campari International’s portfolio (Campari, Cinzano Vermuth, Cinzano Asti champagne, Old Smuggler whisky and Ouzo 12) in Hungary. With take-over of Campari’s portfolio BOLS can appears...
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Brands love mommy-bloggers
Date: 2009-05-05 08:00:00
Mommy-bloggers can easily become the big fishes of online marketing in the near future. As a matter of fact, mothers are top-consumers: they are responsible for $2.1 trillion of U.S....
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More intense POS activities for ice cream sales
Date: 2009-05-05 08:00:00
Private labels have conquered nearly one half of the market of ice cream. Flavour preferences are quite stable in the larger segments where intensive communication and innovative promotions can be...
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Franchise news
Date: 2009-05-05 08:00:00
Is there a crisis after all? Though we have heard optimistic statements from the representatives of franchise chains, recent news does not sound very good. The Gloria Jean’s chain closed...
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Egg prices expected to rise further
Date: 2009-05-05 08:00:00
Trends in the global market of meat and poultry are monitored by the Agricultural Business Research Institute (AKI). Egg prices began to rise rapidly in the EU in March, reaching...
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Royal vodka
Date: 2009-05-05 08:00:00
Royal, the market leading vodka in Hungary has been available in the usual quality, with a modernised look since April this year....
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Industrial real estate fair in Vienna
Date: 2009-05-05 08:00:00
Real Vienna, the international fair of industrial real estate is to be held for the fourth time this year, between 26-28 May. The event will be organised by Reed Exhibitions...
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NEXON representing ADP
Date: 2009-05-05 08:00:00
NEXON has been contracted by ADP Streamline, one of the leading outsourcing service providers in the world to represent it in the Hungarian market and to make its services accessible...
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Less ice cream sold
Date: 2009-05-05 08:00:00
According to a survey by GfK Hungária, ice creams continue to remain popular, though the growth in sales has come to a stop. 68 percent of the consumers interviewed in...
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Private chef
Date: 2009-05-05 08:00:00
Zsolt Litauszki (33) had been one of the great promises in the profession, but he has chosen to close his restaurant in spite of a very good start. This is...
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Hungary in economy mode
Date: 2009-05-05 08:00:00
As a result of the global financial crisis, the abundance of liquidity ended last year for Hungary. According to GKI forecasts, we are expected to reach the bottom of recession...
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Győri joghurtos Jó Reggelt!
Date: 2009-05-05 08:00:00
The new JóReggelt! filled with yoghurt cream is the first biscuit in which an active yoghurt culture is combined with valuable corn fibres in the shape of a delicious sandwich....
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Viennetta Eper
Date: 2009-05-05 08:00:00
Viennetta Eper is a creamy and soft ice cream in popular strawberry flavour, with big waves from 2009....
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Coca-Cola icons for the summer
Date: 2009-05-05 08:00:00
This year’s icons of the Coke Club – MTV Icon summer series of concerts will include Hungária, Ferenc Demjén and Edda. Apart from the 12 groups reinterpreting old hits, there...
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Bigger than expected profit for Messer Hungarogáz
Date: 2009-05-05 08:00:00
Messer Hungarogáz Kft. produced a bigger than expected profit last year. Its revenues totalled HUF 12.9 billion, while its operating profit was up by 8.2 percent compared to 2007. Technological...
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Committed to quality and unbroken customer confidence!
Date: 2009-05-05 08:00:00
Szikrai Borászati Kft. has been present in the market in its present form since 2004. Its owner and CEO, Tibor Sári and his team are committed to quality and reliability....
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Coming from America
Date: 2009-05-05 08:00:00
Attila Bicsár, chef of Alabárdos visited the US in February, holding a demonstration of Hungarian cuisine in the French Culinary Institute as one of the programs in the Year of...
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Rising prices in the food industry
Date: 2009-05-05 08:00:00
Domestic industrial prices were up by 2.4 percent in February 2009, compared to January and by 6.6 percent, compared to February 2008. Industrial export prices were up by 3.8 percent...
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Rauch Prémium
Date: 2009-05-05 08:00:00
The two new alcohol free fruit cocktails by Rauch will seduce us on the first occasion. These drinks made from 100 percent natural ingredients are also perfect materials for summer...
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