News and articles

Design, furniture, expert

Although the kitchen might justifiably be regarded as the most important place in a restaurant, it would be a grave mistake to economise on the design of the guest area....

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Following the gendarme from Saint-Tropez

Not much remains from the charm of the French Riviéra seen in the Louis de Funés movies of the 1960’s. Though the landscape and the sea is still beautiful, industrial...

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Fonte Verde természetes ásványvíz 0,75 l PET-kiszerelés

The new, 0,75 litre Fonte Verde natural mineral water provides everyday convenience and the most important preconditions for feeling good....

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Twice as many organic products in Cora

The number of organic products has doubled in the Törökbálint Cora store since 2007, to almost 500. Bio vegetables fruits are the most popular products, but customers are also beginning...

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New name for Hungarian Bonduelle subsidiary

Bonduelle Nagykőrös Kft, the Hungarian Bonduelle subsidiary will operate under the name Bonduelle Central Europe Kft in the future and will also be responsible for regional sales and marketing activities....

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Bio baguettes by Ceres

Pre-baked, bio mini baguettes made from bio flour and intended for health conscious consumers have been added to the Ceres ZRt. product range....

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Strengthening organised wine trade

An increasing quantity of wine is sold in the major retail chains. In the June 2007- May 2008 period, sales were up by 3 per cent in terms of quantity...

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Healthy products also need promotion

Health consciousness has been the most important trend in recent years. Manufacturers are adapting to changes in consumer preferences and hyper markets often allocate separate shelf space to healthy products....

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True innovations behind expansion in the air fragrance market

Price competition is not quite as intense in the market of air fragrances as in other categories. Brands focus on innovation and new fragrances. According to Nóra Csizmadia, from SC...

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Oiled trade?

The market of cooking oils, flavoured oils, vinegar and balsam vinegar is an area where demand is growing, especially among special types unknown before. However, distribution channels are not always...

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(HU) Kereskedelem kínaiul

Commerce in Chinese When I recently visited China, I had read the travel guide beforehand to see what I could expect. One of my destinations was Hong Kong, which I...

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KIT KAT Chunky Cappuccino

The crispy KIT KAT wafer filled with delicious cappuccino cream is irresistible. Limitált kiadás!...

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A snapshot of Hungarian consumers

The Hungarian Consumer Conference 2008 was held for the second time in early June. Unconventional, interactive presentations helped the 200 participants to learn more about Hungarian consumers. Hungarian consumers do...

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New marketing director for Borsodi

András Szirbek has been appointed the new marketing director of Borsodi Sörgyár Zrt. He had been a brand manager of brands like Magnum, Delma, Flora, Bertolli, Rama, and Lipton. Subsequently,...

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Holiday in Tunisia with Farm Tojás

Farm Tojás Kft. is the first enterprise in the egg market to organise a price game from June 2008 to September. The prize game is linked to Extra Sárga Farm...

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Let’s have a festival!

Wine competitions and festivals are becoming synonyms, though the two things are quite different, as their purpose and form is quite different. 300 wine competitions are held in Hungary annually....

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Still not enough knowledge

According to Otília Dörnyei, director of Gfk, dietary preferences are slowly changing, with a shift towards healthier food. Unfortunately, when money has to be saved, consumers economise on healthy food...

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Increasing role of drugstores in market of air fragrances

According to data from the ConsumerScan of GfK Hungária, the quantity of air fragrances sold in the first four months show stagnation, but sales dropped in terms of value, owing...

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Britons shopping, Spaniards saving

According to an Eurostat estimate, the volume of retail trade was up by 2 per cent on average in the 27 EU member states in May, compared to 2007. Retail...

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Kozák Ákos: Treasure hunters (A snapshot of Hungarian consumers)

It was a little weird, reading a book by an author I know personally quite well. I think it takes a lot of courage to write a book about Hungarian...

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Hygolet Sit Down higiénikus toalettülőke-rendszer

100% germ free automatic toilet seat system...

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Possibility for growth in spite of difficulties

Representatives of the food marketing business are to meet in Budapest again. The marketing conference of the organisation named CIES – The Food Business Forum will be held on 5-6....

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STI Display forms regional subsidiary

STI group – the number one manufacturer of displays in Europe –formed a subsidiary for supplying the Central-Eastern European market in June. STI Display Hungary Kft will supply creative POS...

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White Lily in Hungary

The White Lily restaurant hygiene program has arrived in Hungary. The program intended to improve the hygiene of restaurants was launched by experts of Johnson Diversey and a district council...

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Lower wine consumption last year

Rising average prices, smaller quantities purchased less frequently – these were the main trends in Hungarian wine consumption in 2007, according to data from GfK Hungária. Wine consumption was down...

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Cleanliness is not enough

Products related to washing are the largest category among chemical products. The assortment of such products has become confusingly wide for consumers… According to Ágnes Benke, from EVM Zrt, the...

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When you need a little energy

According to Orsolya Varga, trade marketing manager of Energizer, growth in the market of batteries is continuous but slow, with an increasing proportion of consumers choosing quality in the shape...

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The power of strawberry

Prices of agricultural products were up by 31.5 per cent in May 2008, compared to May 2007. The average price of plant products was up by 38.3 per cent, while...

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Summer moments

With my wife and some friends, we have decided to go touring by car. Our destination was Barcelona via Italy and the Riviera. We have chosen the shortest way, through...

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Infiore150, Infiore50

New, 33×33 cm size napkins for gastronomy...

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