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Tchibo Exclusive & Exclusive Mild

The flavours of the new coffee mix developed by Tchibo experts comes even closer to Hungarian taste than before....

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Promotions and efficiency

Promotional sales accounted for up to 40 per cent of overall sales in some of the largest categories last year. 82 per cent of Hungarian consumers are actively looking for...

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Merci, Valentin

Storck celebrated Valentine’s day with consumers in stores and cinemas. A romantic comedy directed by Tamás Sas and sponsored by Merci started playing on 14. February. Storck also uses elegant,...

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Eggs from milk chocolate are the most popular

Retail sales of Easter sweets dropped by 9 per cent in terms of quantity last year. Total sales amounted to HUF 22.5 billion in 2007. Sales continue to be concentrated...

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INBÉ (GDA) on Chio bags

Chio Magyarország Kft. has been the first Hungarian manufacturer to adapt the voluntary system of INBÉ (GDA) designation launched by 8 multinational companies. By August this year, INBÉ data will...

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Category management of dm focuses on tactics

Rita Bokor, assortment manager of dm-drogeriemarkt is familiar with the topic of category management, as she is the author of a number of publications about this topic. – How and...

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Montice

A new addition to the Montice product line: the nice, chocolate flavoured seal figure also covered in chocolate will be available in a 8x30g = 7 + 1 family size...

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(HU) Nem elég szigorú a csődtörvény

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Healthy Growth in Functional Food Market

Consumers are becoming more skeptical about the health claims made by food and drink manufacturers. Datamonitor analysis estimates that the combined US, Western European and Asia Pacific functional food and...

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January's unemployment rate of 8.1 percent

In the period of November 2007–January 2008, the number of employed people was 3,873 thousand and the number of unemployed people was 343 thousand. In the given period, 54.6 percent...

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European companies have to decrease their sugar output with 1.14 millio tons

If they fail to make satisfactory cutbacks, companies risk a final cut with no compensation being imposed on them.  Until now, 4.8m tonnes have been renounced within the restructuring scheme,...

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FMCG prise cartel in France

If found guilty of anticompetitive practices, the companies could face fines of up to 10 percent of their annual worldwide revenue — possibly amounting to billions of euros.  Le Figaro ...

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GEFCO duplicated its sales in Hungary

The EFCO logistics integrator specialis had HUF 4 billion income, twohold as last year.   Half of the sales came from distribution of vehicles and groupage and full/part-load road transport....

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Henkel 4Q Net Profit +11%

In the full year, Henkel posted sales of EUR13.07 billion, up 2.6% from 2006, organic sales grew 5.8%.   Earnings before interest and taxes, or EBIT, in the fourth quarter...

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Not tumult at Janury clearance sales

According to Media Research Company in spite of the prise actions and sales outs people don't buy anithing.  75% of the answerers said that don't want and will to shop...

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Fine on Magyar Cukor Zrt. because of water pollution

In February 33,000 m3 pollutioned water fall into brook Ikva from company's distroyed reservoir. The bad case happened in Magyar Cukor's Petohazi plant, the firm has to pay HUF 22...

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Hungarian National Wine Exhibition in London

With assistance of the Hungarian Agricultural Marketing Centre 26 famous Hungarian Winery show its offer in London Opera on 4th March.   For the prestigious event take part distributors, agent...

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Intelligence ADT Ultra•Max at Marionnaud

8 of the 10 international retail chains prefer ADT's solutions.   After a successful test periode in 2007 Marionnaud choose for protection the Ultra-Max®, the authentic Acousto-Magnetic technology. The first...

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Procter & Gamble Co to cut about 15 percent of its management staff

The company aims to accelerate annual productivity growth from 6 percent to 7 or 8 percent over the next five years. The world's largest household and personal-care products maker also...

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Aldi enters the Polish market

The German discounter Aldi, opened its first seven stores in Poland on 25 February. The network’s discounts are located in Poznan, Jelenia Gora, Sulechow, Glogow, Zory, Brzeg and Tarnowskie Gory....

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One third market share for Heineken Hungaria

In spite of bad business environment the company increased its sales and profit in 2007.   Last year the company sold 9% more beer, almost 2,400 hectoliters, the nettó sale...

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Extra guarantee at Indesit Company

Customer can raise the „normal” two years guarantee at Indesit products with another two, at Hotpoint-Ariston products with extra 3 years.  According to GFK Research Company on the Hungarian market...

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Grain's Prise on the Top

Wheat for May delivery rose to $12.145 a bushel in after-hours electronic trading on the Chicago Board of Trade.  Global wheat stockpiles will probably fall to a 30-year low this...

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Tax authority assigns to use the old cash registers

According the Hungarian Tax Authority the older type of cash register, which can't rounding are availability. Authority brings in a verdict, that the rounding doesn't qualified as money-making, so traders...

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Electrolex sales over HUF 200 billion

The sales growth is to thank to the capacity increase of the plants in Jaszbereny and Nyiregyhaza. Last year Electrolux sales increased with 11% to HUF 201.1 billion. The company...

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Privat labels awarded

Each year, PLMA gives recognition to retailers and wholesalers for their achievements in store brand marketing and product development. The awards are presented at PLMA’s annual trade show and represent...

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Retail wings in Poland

January Retail Sales Up From 2007 Polish retail sales in January rose a strong 20.9% year-on-year, but fell 18.7% when compared to December 2007. According to figures from the national...

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Anheuser-Busch Considering Counter-bid For Scottish & Newcastle

Anheuser-Busch reported to be examining whether to launch a last-ditch counter-offer for Scottish & Newcastle, the UK's biggest brewer. According to an unsourced article in the Sunday Times newspaper, the...

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Auchan To Revamp Private Label Packaging

The new packaging focus on modern looks and clarity. The programme, which was started at the end of 2007, has been rolled out to 800 of its 10,000 lines. Auchan...

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