News and articles

The increasing of recycling is a Europe-wide trend

According to the survey of the European Container Glass Federation (FEVE); The household glass recycling in Europe increased into record heights, in 2008. In 2008, 25.5 billion bottles, about 11...

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OKSZ vs. Agricultural Office

The National Trade Association expressed its consternation in a communication, in context with the Agricultural Office’s Food Code related resolution. According to OKSZ; the Office cannot determine such implementing terms,...

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2010 may be worse for German households, than last year

In 2009, consumption in Germany increased by 0.4 percent, boosting the economic development. In 2010, household spendings are expected to stagnate – appears in the latest research of GfK Group....

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Hot meal vouchers

The National Trade Association, responded to the promise of the Prime Minister's Office – which promises the release of a new Tax Authority Notice, about the usage of hot meal...

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Lidl expands in Romania

Lidl prepares to conquer Romania. The German supermarket chain will open 20 stores in Hungary’s eastern neighbor, the first department stores will be in Bucharest. The first Lidl stores were...

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SPAR is committed to quality

The SPAR Magyarország Kereskedelmi Kft. operates an SGS certified – the world's leading certification organisation – Integrated Management System (IIR) since December 2009. This system has two elements; the ISO...

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Pizza from star chefs

The most famous French chefs are planning to conquer the fast food market. The Michelin-starred chefs has pizza-delivery plans also. The fast-food restaurants have been taboo subject among the star...

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Environmentally conscious shopping bags in the METRO stores

METRO Trade Ltd. is strongly committed to environmental awareness in many areas, for several years. METRO would like to decrease pollution with its environmental-friendly, several times usable, long lasting and...

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Experience-hungry consumers vs. discount store dominance

The fact that large German retail syndicates went bankrupt this year indicates that new strategies are needed to survive. 90 lecturers and 1,200 decision-makers focused on these new strategies at...

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Trade marketing toolbar – Display

What makes a display work? Why do some of them multiply sales while others remain practically invisible? Are their golden rules? What are the latest trends? To display means making...

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Coca-Cola Magyarország won a prize at CSR Best Practice competition

The competition was organised by the Hungarian Public Relations Association (MPRSZ) and there were 17 entries. Coca-Cola entered with a rehabilitation programme of the Szabadság island near Mohács, as the...

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The epaper solution wins

CBA was the first to introduce ZBD’s new generation epaper shelf label solution, in its new store in Mogyoród: the solution is a world premiere that came out in 2009...

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Shampoo average prices develop steadily

Shampoo ranks ninth among the 60 household chemicals and cosmetics categories measured by Nielsen. The annual market is worth HUF 11 billion and value sales were up by 2 percent,...

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Baking industry concentrates further

While last year’s grain harvest was good, low buying prices were a disappointment to farmers. The baking industry has been concentrating for years; the number of small companies is declining,...

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Health-friendly restaurants

The objective of the Health-friendly programme is to promote healthy eating. According to project manager Éva Péterfia, about 1,000 restaurants are interested in joining the initiative. Member restaurants forbid smoking,...

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Fewer promotional leaflets and shorter promotional periods

According to GfK Hungária’s Leaflet Monitor, comparing the first nine months of the leaflet market in 2009 with the same period in 2008 shows that the number of leaflets published...

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Medve Óriás kocka 46,7 g ömlesztett sajt

MEDVE Óriás Kocka will be a popular offer for cheese lovers with its 46.7-g packaging and favourable price....

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Grüne Woche, Berlin, part 1 – In addition to consumers, Hungarians also met purchasers in Berlin

In January, Hungarian food products were given media surface in the value of HUF 30-50 million in Germany – Hungary was the partner country at the Grüne Woche food and...

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Environmental product charge system changed again from 1 January

As recession hit different industries to a varying extent, actors in the packaging industry sensed the crisis differently. Those who produce packaging for daily consumer goods were affected less or...

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We insist on our espresso

When it comes to indulgence, we insist on our cup of coffee the most – revealed an on-line survey recently. NESCAFÉ Dolce Gusto surveyed the users of TeszVesz, an auction...

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Women and alcohol

From January, Dreher Sörgyárak Zrt.’s informative website www.alkohol.info.hu examines the relationship between women and alcohol. Because of biological reasons, women react to alcohol differently from men, but at the same...

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Hair dye is in the best position

According to the Nielsen Retail Index, in terms of both value and volume only hair dye sales trends were positive in November 2009-October 2009. Measured in Forint, 8 percent more...

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Pasta prices slightly reduced – turnover remains stable

Pasta is one of the most popular food products in Hungary. It ranks eleventh among the 90 categories measured by Nielsen, measured in value. Annual retail sales are above the...

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Nespresso Corner

Capsule coffee takes off slowly in the Hungarian bar/restaurant/café sector. At the end of last year, Nespresso appeared in Media Markt stores with special tasting-stands: Nespresso Corner offers a new...

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Hungary on top of the inflation list

In November 2009, in the EU-27 consumer prices were 1 percent higher on average, compared to prices in November 2008. The biggest increase was measured in Hungary (5.2 percent) and...

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Ideal sütemény

Ideal biscuits represent a new category on the market with their composition and individual packaging....

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Mirror, mirror on the wall, who is the…- PLMA 2010, Istanbul

2009 was the year of private labels: due to the economic crisis spending habits changed all over Europe and these changes were favourable for Private Label. The PLMA 2010 conference...

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It is rewarding to care about hair

Hair dye belongs to the smaller categories on the cosmetics market, but it is very important and it expands by 3-5 percent every year. No wonder, as many decide to...

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Caravan to Egypt

Pannontej Zrt. organised another successful promotion for its Karaván brand. Between 5 October 2009 and 8 November 2009 customers could send in stickers found in the packaging. Every week 100...

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New appointments at METRO

From 1 January 2010, György Óvári is the new operations director of METRO Kereskedelmi Kft. His predecessor, Tibor Zsombor will remain with the company as senior executive advisor for the...

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