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Ice cream sales by shops took a favourable turn

Ice cream managed to better its market position: according to the Nielsen Retail Index retail turnover increased in terms of both value – by 3 percent, reaching HUF 18 billion...

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Hungarian POP contest

POPAI Hungary joins the international POPAI Awards series by announcing a competition for POP tools. The jurying will take place at the next Business Days in Tapolca. Winners will participate...

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Wage increase at Kométa

Kométa ’99 Zrt. was the first meat-industry company to start negotiations with trade unions and to increase the wages of employees by 3.5-4.5 percent as of 1 March. The average...

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Coffee in a hundred different ways

On 23-25 April, Magyar Kávétársaság Kft. organised the Marvellous Coffee trade fair. Bravos, Pellini, Mauro, Musetti, SaraLee, Semiramis, Pasco and Nestle were all present. The event’s objective was to facilitate...

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Firsthand market research

Firsthand market research data’ was the title of Trade Marketing Club’s meeting on 15 April in the BKIK headquarters. Leading experts from GfK, Nielsen and Ipsos analysed the past year...

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Food prices stepped on the brake

In March 2010, the monthly average consumer price increase was 0.7 percent, but compared with March 2009 prices were up by 5.9 percent On average, prices were 6 percent higher...

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Ice cream experiences from branded products

It seems like the crisis does not affect ice cream sales – Nielsen reported improvement. If we look behind the trend, we can see that private labels are slowly expanding...

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Private life made public

While shopping, customers can now use their smartphones to compare prices with prices offered by other shops. Shopkick, a recently established California enterprise uses the phones’ location-sensing abilities to send...

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Bestillo is the favourite of Gyula dwellers

Bestillo Pálinkaház’s raspberry pálinka was the spectators’ favourite at the 11th Kisüsti Pálinka festival in Gyula, where the jury tested 851 pálinkas and distillates. Boldogkő Fruit Kft., the manufacturer of...

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Industrial Oscar for Tetra Pak

The Budaörs plant of Tetra Pak is the first Hungarian packaging material manufacturer that has won the Manufacturing Excellence Award of the Japan Institute of Plant Maintenance. The industrial ‘Oscar’...

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Members of the food chain are more disciplined year by year

In Hungary people’s trust in food products has never been shaken. Not even six years ago, during the paprika scandal. Nevertheless, the bird flue did some harm to chicken farmers....

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Industrial prices decreased

lthough in February 2010 industrial export prices were 0.9 percent higher than in the previous month, they were 5.4 percent lower in comparison with February 2009. Prices in the food...

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Larger packaging units experienced a bigger decline

Data from GfK Hungária’s ConsumerScan indicates that 40 percent of Hungarian households bought some kind of family size ice cream in 2009. The average household purchased this cold delicacy 6...

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The fourth screen

It caused a lot of excitement when in Nielsen’s first quarterly report the company audited the efficiency of programmes and ads in so-called 4th-screen broadcasts – these run on displays...

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Riceland’s prize game continues!

This year started well for one participant of Riceland’s loyalty programme – players only had to collect 5 Riceland logos – as in both January and April one lucky winner...

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NaturAqua

Thanks to NaturAqua Emotion Peer-Lemon Balm’s unique, pleasant taste the daily liquid intake is more pleasurable....

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Consumer trust

Food safety is important for every second Hungarian in deciding where to do their shopping, informs a Nielsen survey. Six out of ten Hungarians think the products they buy in...

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Inflation in Hungary is the highest

In February 2010, in the EU-27 consumer prices were 1.4 percent higher on average, compared to prices in February 2009. The biggest increase was measured in Hungary (5.6 percent) and...

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Growth in terms of both value and volume

The Nielsen Retail Index revealed that mineral water’s market position strengthened in retail: in April 2009-March 2010 value sales improved by 3 percent and neared HUF 47 billion, while Nielsen...

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Design and brand building the P&G way

The significance of in-store marketing keeps growing. According to a report by Nielsen, in-store tools are more influential in shaping awareness than television. So Phil Duncan, the head of P&G...

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The first quarter of the European food retailing was successful

The recovery from the crisis continued in the food retailing of the developed European countries: store turnover increased by 4, percent in value and 1 percent in volume, compared to...

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The foreign suppliers are cautious with the Hungarian firms

According to the Atradius Credit insurance; the rate of late and non payments is the hihest ever in Western Europe in early 2010, so businesses increasingly turned to claim managers....

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Tesco recruits regional suppliers

Tesco Global Stores Ltd. invites the local producers of Győr-Moson-Sopron, Zala, Vas and Veszprém counties to a supplier meeting. The Regional Supplier Forum, that will be held on the 3rd...

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One shopping center for nineteen thousand Pécs inhabitants

Among the five big cities of Hungary (Debrecen, Győr, Miskolc, Pécs and Szeged), the highest number of shopping centers are in Pécs, the least in Debrecen, Miskolc, and (yet) in...

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Wal-Mart's first-quarter profit is a positive surprise

The world's largest retail company, the Wal-Mart performed over the market expectations, primarily due to the good indicators of foreign sales, which offseted the weak domestic market performance. The company's...

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Goats and sheeps may escape from the electronic chip

The European Parliament (EP), adopted the Hungarian amendment that the individual electronic identification (chip) should not be a mandatory in the cases of goats and sheeps under the age of...

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Consumer confidence is on its ten-month nadir in China

In April consumer sentiment decreases for the second month, which can be associated with the government measures taken against economic overheating. China's consumer confidence index decreased by 1.3 points to...

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Flexibility remains the most important feature of the Cryovac ® BDF

The new Cryovac ® BDF SOFT and Cryovac ® BDF Easy Opening solutions open up new horizons for product design, such as packaging and reducing costs. The new Cryovac ®...

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Several billion storm damages hit the agricultural sector

The weekend rain caused several billion HUF damage to the country's agriculture. According to the Hungarian Chamber of Agriculture, more than 150 thousand hectares are under water. After the near...

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Another gold medal for the Demeter Winery

The Demeter Winery of Eger was highly competitive at the Bordeuax-based Challenge International du Vin competition this year. The winery’s Hanga 2009 wine received Gold medal at the prestigious wine...

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