Other

Special shoppers’ forum in INTERSPAR

At the INTERSPAR in Allee shopping centre in Buda there was a special shoppers’ forum on 18 February for gluten- and lactose-sensitive people, who shared their opinion about the chain’s...

Read more

Home court advantage

Traditional flavours hold on to their leading position among canned products and jams. However, globalisation brought new trends as well. Nielsen’s data suggest that in the second half of the...

Read more

New, standard measurement on the radio market

From January 2010, the Hungarian radio market applies a new, standard, hybrid method for measuring its audience: it was developed by the consortium GfK Hungária–Ipsos and soon the first official...

Read more

Még frissítőbb és természetesebb az Apenta!

Apenta mineral water-based soft drinks are produced without using artificial colouring from March 2010....

Read more

ProSweets – a suppliers’ fair

Pro Form Kft. represented Hungary at ProSweets, the trade fair of confectionery suppliers. 325 companies came from 30 countries to meet 19,000 trade visitors. The fair showed that machinery manufacturers...

Read more

Evil rates

From retail’s point of view, the most important question last year was whether the decline in demand and turnover already hit rock bottom or it could still go lower? Another...

Read more

SPAR – all year round campaign

SPAR Magyarország Kft. launched a year-long campaign called ‘Our Hungary, our SPAR’, with the aim of promoting excellent Hungarian products from domestic producers and suppliers. In 2009, 68 percent of...

Read more

News

Lidl prepares to conquer Romania. The German supermarket chain will open 20 stores in Hungary’s eastern neighbour; the first department stores will be in Bucharest. German group Tengelmann sold its...

Read more

Cleaning product average prices augmented

The market of household cleaning products contracted by 2 percent last year, with retail sales amounting to HUF 20 billion – states the Nielsen Retail Index. General cleaning product, scrubber...

Read more

Healthcare: we like to buy vitamins in drugstores too

When it comes to buying vitamins we spend every fifth Forint in drugstores. In 2009, vitamin sales in drugstores surged by 60 percent; at the same time sales in pharmacies...

Read more

SIÓ Gyümölcs Szörp – Hagyomány mesterfokon!

SIÓ Gyümölcs Szörp offers the fresh flavour and natural character of ripe fruit without preservatives, in aseptic PET bottle....

Read more

From the journalist’s Berlin notebook

“After Hungary’s accession to the EU we needed three years to accommodate. We learned our lesson and are ready to compete.” (József Gráf, minister of agriculture and rural development) •...

Read more

GROW Group becomes independent

GROW Group, one of Hungary’s leading human and organisation development groups ended its cooperation with TMI International and became an independent Hungarian brand as of January 2010. The Group won...

Read more

New customer and marketing manager joins METRO Cash & Carry International’s team

Diego Bevilacqua, formerly the vice president of the Unilever group, was appointed METRO’s customer and marketing manager and member of the board. He will be responsible for marketing and brand...

Read more

Future Store

Trade magazin and Trade Marketing Club cooperated to build a 150-m² store where futuristic retail, technology and marketing communication solutions were introduced for the first time in Hungary. Magyar Telekom’s...

Read more

Nappy pant sales grew above the average

Nappy pants’ turnover is the third biggest among the 60 household chemicals and cosmetics categories measured by Nielsen. Compared with 2008, value sales increased by 6 percent last year and...

Read more

Promotion leaflets’ influence is considerable

Unaddressed promotion leaflets have a great influence on consumers, motivate impulse buying, and inform about new products or promotions – an Ipsos survey points out. In 2006, the turnover in...

Read more

9MM Energiaital 0,25 l

9MM energy drink is out in an explosive, bullet-shaped can and in trendy mixed fruit flavour....

Read more

GKI: returning confidence, increasing business cycle

In March, the GKI Sentiment Index was close, the consumer confidence index was even higher than the last pre-crisis level, which was in September 2008. According to the survey of...

Read more

Shortage in the coffee market

Over the next few years, the shortage can increase in the coffee markets of the world, because the production is not keeping pace with the growth of consumption. According to...

Read more

China hardens

According to Chinese opinions; that will result in serious consequences, if the United States would restrict the import of products and services of Asian countries in America, referring to the...

Read more

New Executive Director at Danone

From the 16th of March, a new Executive Director took over the management of the Danone Dairy Production and Distribution Ltd. The Italian expert, Paolo Maria Tafuri (49) arrived with...

Read more

Cooking-oil scandal in China

New food scandal bursted out in China: The authorities highlighted that at least ten per cent of the cooking oils are produced illegally, and the oil contains highly toxic aflatoxins....

Read more

DREHER 24 Everest Expedition: To the summit

Klein Dávid and Várkonyi László aim to reach the summit of the Mount Everest without the help of oxygen supply and sherpas, in the scope of the Dreher 24 Everest...

Read more

McDonald's for sustainable growth

McDonald's has been seeking for years to use less and less natural resources in its restaurants. Thanks to the company's energy conservation program, the water usage significantly decreased, despite the...

Read more

Plant credibility shutdown required from Bajnai

Májer János, Tokaj’s independent mayor sent an open letter to Prime Minister Gordon Bajnai, over the shutdown of public credibility of the straw-fired power plant, planned to build in Szerencs,...

Read more

Easter chocolates: Most favourites are the egg and the bunny

The retail turnover growth of Easter confectionery came to a halt last year. According to Nielsen Retail Index; during the holiday period of 2009, a 1 percent decrease occured in...

Read more

The pálinka industry developed much in the past decade

The domestic pálinka industry was successful last year. 600 thousand hektoliters of distillate was produced in the distilleries, but there is no too much money for marketing – said Panyik...

Read more

Recycling saves 17 thousand hectares of forest in one year

In the last year, in the Member States of the European Union, 350 thousand tons, more than 13 billion beverage cartboards were selectively recovered; 33 pieces from 100 milk and...

Read more
Oldal