Company and Personal News

Slogans for shaving: convenience, skin care, design

Continuous innovation has left its mark in the market of shaving products. Shaving foam is losing its appeal, after shave lotions are no longer all about masculine fragrance, while razors...

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Turkey market: recession not as bad as expected

Production of turkey meat in the EU declined by only 3,5 per cent last year, though 5,5 per cent was expected by experts. According to a forecast by USDA, the...

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Douwe Egberts

Everybody has a playful side. Play and win with Douwe Egberts Karaván coffee! Agency: BBDO Budapest Zrt. Customer: Sara Lee Hungary Zrt. Product: Douwe Egberts Karaván Apperance: RTL Klub, Viasat...

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In house health program

As a part of its “Testébresztő” project, supporting amateur sports activities, Coca-Cola Beverages (Magyarország) Kft. has worked out a health improvement program for its own employees as well to assist...

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The Netherlands

The Netherlands is our third biggest supplier of agricultural products. Our exports to the Netherlands grew by 2,6 per cent in 2006, to EUR 150 million. Exports of corn increased...

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Objective: to follow contours perfectly

Convenience is the most important requirement in the HUF 1,5 billion market of electric razors. The primary objective during development is to allow a perfect shave even in places which...

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Waiting for interest rates to fall

According to a forecast by GKI Gazdaságkutató ZRt made with the co-operation of Erste Bank, the objectives of the convergence program for this year are almost certainly going to be...

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Scooby-Doo

The children’s favourite Scooby-Doo, goes through exciting adventures in the cartoon serial. From now on, children will be able to accompany him on his adventures. Stickers can be collected from...

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Mirbest opening new warehouse

Mirbest Group opened its new warehouse in Biatorbágy on 21. March. The group was established by nine Hungarian wholesale businesses in 2003 to compensate for the effects of market concentration...

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Poland

Exports to the Polish market of agricultural products grew by 22,4 per cent. Our export of EUR 152 million was composed of diverse products. The most significant item among these...

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Drugstores selling largest quantity of insecticides

According to the retail index of Nielsen, the market of insecticides expanded last year. Sales grew by 15 per cent in terms of volume, while by 6 per cent in...

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Foreigners staying longer

The total number of nights spent by foreign and domestic visitors at commercial places of accommodation in the first two months of the year grew by 5 per cent compared...

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Libero Up&Go

It’s natural to be wet, it takes Libero to be dry. Agency: DDB Budapest Reklámügynökség Customer: SCA Hygiene Products Kft. Product: Libero Up&Go Bugyipelenka Apperance: RTL Klub, Viasat 3 Period:...

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First Borsodi graduates

The first graduates of Borsodi Business Academy received their diplomas in The Adult Education and Regional Institute of Miskolc University, on 13. April. Borsodi Sörgyár Zrt. and Miskolc University established...

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Slovakia

Hungarian agricultural export to Slovakia, our sixth biggest export market grew by 48 per cent in 2006. Sugar accounted for a quarter of our export, totalling EUR 40 million. Increase...

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Electricity is the future in fighting insects

This is an FMCG category , where global warming has a positive effect. The warmer the weather gets, the more insects we have to fight. Aerosols still account for half...

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Promotional leaflets: improving quality and content

According to the findings published in GfK Leaflet Monitor, the market of promotional leaflets published regularly by retail chains has seen substantial development. The number of such publications is growing...

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Royal days with royal aroma!

During the two weeks before Easter, a promotion named “Royal days with royal aroma” was held by Kraft Foods in selected stores of the Spar group. Hosts and hostesses from...

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