Company and Personal News
Objective: to become the market leader
Date: 2007-09-24 08:00:00
György Sóskuti has been appointed as the new sales director of Tchibo Budapest Kft. He began his career 12 years ago with Nestlé Hungária Kft., as a sales rep. Later,...
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Barely packaged merchandise, conservative consumers
Date: 2007-09-24 08:00:00
According to Béla Kertész, general secretary of the National Packaging and Moving Association, the quantity of packaging materials used by the Hungarian economy is still only half of the European...
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Sunshine, songs, logic
Date: 2007-09-24 08:00:00
According to Greeks, Crete is the birthplace of European culture and having taken a look at the palace of Knossos, I find this an absolutely credible claim. Since Cretans are...
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Facts and arguments
Date: 2007-09-24 08:00:00
Compared to August 2006, food prices rose by 10,9 per cent, which is above the average rate of inflation. Food prices are also rising drastically in the world market, as...
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Bunny with new batteries
Date: 2007-09-24 08:00:00
A special promotion was organised by Duracell for the beginning of September. .Human size pink rabbits appeared in the streets of Budapest to exchange used batteries of passers by for...
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Private labels on the offensive
Date: 2007-09-24 08:00:00
Retail sales of praline show dynamic growth. Sales have expanded by 10 per cent in the July 2006 – June 2007 period, exceeding HUF 15 billion, according to the Retail...
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Continuing argument over environmental charge
Date: 2007-09-24 08:00:00
Packaging has been subject to an environmental charge for ten years, but the amendment of relevant legislation in 2005 stirred up a heated argument. According to earlier legislation, the environmental...
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From store to store in Shanghai (part 2.) – Lotus flower
Date: 2007-09-24 08:00:00
We have visited Shanghai to attend the CIES conference which gave us an opportunity to take a look at retail trade in China. Lianhua (Lotus flower) is a 703 square...
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Price limits
Date: 2007-09-24 08:00:00
It is hard to tell yet exactly how much damage has been caused by the drought. Farmers talk about losses amounting to hundreds of billions, whereas another calculation recommended by...
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Get your cards!
Date: 2007-09-24 08:00:00
The MasterCard Europe campaign has played a part in increasing the number of businesses where cards are accepted by 36 per cent last year. The number of credit cards also...
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Weakening „B” brands among pralines
Date: 2007-09-24 08:00:00
Preparations are on the way for the long praline season, which will reach its peak around Christmas. Private labels hold stronger positions than ever before, but premium products are also...
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Creativity in a bottle
Date: 2007-09-24 08:00:00
Being practical is not all that matters in packaging of soft drinks, as a boldly innovative bottle can boost the image of a brand remarkably. Coca-Cola Magyarország introduced the aluminium...
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Aggressive expansion to counter international giants
Date: 2007-09-24 08:00:00
According to Liang Wei, CEO of Lianhua Supermarket Holding, they are planning to open 1,200 new, modern stores. Their main competitors in the struggle for dominance in the Chinese retail...
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Stores opening
Date: 2007-09-24 08:00:00
Coop, Püspökmolnári Open: 17 Aug. 2007 Chain: Coop Store space: 160 m2 SKU: 3000 Coop, Szolnok Open: 3 Sept 2007 Chain: Coop Store space: 220 m2 SKU: >4000 Spar, Kalocsa...
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Omni consumers coming?
Date: 2007-09-24 08:00:00
According to a recent survey conducted by IBMin the US and the UK, a new type of consumer is emerging. “Omni consumers” are quite immune to traditional advertising, as they...
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Knoppers for joggers
Date: 2007-09-24 08:00:00
The slogan “quality nutrition + exercise = active life” will be used to promote Knoppers wafers, a Storck product among joggers taking part in the races of the autumn season....
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What a moment can do…
Date: 2007-09-24 08:00:00
… Namely the moment when we make up our minds to buy Ariel or Pepsi washing powder, or to buy that nice little shirt for our kid who already has...
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Tesco presenting Tesco Színes
Date: 2007-09-24 08:00:00
Tesco has presented its Tesco Színes private label products at a press conference. Some of these have been developed specially for the Hungarian market, some have only been available in...
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Metro in Gyali ut modernised as well
Date: 2007-09-24 08:00:00
Metro Cash & Carry Hungary opened its new, modernised store in Gyali ut on 6. September. Three Metro stores have been modernised so far this year and by the end...
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New horizons for STI Petõfi Nyomda
Date: 2007-09-24 08:00:00
Petőfi Nyomda has been operating as part of the German STI group since 1. June 2007. Both companies supply high quality packaging material for international brands. STI is an expert...
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European Milka tour
Date: 2007-09-24 08:00:00
The Milka Alpine Experience Tour of 16 countries came to Hungary between 18-26 August, visiting 5 cities and introducing the world of Milka....
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New management for Mood Media
Date: 2007-09-24 08:00:00
Former CEO Jean-Marie Noizet became president of a Mood Media in June 2007, while Jonathan Patrick, formerly of MTV Networks International became the new CEO. The company is present in...
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Discount stores behind the growth of private labels
Date: 2007-09-24 08:00:00
As a result of the advance of private labels, one out of five HUF spent on food is paid for a private label product. Private labels are less successful among...
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Lekkerland online as well
Date: 2007-09-24 08:00:00
Lekkerland began operating its online sales system jointly with Online Eurest Étteremüzemeltető in June. 1500 food and non-food items can be ordered using the online system....
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Adverticum AdServer modernised
Date: 2007-09-24 08:00:00
The online advertising system of Adverticum Zrt. was modernised in August. The main new feature of Adverticum AdServer NG is that independent applications can now be connected to the core...
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From grandma’s best to Mexican cuisine
Date: 2007-09-24 08:00:00
The food industry has responded to our accelerated lifestyle with plenty of innovation. The assortment of instant food has expanded significantly. Instant food is a very comprehensive category. It includes...
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Commercial vehicles with extras
Date: 2007-09-24 08:00:00
Only 40 per cent of Hungarian forwarding businesses use vehicles which are not older than six years, while 30 per cent use vehicles which are older than nine years. If...
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Shop & Roll
Date: 2007-09-24 08:00:00
Shop&Roll rolling basket is an ideal tool for regular shopping....
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Hungrana producing bio ethanol
Date: 2007-09-24 08:00:00
One of the leading Hungarian manufacturers of food ingredients, Hungrana Kft., has begun production of E-85 bio ethanol. They will soon be able to process 3,000 tons of maize daily,...
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Lebensmittel Praxis: special edition about Hungary
Date: 2007-09-24 08:00:00
According to the special edition of the prestigious German magazine, Lebensmittel Praxis, devoted entirely to Hungary: „Though the trading business focuses on China, India, Russia and The Ukraine nowadays, Hungary...
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