News and articles

’Most attractive employer – industrial production category’ – Samsung Electronics

Samsung Electronics is a world leader in the technology industry with a simple business philosophy: they use talent and technology to create high quality products and services, which can make...

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‘Hungary’s most attractive employer’ – Audi

Audi Hungaria is Hungary’s most attractive employer and the winner of the Randstad Award: 67 percent of Hungarian employees would like to work for the company. Audi has been one...

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Unique programmes from dm

In 2013 dm celebrated 20 years in Hungary with many 20-percent discount promotions and with thanking employees for what the company achieved in 20 years. Sales increased by one-digit number...

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COOP everywhere, for everyone

100-percent Hungarian-owned retail chain COOP is practically present in all towns and villages with its 3,000 stores, and serves 1.5 million customers every day. COOP operates as a franchise system...

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The European Union vs. the tobacco industry

This May the European Commission’s revised Tobacco Product Directive entered into force. This new law strengthens the rules on how tobacco products are manufactured, produced and presented in the EU,...

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Promising start of the year – what comes next is uncertain

According to GKI Economic Research, the favourable growth rate and inflation data at the beginning of the year are mainly the result of transitional factors, but at the same time...

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SPAR meat processing plant: another quality guarantee

SPAR Hungary’s REGNUM meat processing plant is ten years old in 2014. In the 7,900m² meat plant 2,000 cows and 468,000 half pigs were processed last year, manufacturing 7,000 tons...

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Tesco concentrates on innovation and strengthening multi-channel retailing

In 2013 Tesco’s main concerns were offering an improved consumption experience, introducing innovative solutions and creating new jobs. 2014 is the year of innovation and reinforcing multi-channel retailing. Tesco Hungary...

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SPAR’s network keeps expanding

SPAR Magyarország Kft.’s turnover was HUF 453.7 billion in 2013, 7.6 percent above the level of 2012. Four new SPAR supermarkets opened in various Budapest shopping centres, and two City...

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Rossmann celebrated in a retro mood

Sorry, this entry is only available in HU....

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Penny turned up in the city centre

Penny Market operates nearly 200 stores in Hungary. Penny Market lists about 1,400 SKUs in Hungarian stores and last year the discounter opened its first unit in a downtown location....

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COOP’s sales increased last year

Despite unfavourable conditions in the retail sector, COOP Economic Group managed to increase sales in 2013 – it was announced by the group’s general assembly at the end of May....

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ALDI: 6th birthday, 4 brand ambassadors

ALDI Hungary has 95 stores and employs more than 1,400 people. The company is preparing for its 6th birthday and after last year’s successful campaign they once again decided to...

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Positive trends

In April the Trade Marketing Club invited the representatives of market research companies to look back on 2013, and to talk about the latest survey results and trends in the...

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METRO gets closer to partners

2013 was the year of retail consolidation. METRO introduced a new business year period, so from now on the company starts the business year on 1 October every year. METRO...

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The tobacco shop was taken away only a several meters further from the gas station

Hundreds of tobacco shop had to move out of the supermarkets, and the vicinity of gas stations. There were some tobacco shops, that only had to be placed a few...

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To preserve the egg industry's competitiveness is an EU mission

It is essential for all EU member states to grab the possible tools in order to preserve the egg industry's competitiveness – Kis Miklós Zsolt, vice president of the National...

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The lower-than-expected trade surplus refers to the revival of consumption

The revival of the domestic demand suggests that the rade surplus in April became lower-than-expected – analysts told MTI. The Central Statistics Office (KSH) published its first estimate on Friday....

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Gyulay Zsolt: the tobbacconist system is operating

The system of tobacco shops has reached its goal – Gyulay Zsolt, leader of the NDN Zrt. told MTI, stating that it is effectively preventing the underage not to have...

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A comprehensive European lifestyle program to be started against obesity

At the end of May, the world's largest network for obesity prevention the EPODE announced the launch of a Europe-wide comprehensive project against childhood obesity. In the scope of the...

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PwC: almost half of the Hungarian managers would increase manpower

Compared to the last year, the proportion of those managers in Hungary increased significantly by 45 percent who expect an increase in the number of the the staff of their...

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Hungarian wines at the trade fair in Ningpo

About 20 companies are representing Hungary at the trade fair in Ningpo, that represents the products of the Central and Eastern European countries. The trade fair showing the products of...

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VinCE Balaton: wine and yachting enthusiasts cheer together

The Balaton-lovers and the wine and yachting enthusiasts are awaited to Balatonfüred, where the hundreds of participants of the Blue Ribbon yacht competition and the the best summer wines will...

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The Hungarian Tranzitker Zrt. gives a helping hand in duck and the goose breeding to its Kazakh partner

In the scope of a one hundred million USD framework agreement, the Tranzitker Zrt. develops duck and goose breeding and processing in Kazakhstan. From the maintenance of the breeding stock,...

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The foodpanda took the power over the mobiles

The popularity of foodpanda's mobile application continues to grow and reaches more and more serious results. This application is the future, since the major part of the online food orders...

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Magazine: Yet another coffee product

Say hello to a ‘new’ cooking ingredient: flour made from dried coffee cherries. It has twice as much protein and five times more fibres than wholemeal flour, and it is...

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Obesity has to do with joy?

Gordon C. Kennedy in the 1950s; they conclude that your body weight is largely predetermined by a biological set point that is handed to you at birth, plus or minus...

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Control over my enterprise is in my hands

Have you ever had the feeling that that you have so many things to do away from your store that you don’t really know what is happening there? An owner...

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Visibility at the highest level

BTL messages always target one specific group of customers and are generally related to a single stage of the shopping process. BTL communication is generally local or regional, but the...

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The consumption of beer is on a slope, flavored beer does not help

Over the past few years, the market of flavored – mainly lemon – beers have increased significantly. Last year, it seemed that it can save the players of the domestic...

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