News and articles
McDonald’s doubled the number of disabled employees in one year
On the occasion of the International Day of Persons with Disabilities, the Hungarian McDonald’s proudly announced that it has made significant progress in promoting inclusion in the labor market thanks...
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Turkey sector faces serious growth opportunities
According to the data of the Hungarian Turkey Association, the demand for turkey meat in our country has further decreased, while market concentration has continued, but global effects predict positive...
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Global trends – food industry insights
In collaboration with experts from Kantar, ProtéinesXTC and Circana, SIAL Paris has created a research tool called SIAL Insights, the results of which are published every autumn, before the opening...
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Trade teacher training 2024
Training courses for confectionery teachers by the Innovative Training Support Centre, within the framework of the Teacher Training Scheme, continued this year. The programme is run by the Hungarian Confectioners’...
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The state can digitize, the question is how to go about it
Modern government supports the modern economy, and governments and public sector organizations are also moving forward on the path of digital transformation. Now, however, they must accelerate their pace and...
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Fifteen master butchers received their master’s certificates
The National Chamber of Agriculture and Food inaugurated master butchers, and after the training and master exam, fifteen received their master certificates. After successfully passing the master exam organized with...
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Organizational change in the life of REAL NATURE
REAL NATURE is pleased to announce that we have reached a significant milestone in the life of the company: our new COO, István Justin, has finally arrived. This step not...
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Brand footprint – or what do Coca-Cola, Kinder and Riska have in common?
The results of the Brand Footprint research coordinated by CPS-YouGov were presented at this year’s Business Days conference – for the first time together with an awards ceremony. This article...
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The AI-revolution is yet to come
40% of companies are just getting to grips with the business potential of AI technology. This article is available for reading in Trade magazin 2024/11 Although three quarters of firms...
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We were learning together (Part 2)
Almost 1,100 “students” enrolled at the FMCG Open University, to learn from the best professors from different departments of the HoReCa and FMCG sector at the Trade Campus, in Hotel...
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TISZA-COOP pays special attention to domestic products
This year TISZA-COOP Zrt. won the trade special prize of the Retail Award of Excellence for Hungarian Products 2024 competition, which the company received with great pride. This article is...
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Retail Award of Excellence for Hungarian Products: success for CBA and domestic products
For CBA Kereskedelmi Kft. winning the 2024 Retail Award of Excellence for Hungarian Products isn’t only an honour, but also a strong confirmation of its commitment to Hungarian products. This...
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SPAR Magyarország wins customer award
SPAR Magyarország has won the Customer Award of Excellence in the Retail Award of Excellence for Hungarian Products 2024 competition. We asked head of communications Mark Maczelka about the recognition:...
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FAO global food price index spikes
The global index of food commodities jumped to its highest level in 18 months, following a surge in vegetable oil prices, reported the Food and Agriculture Organization of the United...
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With or without oil?
Eight out of ten Hungarians eat quick-frozen, breaded meat products available in shops, and 78% believe that the popularity of these lies mainly in easy and quick preparation, according to...
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Lidl among retailers and Coca-Cola in the FMCG sector win Most Attractive Employer 2024
For the 8th time PwC Hungary has surveyed labour market preferences and presented the Most Attractive Employer awards. Winners were named in ten sectors and the overall category, and the Most Attractive...
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Alibaba launches new AI-based search engine for SMEs
Alibaba International has unveiled the beta version of its AI-based global b2b search engine for small and medium-sized retailers and customers, called Accio. This article is available for reading in...
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Majority of shoppers use generative AI without realising it
According to a new study, 71% of consumers in the US are unaware that they are using generative AI while shopping online. This article is available for reading in Trade...
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AI for increasing customer loyalty
According to a recent survey, companies in the retail sector are increasingly using AI technology to strengthen customer loyalty. This article is available for reading in Trade magazin 2024/12-2025/01. Every...
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Below average AI use at work by Hungarians
Hungarian workers are less likely to use AI for work and personal purposes than the global average, according to a joint survey of more than 150,000 employees in 188 countries,...
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Chinese retailers see AI as the future of boosting sales
According to a new survey by Bain & Company, the Chinese e-commerce sector is increasingly adopting AI technology to improve efficiency and boost sales. This article is available for reading...
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Perplexity now competes with the biggest players
AI-powered search engine Perplexity’s shopping assistant, launched in the US, not only allows product search and comparison, but also instant shopping. This article is available for reading in Trade magazin...
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Using AI in food marketing requires a conscious strategy
In the competition for market share, those companies have the best chances that can tune in to consumer needs the best and act the fastest to satisfy them. The pace...
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Pecan Braid and Raspberry Crown
Pecan Braid and Raspberry Crown offer a real premium experience, not only in appearance but also in taste. These two pastries give consumers a new taste experience with every bite....
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Monster Ultra Strawberry Dreams
Ultra Strawberry Dreams was created with passion and it is fully packed with our Monster energy blend. Try it and you are guaranteed to go crazy for it, too. Contact: Coca-Cola...
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Johnnie Walker Black Label Squid Game
Limited edition series, tied in with the debut of the 2nd season of the television series Squid Game. Each bottle is individually numbered from 001 to 456. Contact: Zwack Unicum Nyrt....
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A farmer won the Syngenta sunflower crop competition with an average yield of more than 5 tons
This year, sunflowers were grown on 679 thousand hectares in Hungary, with a national average yield of 2.524 tons per hectare. The winner of the sunflower seed market leader Syngenta’s...
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Young people value sustainability and environmental protection the most
According to the a joint survey by the Bosch Group and Richter Gedeon Nyrt., the climate crisis and the finite nature of natural resources are the biggest challenges for more...
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The price of L-sized eggs decreased the most
According to AKI PÁIR data, the packing house price of caged table eggs (M+L) in Hungary was 49.47 forints/piece in the first forty-seven weeks of 2024, which was 14.6 percent...
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Soproni’s “rock” promotion comes to an end
Nearly 23,000 votes were cast by music-loving beer fans in the Soproni beer competition. Participants of the nationwide promotion could win an exclusive Tankcsapda concert for their favourite pub. Out...
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