Events

Prophecies and facts in Tapolca (part 1.)

Despite negative market trends, the atmosphere was pleasant at the Business Days conference organised by Trade magazin and Lánchíd Club in Tapolca, on 26-28. September with nearly 300 guests. During...

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Growing inventories, more financing in foreign exchange

As István Tari, regional director of Erste Bank has told us, in spite of signs of recession in the FMCG sector, retail chains are expanding in the hope of future...

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Hungarian origin becoming more important

According to a 2007 survey by GfK Hungária about eating habits, the primary consumer requirement regarding food is good quality. Cheapness is no longer an important consideration for many consumers...

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Growth to begin next year

In his presentation about the state of the Hungarian economy, Dr. Gábor Karsai Gábor, deputy general director of GKI, had words of encouragement for the audience, pointing out that the...

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Shaking foundations

A number of dairy products suddenly disappeared from stores recently, though there was no real shortage. Hungarian producers of milk and dairy products have been put in an unusually favourable...

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Factoring: option not a refuge

According to Ferenc Csáki, chairman of the Hungarian Factoring Association and CEO of Magyar Factor zRt, the expansion of factoring is always a sign of economic growth. – What is...

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Consumers spending more wisely

According to Mrs. Szalóky Judir Tóth, director of Nielsen, the majority of consumers have maintained their level of consumption. In fact, sales have expanded in half of the 20 largest...

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Future consumers more conscious and older

Ákos Kozák, managing director of GfK Hungária spoke about global consumer trends appearing in Hungary. Future consumers are expected to be far more conscious and their opinions will have infinitely...

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Digital and universal electronics selling well

In the central and eastern European region, the sales of non-perishable consumer goods are becoming increasingly concentrated. According to a survey by the Gfk Group, online sales are growing as...

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Delayed changes

It was good news for players in the FMCH market that the recession resulting from the restrictive economic measures introduced last autumn had been delayed. However, it is bad news...

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From store to store in Shanghai (part 3.) – Tesco

Within the single hour I spent in a Tesco in Shanhai, I had seen 37 signs saying “cheaper” in both Chinese and English. There is always plenty of activity to...

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Using shrinking budgets smartly

Mrs. Szalókyné Judit Tóth, director of Nielsen turned the attention of the audience to the present. Though 58 per cent of consumers find it harder to make ends meet, only...

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Christmas on shelves

Precise planing is needed in order to achieve the major boost in sales that is expected in the Christmas season. Most companies begin planning their special packages and offers for...

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Risks can be reduced

According to a presentation by Éva Palócz, general director of KOPINT-TÁRKI Konjunktrúrakutató Zrt. held at the conference organised by Coface Hungary in Göd, on 11. October, a large part of...

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Brands and prices in a Shanghai supermarket

I have dotted down the prices of a few branded products also known in Hungary, for the sake of comparison. Products are arranged in the order we see them from...

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Hungarian food losing ground

Zoltán Fórián, head of division, Agrár-Európa Kft., pointed out that there is confusion in the press regarding the expected increase in demand and the extent of price rises. According to...

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All kinds of pleasant things in their bag

Renewed popularity of the red Santa Claus bags is not only due to the prevalent “retro” trend. Sales of branded, premium chocolates will be supported by spectacular POS tools. Several...

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JEREMIE: program for small SME-s

One quarter of Hungarian SME-s are capable of rapid growth, even if they are located in backward regions. Recognising the importance of SME-s and their difficulties in finding access to...

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Milan, part 1. – Coop, Via Arona: colours, lights, live music

According to Domenico Protti, regional director of the largest Italian food retailer, Coop Italia, colours are very important inside stores. They have studied the effect different colours have on turnover...

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Increasing cost effectiveness a key to survival

Péter Nagy, head of division from PriceWaterhouseCoopers Kft., spoke about the increasing importance of cost effective operation, which is not only the result of market pressures, but also that of...

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Fondants with double function

Though we do not have sales figures about the market of fondants, no radical changes were been seen last year. According to Imre Horváth, general director of Sweet Point Zrt.,...

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What is the program offering?

The most important form of financing for creditworthy micro enterprises so far neglected by banks is micro loans at market interest rates. The program will involve a significantly wider spectrum...

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When food safety is uncertain

In our third and final report about the CIES conference held in Shanghai, we focus on the issue of food safety. The title of the presentation by James Morehouse, senior...

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2008 could be the year of Aldi

In her opening presentation on the second day, Mrs. Szalókyné Judit Tóth, director of Nielsen emphasised that it will be the cheaper sales channels and products will show growth in...

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Season of fragrances

Perfumes are popular as Christmas gifts. As a result of growing incomes, the marketing efforts of distributors and the proliferation of western culture, demand is growing. Segmentation of the perfume...

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„An extra wallet which can be opened”

According to László Krisán, general director of KA-VOSZ Zrt., Széchenyi Card has become a leading product in the market among small enterprises, filling a gap which traditional financing tools had...

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Solving liquidity problems by factoring

Dr. István Tari , director of Erste Bank Kereskedelmi Centrum and László Stickl, general director of Erste Faktor spoke about the solutions bank can offer to the liquidity problems of...

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Perfume market becoming more masculine

According to data from MEMRB Market Research, the perfume market produced growth of 9 per cent in terms of value in the September 2006 – August 2007 period. Seven out...

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How does it work?

Széchenyi Card is a form of financing for SME-s, with preferential interest rates subsidised by the government, which is intended to improve their liquidity. Access to this form of financing...

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Szechenyi Card on the short list of European Enterprise Awards

To be on the short list is a big honor for Szechenyi Card and the organisations behind. A 13strong shortlist has been selected for the European Enterprise Awards 2007, which...

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