Other
Delhaize group in seven countries
Date: 2008-12-16 08:00:00
The Delhaize group ranks 31st among the largest retail enterprises in the world. . It has 2 602 stores in seven countries, with 1 575 located in the US. In...
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EuroCIS in Düsseldorf
Date: 2008-12-16 08:00:00
The EuroCIS exhibition of IT and security technology for retailers is to be held between 10-12. February in Düsseldorf. So far, 141 exhibitors from 12 countries have registered for the...
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Hand cream targeted primarily at the 60+ age group
Date: 2008-12-16 08:00:00
According to data from GfK Hungária ConsumerScan, 28 percent of households purchased some kind of body care lotion in the January-September 2008 period. Sales were down by 5 percent in...
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Effect of price rise on sales
Date: 2008-12-16 08:00:00
The majority of FMCG companies have been forced to increase their prices. However, the effects of price increases can only be assessed subsequently. “Does an optimal strategy exist?” and ”...
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Hidden camera
Date: 2008-12-16 08:00:00
In the summer, the Dairy Product Council had begun preparing for demonstrations against multinational chains blamed for the market difficulties which milk producing and processing enterprises are facing. They want...
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We think differently and we do it differently (Business Days 2008, part 2.)
Date: 2008-12-16 08:00:00
Participants in the “Without taboos” discussion held in the afternoon of the second day had to answer provocative and sometimes disturbing questions. Géza Miklósvári, CEO of FÁÜ-Pepsi Zrt received a...
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Moderate increase in sales and average price
Date: 2008-12-16 08:00:00
Sales of women’s hygiene products are increasingly concentrated in drugstores (25 percent), but the market share of hyper markets is even more substantial (32 percent). Sales of women’s hygiene products...
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Number of insolvent companies growing
Date: 2008-12-16 08:00:00
The insolvency index was up by 10 percent in the first nine months of 2008, compared to the same period in 2007. Insolvency is highest in the construction, wholesale and...
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New products in the top 10
Date: 2008-12-16 08:00:00
A top 10 of the best selling FMCG categories is compiled by Nielsen at the end of each two month period. Processed meat, beer, cheese, carbonated soft drinks and mineral...
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Shopping programmed genetically?
Date: 2008-12-16 08:00:00
We asked professor Csányi if our passion for shopping is “programmed” in our genes. In his opinion, the colourful world of stores has an effect on us like coloured glass...
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Intimate relationship with customers
Date: 2008-12-16 08:00:00
Consumers habits are changing continuously in the market of women’s hygiene products, but safety, softness, good absorption and fit remain essential requirements. Innovation focuses on air permeable materials, shapes and...
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Latvia in the top
Date: 2008-12-16 08:00:00
Consumer prices were up by 4.2 percent on average in the EU-27 countries in September 2008, compared to 2007. Inflation was lowest in the Netherlands, at 2.8 percent and highest...
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New industrial computer from Intermec
Date: 2008-12-16 08:00:00
The new CK3 industrial mobile computer by Intermec was launched in Hungary in November. The CK3 intended primarily for logistic applications uses the most advanced wireless communication and bar code...
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Thought can overcome background noise
Date: 2008-12-16 08:00:00
According to Péter Geszti, thought is the most important thing in advertising which needs to be conveyed through the right medium. Though Hungarians are afraid of change, they are also...
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Sales of women’s hygiene products up
Date: 2008-12-16 08:00:00
Sales of women’s hygiene products were up both in terms of value and quantity in the first half of 2008. According to data from the ConsumerScan of GfK Hungária, sales...
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Low prices and cleanness self-evident in the UK
Date: 2008-12-16 08:00:00
According to Jonathan Banks, research director of Nielsen UK, low prices have become a precondition of competitiveness in the UK. Tesco ranks third globally among food retail enterprises and is...
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Strategies for recession
Date: 2008-12-16 08:00:00
A roundtable discussion has been held under the title „Marketing- and communication strategies in times of recession” by the Hungarian Consumer Platform, Kirowski and GfK Hungária. The importance of a...
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Stunning solutions on the ground and in water
Date: 2008-12-16 08:00:00
According to Max Linder, European communication and marketing director of MACtac, there are still undiscovered possibilities in communication with adhesive stickers. The Budapest subsidiary of MACtac is expanding step by...
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Awards for domestic flavours
Date: 2008-12-16 08:00:00
Award wining products can be sold for more money and awards offer advantages in marketing as well. Enterprises operating food production facilities in Hungary may apply for the right to...
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Incredible nights by the river Moscow
Date: 2008-12-16 08:00:00
Moscow ranks number one on the top list of cities regarding luxury. A two room apartment in a pre-fabricated concrete apartment block costs HUF 50 million and we pay HUF...
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Slovenian winner at Art Award
Date: 2008-12-16 08:00:00
This year’s winner of the EUR 7,000 Henkel Central Eastern Europe Art Award is Miha Štrukelj from Slovenia. A total of 500 works have been entered for the competition....
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Growing demand for frankfurters sold by weight in spite of higher price
Date: 2008-12-16 08:00:00
Retail sales of frankfurters exceeded HUF 24 billion in the September 2007–August 2008 period. Sales showed stagnation in terms of quantity. Sales of pre-portioned products were down, while that of...
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Latest products awarded the EHF title
Date: 2008-12-16 08:00:00
For the products awarded the Excellent Hungarian Food title on 18. November, see the Hungarian text....
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The financial crisis
Date: 2008-12-16 08:00:00
We will probably soon begin to feel the effects of the financial crisis. A brief overview of what we can expect has been prepared by my colleague, Balázs Lapis. „It...
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Walking the rope like no other
Date: 2008-12-16 08:00:00
The Golden Dove awards of the direct marketing business have been handed over in nine categories this year. The Rope Walker agency received an award in both the lifestyle and...
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Wide gap in frankfurter prices
Date: 2008-12-16 08:00:00
The market of frankfurters serves as a good example of complex and often incoherent consumer behaviour. Though consumers are increasingly concerned about the healthiness of ingredients, private labels show expansion....
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Superbrands – for brand-conscious consumer
Date: 2008-12-16 08:00:00
The main objective of the Superbrands program is to increase awareness of the best brands and to promote brand-conscious shopping decisions. Superbrands are selected from the PIPACS data base of...
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Merry digital Christmas!
Date: 2008-12-16 08:00:00
As the end of the year is here, we’ll take a look at the future. Today, we see digital solutions wherever we look, because electronic media is highly flexible and...
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One third of the population using internet
Date: 2008-12-16 08:00:00
At the end of the first half of 2008, over 49 percent of the Hungarian population above the age of 14 had access to the Internet. 3.09 million was the...
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