Other

Purchasing power divided in the case of fruits and vegetables

A good assortment of fresh products is an especially important consideration for Hungarians in choosing a store. According to the Nielsen ShopperTrends survey, spending on fresh products grew substantially in...

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Difficult year for breweries

Sales of bottled beer increased somewhat, while sales of draught beer dropped slightly last year. Demand for alcohol-free beer continued to shrink. The import of premium beers increased substantially. Members...

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HOVENTA 2008

The HOVENTA 2008 exhibition was held in October, where nearly 200 exhibitors presented their products. A wide range of programs accompanied the event like the Barista Championship and the WACS...

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Night shift successful

In our July edition, we reported about the night of displays when the Hungarian section of POPAI organised the installation of three unusual displays during the night in the INTERSPAR...

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Marché expanding in Slovenia

Two new Marché™ Bistros were opened by Marché International in October 2008, along the Zagreb és Obrežje motorway, brining the total number of their bistros in Slovenia to 15....

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Bio sector expecting strong sales at the end of the year

Organic and health food has appeared in hyper markets and supermarkets years ago. Today, organic food is found on the shelves in most stores and online sale are also growing....

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Frozen vegetables still „mono”

Though sales of frozen vegetables expanded in terms of value last year, as a result of higher prices, sales in terms of quantity dropped somewhat. Sales of both mono and...

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Masculine beverage in Hungary

Per capita beer consumption of 82 litres/year has been stable in Hungary for years. The world leader in per capita consumption is the Czech Republic where this figure is 160...

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Prices dropping since August

Average consumer price remained unchanged in September 2008, compared to August, but was up by 5.7 percent compared to September 2007. Food prices were down by 0.1 percent compared to...

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Digitalisation of in-store communication

As the Hungarian subsidiary of POS Media Europe, POS Media Hungary has been the market leader in the development of effective in-store communication tools for 10 years, focusing on POS...

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Payment morale: ranking in the middle

According to the latest survey by Altradius Hitelbiztosító, Romania and Poland are the only countries in the Central European region where payment morale is lower than in Hungary. The main...

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Business presents at all levels

As Győző Sauer, managing director of 3L Present Kft says, “Giving a present feels good”. However, his colleagues responsible for buying presents would disagree, as it is not easy to...

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Frozen food most popular in youngest age group

According to survey of eating habits conducted by GfK Hungária, one out of two consumers like frozen food. These products enjoy higher than average popularity among young consumers and in...

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Beer industry optimistic about PET ottles

Recession in the market of beer began in the autumn of 2007 and has continued ever since. All segments have been effected similarly, with no shift in the market towards...

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Inflation lowest in the Netherlands

Average consumer price was up by 4,2 percent in the EU-27 countries in August 2008, compared to 2007. Inflation was lowest in the Netherlands, at 3 percent and highest in...

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Independent or multinational agencies?

Though decision makers responsible for spending HUF 70-80 billion on advertising annually, expect creativity, flexibility and motivation from agencies, they usually choose multinational partners. Why? A survey has been conducted...

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Celebrating commerce

The “Day of European Commerce” was held for the fourth time on 5. November. This initiative by EuroCommerce is intended to draw attention to the economic role played by commerce...

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Gift packages in widening price range

The season of gifts will soon be here. Brand manufacturers have been working on Christmas offers for a while. As Anikó Radosiczky, senior brand manager of Sarantis Hungary says: “No...

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Instant food on trays increasingly popular

The canned vegetable category shows stagnation in terms of quantity and moderate growth in terms of value, while demand for canned meat is in decline. Shelf price is increasingly important...

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Growing demand for premium beers

Retail sales were up by 5 percent in terms of value in October 2007 – August 2008, compared to the preceding year. The value of the total market exceeds HUF...

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Livestock of turkey down, supply of beef shrinking

Trends in the world market of meat and poultry are monitored by Agricultural Research Institute (AKI). Data from the Market and Price Information (PÁÍR) system operated by KSH and AKI...

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New generation of advertising solutions coming of age

A new independent organisational unit was set up by TV2 in June, to allow the new generation of advertising solutions to appear in the most creative possible way. BRANDcare is...

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Hong Kong in Budapest

Over 170 companies from Hong Kong and Canton attended the Lifestyle Expo Budapest exhibition held on 15-17. September. Visitors arrived from all countries of the region to see the exhibition...

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Food industry on the agenda

The IFE FOODAPEST 2. Food, Beverage and Catering Exhibition is to be held between 18-20. November, simultaneously with the food and packaging technology exhibition FOODATECH 1. Tickets are valid for...

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There is always money for sweets

Though consumption has not dropped, the domestic production of sweets has declined in the past two years. Multinationals like Kraft and Nestlé have relocated part of their production to other...

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Wine marketing to begin in late 2008

The quantity of wine produced in Hungary this year will be around 3,5 million hectolitres this year, though as much as 4 million was expected. – This quantity is 20...

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In the middle of a financial crisis

According to the latest forecast by GKI Zrt., the external conditions for growth are much worse this year than in preceding years. The financial crisis beginning as a mortgage crisis...

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Eastern EU and Western EU

Eight Hungarian companies attended this year’s InterMeat, InterMopro and InterCool exhibitions held in Düsseldorf in September, while there were 46 exhibitors from Austria, but only one from Romania. A total...

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Consumers persisting or changing

How do consumers react to rising food prices? In order to find out, a survey has been conducted by Nielsen in five leading Western European markets: France, Germany, UK, Spain,...

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Visitors’s guide

IFE FOODAPEST 2. International Food Beverage and Catering Exhibition 18-20. November 2008. HUNGEXPO Budapesti Vásárközpont Simultaneous event: FOODATECH 1. International Food and Packaging Technology Exhibition Useful Info: Chief sponsor: Élelmiszerfeldolgozók...

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