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In memoriam Péter Sas

Péter Sas used to be the sales director of Zwack Unicum. He had spent his entire career with Zwack and its legal predecessor. He was a real “street smart” who...

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Quick and comfortable hair removal – with a razor

There are three ways of getting rid of body hair, but as this category is very sensitive to price, innovations and promotions can influence customer decisions. A slow shift towards...

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Cooking oil on top

Consumer prices were up by 0.6 per cent in March, compared to February and 6.7 per cent higher than in March 2007. According to a KSH report, food prices were...

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Strictly recorded purchasing

There are many areas in the food industry where bulk purchasing, storage and handling of materials is needed. SAP systems do not offer solutions to this problem, but HostLogic Kft....

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Roaming cards

According to a survey by MasterCard, debit cards are increasingly often used in foreign countries by their holders. European Maestro® card holders used their cards on 24 per cent more...

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More tampons sold

Sales of women’s hygiene products grew by one per cent in terms of quantity in 2007, compared to 2006. As a result of a 4 per cent rise in average...

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Retail trade still down

Total sales in the retail sector were 3 per cent down in January 2008, compared to 2007. According to a KSH report, overall sales in the retail sector amounted to...

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Declaration for the citizens of Europe

AIM published its declaration titled Brands for Health and Welfare, signed by the heads of 50 European FMCG companies on 31. March. Two members of the Hungarian Brands Association, Friesland...

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Top categories in store types

According to data from the Retail Index of Nielsen, the market share of hyper markets and super markets increased in the food market in the February 2007- January 2008 period....

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Mosquitoes dominating the market of pesticides

As a result of last year’s warm and dry weather, with hardly any mosquitoes, sales dropped in the market of pesticides and insect repellents by 5 per cent in terms...

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Drastic rise in price of rice

The price of rice has produced a rise of 70 per cent in the last three months. Mihály Bencs, the managing director of Riceland Magyarország Kft, has explained the latest...

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Improving confidence index for KKV-s

The business confidence index among predominantly Hungarian owned enterprises was up to 97,8 per cent in the first quarter of 2008. No further restrictive measures are anticipated....

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Fighting insects on all levels

Sales of pesticides and insect repellents total nearly HUF 3,5 billion annually. The category shows constant growth over longer periods, with dynamic expansion in the tick repellent segment. The season...

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Satisfied Austrians, in high concentration

According to data from the Austrian subsidiary of Nielsen, food sales showed growth of 3.4 per cent last year, compared to 2006. As the inflation rate was only 2.2 per...

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Improving global living standards, expanding market for chemical products

World-wide sales of chemical products have expanded at a faster rate than previously, since the last Nielsen survey. The Nielsen survey covered 29 categories and its findings were published in...

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The power of agencies

According to an estimate by the Hungarian Advertising Association, total advertising spending in Hungary amounts to HUF 180 billion annually. The FMCG sector accounts for 20-22 per cent of this...

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First in Europe regarding frequency of shopping

Average Austrians visit hyper or supermarkets 18 times per month and discount stores on 6 occasions. This makes them the European champions regarding the frequency of shopping. However, the disadvantage...

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Faktoring ABC – about factoring in simple terms

We hear about factoring every day, but relatively few businesses actually use this financial service. Probably, not many people are familiar with the advantages of factoring. We have asked Andrea...

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Ads expected to inform, rather than influence

According to a survey conducted by GfK Hungária in February 2007, 4 out of 10 people are open to innovations and willing to try new products. Advertisements are primarily expected...

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Changes in legislation concerning the environmental charge

This year, the Customs Authority has taken over tasks related to the environmental charge from APEH. As László Deák, one of the directors of PricewaterhouseCoopers has told us, this will...

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Yoghurt sales showing higher concentration than fruit yoghurts

Owing to the popularity of healthier dietary trends, yoghurt consumption is popular. According to Nielsen data, unflavoured yoghurts produced growth of 6 per cent in terms of quantity in the...

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Click and win!

Marketing campaigns can no longer be successful without using the Internet as well. The Internet has become part of our everyday life and our media consumption. Internet penetration in the...

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Co-ordination, legislation – together

VPOP has called for setting up of a Strategic Committee composed of representatives of all the competent Ministries, and the trade organisations, to work out recommendations and amendments to the...

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Tesco Starts Trial Of Carbon Footprint Labels

The retailer is piloting carbon labelling across 20 of its own label products. There isn't consensus about every piece of data among the specialists.  Tesco will telling customers about the...

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Liberalisation Set To Revolutionise French Retailing

The new law would allow supermarkets of up to 1000sqm to open anywhere they wanted.  Until now, petits commerçants – or small shop owners – have been protected by a...

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Enterpreneurs' Forum in Debrecenben

The National Association of Enterpreneurs and Employers organises forums between the enterpreneurs and authorities since three years all over Hungary. Laszlo Perlusz spoke about organisation's yearly program, which focuses on...

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Fake Clothes in Value HUF 42 million was found

The solders of Hungarian Costum and Finance Guard controlled two Bulgarian camions.  The first camion cames from Turkey and according to logistic information it delivered clothes. Trough the control the...

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Hungarian retail trade turnover dropped

Retail trade turnover at constant prices decreased by 2.5% in February, and by 2.7% in the first two months of 2008 compared to the level measured one year before according...

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Rent a car – better business as to buy

The rent a car market is 3-3.5 times so big in Austria as in Hungary, altough there live only 7 million people.  Fox Autorent Kft. offers cars with almost 0...

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