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Shampoo average prices develop steadily
Date: 2010-02-14 08:00:00
Shampoo ranks ninth among the 60 household chemicals and cosmetics categories measured by Nielsen. The annual market is worth HUF 11 billion and value sales were up by 2 percent,...
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Less snacks consumed than in 2009
Date: 2010-02-14 08:00:00
In October 2008-September 2009, chocolate (- 6%), sweet biscuit, salty biscuit (-11%), salty snack (- 8%) and family-size ice cream (-15%) sales all fell in terms of volume – reveal...
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Increasing consumer demand for low-priced products
Date: 2010-02-14 08:00:00
In the third quarter of 2009, households bought 1.3 percent less daily consumer goods in terms of value, compared with the same period a year earlier – state data by...
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Hair dye is in the best position
Date: 2010-02-14 08:00:00
According to the Nielsen Retail Index, in terms of both value and volume only hair dye sales trends were positive in November 2009-October 2009. Measured in Forint, 8 percent more...
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Mineral water and energy drinks strengthened their positions
Date: 2010-02-14 08:00:00
Non-alcoholic thirst-quenching beverages are important parts of a store’s product selection. Among the 90 categories measured by Nielsen, in the top 10 carbonated soft drinks ranked 4th, mineral water was...
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Fewer pigs than before
Date: 2010-02-14 08:00:00
An analysis by the Hungarian Chamber of Agriculture reveals that the number of pigs has not been this low since the 1960s. With the strengthening of the Forint it is...
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Only mineral water sales grew
Date: 2010-02-14 08:00:00
In the past decade, non-alcoholic beverage consumption had been growing in Hungary, but in 2009 it stalled. Only mineral water producers were able to improve sales: they achieved a 5-6-percent...
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9 out of 10 households buy pork products
Date: 2010-02-14 08:00:00
According to GfK Hungária’s ConsumerScan, the complete processed meat market decreased by 4 percent in volume, but increased by 2 percent in terms of value in October 2008-September 2009. The...
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We buy non-alcoholic beverages less often
Date: 2010-02-14 08:00:00
Mineral waters, fruit juices, carbonated soft drinks and ice teas make up the non-alcoholic beverage category, in which Hungarian households consumed 7 percent less products in January-September 2009 than a...
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The mobile phone may become a second wallet
Date: 2010-02-14 08:00:00
After debit card payment appeared in Hungary numerous financial experts were of the opinion that the new payment method would spread fast – since it was secure, simple and the...
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Self-service segment expands further in the pork product category
Date: 2010-02-14 08:00:00
In November 2008-October 2009, pork product retail sales augmented by 5 percent and went above an annual HUF 160 billion. Nevertheless, Nielsen registered minus 3 percent in terms of volume...
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Vodka and gin were the biggest winners
Date: 2010-02-14 08:00:00
Spirits turnover was HUF 72 billion in December 2008-November 2009 – but only two types managed to expand in terms of both value and volume: vodka (by 8 and 2...
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Experience-hungry consumers vs. discount store dominance
Date: 2010-02-14 08:00:00
The fact that large German retail syndicates went bankrupt this year indicates that new strategies are needed to survive. 90 lecturers and 1,200 decision-makers focused on these new strategies at...
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Not enough brands
Date: 2010-02-14 08:00:00
I am more and more concerned about the competitiveness of Hungarian agriculture and domestic-owned food processing companies. Recently I asked a few friends to name Hungarian-owned and developing food brands…The...
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Poultry product retail sales are highly concentrated
Date: 2010-02-14 08:00:00
Nielsen Retail Index registered a 7-percent increase in poultry product sales in November 2008-October 2009. The annual market surpassed HUF 20 billion. Volume sales were up 5 percent and exceeded...
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Full wine cellars, protected pálinkas
Date: 2010-02-14 08:00:00
Beer consumption was 6-7 percent lower in Hungary last year– the market continues to shrink. Domestic wine consumption is estimated to be 3 million hectolitres per year; wine cellars are...
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Olive oil marketing the Italian way
Date: 2010-02-14 08:00:00
The olive oil and wine producers of the Italian province of Imperia turn to the Hungarian, Czech and Polish markets for new sales opportunities. The chamber of commerce invited purchasers...
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Time travel at Christmas
Date: 2010-02-14 08:00:00
The end of last year will not be remembered for an abundance of presents. Most families celebrated modestly with a smaller Christmas tree and fewer or cheaper presents. Traditionally, December...
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Turkey sales plummeting
Date: 2010-02-14 08:00:00
It seems that demand for cheaper poultry also started to shrink: last year poultry processing companies bought only 1 percent less chicken meet from breeders, but at a 6-percent lower...
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More wine, but less beer sold in the first nine months of 2009
Date: 2010-02-14 08:00:00
According to GfK Hungária’s ConsumerScan, in the alcoholic beverages category households bought 6 percent less beer than in the same period of 2008, but as average prices were slightly up...
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Thoughts on C.S.R.
Date: 2010-02-14 08:00:00
CSR is a positive way of thinking as well, one that leads to some kind of self-cleansing. Badly interpreted CSR and promotions hidden behind the mask of CSR will soon...
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The new law’s executive office does not aim at maximising revenues
Date: 2010-02-14 08:00:00
The Act on the prohibition of unfair market conduct by the suppliers of the food product life cycle entered into force on 1 January. On 10 December 2009, PricewaterhouseCoopers and...
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We insist on our espresso
Date: 2010-02-14 08:00:00
When it comes to indulgence, we insist on our cup of coffee the most – revealed an on-line survey recently. NESCAFÉ Dolce Gusto surveyed the users of TeszVesz, an auction...
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Half a kilo of poultry products bought per purchase
Date: 2010-02-14 08:00:00
Poultry products is the second biggest segment on the market of processed meat. GfK Hungária’s Consumer Scan reveals that in October 2008-September 2009 the segment shrank by a mere 2...
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Canned beer keeps conquering
Date: 2010-02-14 08:00:00
Beer retail sales topped HUF 116 billion in December 2008-November 2009. Volume sales fell by 3 percent to 386 million litres – according to the Nielsen Retail Index. The average...
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Increasingly popular
Date: 2010-02-14 08:00:00
In Hungary, olive oil retail sales grew by 3 percent in December 2008-November 2009, nearing HUF 2.5 billion. Volume sales were up by 4 percent; hypermarkets generated 45 percent of...
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The own branded products market is a 300 billion market
Date: 2010-02-12 00:02:03
Almost every fourth forints that the costumers spent, went on the purchasing of own branded products last year. This is approx. 300 billion HUF – sets Nielsen market research company,...
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Slowly the spring will come in the Hungarian economy
Date: 2010-02-12 00:01:45
The tempo of the decline in retail turnover can slow down, decrease will stop in industrial production and sales – indicates the publication of Ecostat Economic Research, called Mikroszkóp. According...
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Hungarian paprika in Japan
Date: 2010-02-12 00:01:11
Hungarian peppers are grown in Szolnok’s Japanese twin town: in Yuza. The vicinity of the town became an important pepper-growing area within the country, so there is a chance that...
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Third of the adult population in Hungary celebrates Valentine's Day
Date: 2010-02-12 00:00:02
Some people think that Valentine's Day was invented by the lingerie, chocolate, balloons, and plush teddy bear manufacturers. Valentine's Day is a big business and the supermarket chains are eager...
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