Market News
Small growth at Hungarian industrial output
Date: 2008-05-09 00:00:00
Hungary industrial output growth retreats to 4.3% yr/yr in March from 9.8% in Feb. According to Central Statistics Office (KSH) Hungary's industrial output decreased by 2.6% month on month (vs....
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In the face of price increase the buyer of cooking oil is stabil
Date: 2008-05-08 00:00:00
Last year July one liter cooking oil costed HUF 245, this year in February it grew by 65% and costs HUF 405. According to GfK Hungary's ConsumerScan research people bought...
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Entrepreneurs want cauntable business environment
Date: 2008-05-07 00:00:00
The Hungarian Economy is very ill – said Klara Perjes mayor of Gyula – on a business forum of the National Association of Entrepreneurs and Employers in Gyula. On this...
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FruitVeb to Campagne for a more Fruit Taste World
Date: 2008-05-07 00:00:00
The Hungarian Fruit and Vegetable Product Organisation (FruitVeb) want to populize the Hungarian products in Hungary and abroad. The organisation has a HUF 70 million ad budget, the goal is...
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Domestic sales prices of the whole industry grew by 10.8%
Date: 2008-05-06 00:00:00
The highest monthly price increase occurred in manufacturing of refined petroleum products (2.6%) which was mainly due to the price rise of the world market prices of oil and oil...
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Illegal alcohol plant in Hejokeresztur
Date: 2008-05-06 00:00:00
The employees of Hungarian Costum and Finance Guard found illegal alcohol and materials to make it in value of HUF 17 million. The family hous worked as an illegal alcohol...
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Retailers unhappy about Polish trading law
Date: 2008-05-06 00:00:00
The Act imposing tight limitations on large-area retail spaces with a surface area exceeding 400 square metres. IKEA has held back an overwhelming majority of its investments in Poland due...
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(HU) Lassan nőnek a reálkeresetek, gyorsul az ipari termelés
Date: 2008-05-05 00:00:00
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(HU) Európa-szerte a Nivea és a Nokia a legmegbízhatóbb márka
Date: 2008-05-05 00:00:00
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„Organic” products from discounts to shops with fake label
Date: 2008-05-05 00:00:00
The abuser company bought cheap products at hypermarkets and relabel them, after that sold it as „organic” products to several stores in Budapest and Pécs. In Hungary only products controlled...
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US consumers attitude to change
Date: 2008-05-05 00:00:00
Everyone is looking to save by altering where they shop, how they shop and the brands they buy – according to AC Nielsen US. Since March 2007, according to...
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Yoghurt consumed in over three-quarter of households
Date: 2008-05-01 08:00:00
According to data from the ConsumerScan of GfK Hungária, 8 out of 10 Hungarian households bought yoghurt in 2007. Though total sales grew somewhat as a result of the 9...
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Advertising in stores
Date: 2008-05-01 08:00:00
It has many names: POS, POP, in store, POP communication etc. , but we all know what it is about: reaching consumers in the stores. This is becoming increasingly important...
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Tax return changing
Date: 2008-05-01 08:00:00
As of 1. January, annual returns concerning the environmental charge were replaced by monthly, or quarterly returns, depending on how VAT returns are submitted by the taxpayer....
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Mineral water over HUF 44 billion
Date: 2008-05-01 08:00:00
Sales of mineral water grew by 10 per cent in 2007 in terms of quantity, approaching 900 million litres. Sales increased by 14 per cent in terms of value and...
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Hungarian Post Office in the dm market
Date: 2008-05-01 08:00:00
The Hungarian Post Office established its lifestyle data base in 2007. This allows companies to use a far more effective solution for reaching potential clients. The data base which holds...
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Solutions offered by OTP Bank for corporate clients and local governments
Date: 2008-05-01 08:00:00
Favourable financing opportunities refinanced by EIB are open for local governments and companies. Pál Kovács, managing director of the Commercial Banking Division of OTB Bank has told us about the...
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Customers looking for innovation in mineral water as well
Date: 2008-05-01 08:00:00
According to Nielsen data, expansion has been unbroken in the market of mineral water. Consumers want innovation in this category as well. “Unbroken” expansion means double digit annual growth. However,...
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Success guaranteed
Date: 2008-05-01 08:00:00
We are usually surprised to receive unexpected packages like catalogues, samples or the like. The objective of direct marketing is to make personal contact with consumers. Direct marketing can be...
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Tunisia – the most European Arab country
Date: 2008-05-01 08:00:00
Tunisia is a popular tourist destination among Hungarians. It has no oil like its neighbours, yet its economy based primarily on tourism, produced 8 per cent growth last year. Progress...
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9 litres of mineral water consumed by households
Date: 2008-05-01 08:00:00
According to data from the ConsumerScan of GfK Hungária, the quantity of mineral water consumed by households was up by 15 per cent in 2007, compared to 2006. Sales grew...
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Interactive pictures and data for protecting forest
Date: 2008-05-01 08:00:00
1to1 or interactive direct marketing is a form of communication based on digital printing technology and allows two-way communication between sender and receiver. M. C. Direct, an expert in this...
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Hans-Georg Häusel: Brain Script (Why do customers buy?)
Date: 2008-05-01 08:00:00
What is the actual driving force behind customers or consumers? Why do they buy? What can we do to make them buy more? This book by Häusel Brain Script is...
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Deodorant market expanding both in terms of quantity and value
Date: 2008-05-01 08:00:00
According to Nielsen data, sales of deodorants grew by 10 per cent in terms of quantity in the March 2007–February 2008 period, while overall revenues grew by 9 per cent,...
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Food industry gathering momentum
Date: 2008-05-01 08:00:00
Domestic industrial prices were up by 0.5 per cent in February 2008, compared to January and 10.6 per cent higher than in February 2007. Average price in the food, beverages...
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Trapped by distribution costs
Date: 2008-05-01 08:00:00
An entire business sector has been built around telling us what the best solution is. The usual solution to the problem of cutting costs is employing subcontractors. What can those...
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Rigour, with exact regulations
Date: 2008-05-01 08:00:00
Soon, retailers and manufacturers might be fined billions instead of millions, when found to be in breach of food safety regulations. They believe that the proposed fines are excessive. Hungary’s...
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Year of sport benefiting men’s deodorants mainly
Date: 2008-05-01 08:00:00
According to experts, an expansion is practically guaranteed to take place in the market of deodorants in future years. Nielsen data seems to support this prediction. Though women’s products account...
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Deficit in cattle and poultry in the EU
Date: 2008-05-01 08:00:00
Agricultural Business Research Institute (AKI) monitors the global trend sin the market of meat and poultry. Data from the Market and Price Information System of KSH and AKI can be...
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