Events

Prices of agricultural products up by a third

The prices of agricultural products were up by 33.9 per cent on average in February 2008, compared to February 2007. The prices of plant products were up by 46.9, while...

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When customers ask for time

This is the sixth occasion that we discuss the role of specific categories in specific retail units. This time, we’ll take a look at convenience products, which generally account for...

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Private labels strong in discounts

Private label products are 40 per cent cheaper than brand products on average in Hungary. The market share of PL products has been rising for years, but the rate of...

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Tough challenges for designers

The main driving force behind innovation in the market of commercial vehicles is EU environmental policy. As a result of increasingly strict EU emission standards, environmental considerations are the current...

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Food industry lagging behind

Industrial production rose by 9.8 per cent in the February 2007 – February 2008 period. Industrial export was up by 15.5 per cent in February 2008, compared to the previous...

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Modelling: reduces risk, boosts chances of success

How many customers am I going to lose by raising my price? How will a reduction in my competitor’s price effect my sales? Which promotional tool generates the biggest sales?...

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JÓFEJ-campaign for the fourth time

A campaign against drunk driving is to be organised by the Association of Hungarian Breweries for the fourth time in 2008. The JÓFEJ campaign to be conducted in the summer...

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Top model slower than IFA

There are two ways for commercial vehicles to meet Euro V standards. One is the recycling of emission gases (EGR), while the other is based on selective catalytic reduction (SCR),...

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Still in recession

Retail sales were down by 2.5 per cent in February 2008, compared to February 2007. According to the latest KSH report, retail sales were down by 0.2 per cent in...

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Packaging in three stages – part 1: colour

Our sense of colours is a prehistoric heritage, related to our deepest reproductive drives. The use of colours is so ancient and universal, that even flowers know everything about it…...

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Beauty contest for Wukis

Results from the 1st Wukiland Beauty Contest organised by EVM Zrt were announced in April. The three competitors found to be most beautiful by the Wukiland community received valuable prizes....

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Mobile refrigerator boxes with GPS

Today, it is possible not only to monitor where our vehicles are and what they are doing, but we can also check the temperature in the storage space and whether...

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Less grain for export

Exports were up by 19 per cent in January 2008, while imports were 15 per cent higher than a year earlier. Total exports amounted to HUF 1,529 million in the...

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POP materials popular among customers

Emotions are playing an increasing role in influencing in-store activities. According to a presenter at the EuroShop exhibition held in Düsseldorf, providing joy and an exciting experience for customers is...

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Helit for the elite

A meeting for chefs was held by Helit Kft.on 15. April. The main sponsor of the event was Bonduell Nagykőrös Kft. A 6 course lunch was served, so that invited...

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Increasingly strict standards for food safety

EU legislation pertaining to food safety has been changing since 2000. A new approach called “from farm to fork” has been adopted, which emphasises that all elements of the food...

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More optimistic households

The complex Consumer Confidence Index of Gfk Hungária and Corvinus University improved by four per cent in the first quarter of 2008. Expectations regarding financial position next year were up...

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Sunshine after rain?

Market research data was analysed at the April 17. meeting of the Trade marketing Klub An analysis of the recession in retail trade seen in 2007, viewed in international context...

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Gardeners might be the winners of the decade

Food will be a strategic commodity in the future, with a permanently high price. As the rise in prices is not expected to stop, overall demand is expected to be...

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Changes in standards

According to Györfi László Tamás, from TÜV Rheinland InterCert, several changes will come into effect in 2008. Changes in standards. According to Györfi László Tamás, from TÜV Rheinland InterCert, several...

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Strong concentration, soft discount stores in Norway

The retail of food shows and exceptional degree of concentration in Norway. There were 442 modern stores for each 1 million people in 2006. Knut Gartland, head of marketing and...

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Big diet in trade marketing

This will be the topic of the next TMK meeting to be held on 5. June, at 15,00 PM in the garden of Szépkilátás Szamos confectionery (Bp. XII. Szépkilátás u....

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Grill parties a joy for retailers as well

Double digit expansion in the category of grill products has been constant for years. Growth was estimated at 15-20 per cent last year, although precise figures are not available. According...

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Cheaper E-invoices

Electronic invoicing was the topic discussed on 18. April, at the conference organised by ECR Hungary. Ferenc Balogh, general secretary of ECR Hungary spoke about the inevitable success of electronic...

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Aldi assortment tailored to Hungarians

1,085 items have been recorded by Nielsen in the Debrecen Aldi store. The widest assortment of products is that of groceries, with 285 items. The price of the few branded...

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Bumpy road to customer

The topic of the conference held by Karrier és Stílus Tanácsadó Kft. on 22. April was the role of forecasting which is an important tool in competition. Melinda Katona from...

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Mono spices and paprika above the average

Sales of mixed spices which account for over half of the retail sales of spices showed stagnation in the February 2007 – January 2008 period. Sales of mono spices expanded...

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Legal background

Ferenc Ritter spoke about the legal background of electronic invoicing and relevant legislation. For extracts from the presentations, see the www.ecr.hu web site....

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One sided co-operation in the dairy sector

An international conference has been organised by the ministry of agriculture and rural development about the dairy sector. According to László Vajda László, head of department from the ministry of...

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The silent clerk

Innovations by Dunapack Papír és Csomagolóanyag Zrt. were presented at the conference held on 16. April. Shelf Ready Packaging (SRP) was the topic of the presentation held by the first...

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